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  • Answer Upon - Resume Tune Up

    Showing Appreciation to Workplace Un-Sung Heroes
    Millions of Un-Sung Heroes are born every minute! They are found everywhere—on street corners, in our homes, offices, and communities—wherever there are people in need of rescue. These special people, whose positive actions and initiatives are performed to benefit others, are not famous or in the news for what they are doing; but their efforts affect, enrich and touch countless lives.Every business has these Un-Sung Heroes. They are the receptionists, secretaries, and administrative professionals we rely on daily to keep the wheels of corporate America turning.The role of the office professional has changed significantly as reliance on technology and office automation has increased. Downsizing or organizational restructuring has led secretaries and administrat
    how good YOU are and how many years experience YOU'VE had, then you're missing the point!

    The real purpose of your application should be to show the employer how your skills and experiences will benefit THEM. If your application doesn't do this, you're making it too hard for them to give you the job.

    Here's an actual before and after example from my files:

    "Senior NT and UNIX Systems Administrator position utilizing web development, network support and multimedia experience."

    Notice how it says nothing of the company being applied to or what the applicant is intending to do for THEM. Off the top of my head, I suggeste

    Postage Meters
    A postage meter is a definite asset to any enterprise for the routine dispatch of mail. It is a professional, convenient, cost-effective and time-saving piece of machinery. The primary issues to be considered before deciding on the purchase of a postage meter are the monthly mailing expenses, the average and the maximum pieces of mail dispatched, and the type of postages handled, whether it is confined to standard letters or packages of different weights.The vital piece of the equipment that prints the indicia on the mail or the package is the meter. Meters can never be purchased; they can only be leased from companies authorized by the United States Postal Service (USPS). Some meters are password protected, while others vary with respect to accounting codes, automatic postage reset,
    Employers have fears, uncertainty and DOUBT (the FUD factor) over your ability to actually do what you claim you can do in your resume and cover letter.

    Combine this with the fact that EVERY candidate looks good on paper, no-one leaves their previous job because they were paid too much, the work was too interesting and all the people were fantastic, and you can see the challenge you're facing. (I'm yet to see a resume or cover letter that says the candidate is just average...) Specifically, here's what they fear about YOU:

    They fear:

    * Your resume is too good to be true and you won't be able to do the job.
    * You won't stick around.
    * You don't play well with others.

    So with all that in mind, over the next week or so we thought we'd share some thoughts, ideas and tips that help remove some of the FUD factor surrounding YOU (and our business too).

    --------------------------------

    How to make an employer WANT to read your application

    --------------------------------

    Employers don't really care about YOU, they only care about what you can do for THEM.

    I've lost count of the cases I've seen where applicants with the best education, training or experience lose the job to someone with less education, skills and experience. The reason for this is that the applicant with the better skills or experience simply didn't sell themselves to the employer as well as the less skilled applicant. This leads us to a really important question: how do you know if your application is selling you as well as it could be?

    Well for starters, cover letters are valuable in helping sell you to an employer because they're like mini-ads for your resume. Interest them with a brief summary, and you'll get your resume read and not thrown into the trash.

    Secondly, you need to make sure that your cover letter doesn't say the same things as everyone else's! The problem is that we all learned to write our job applications the same way. Following the rules you were taught is the best way to ensure that not only will you not get noticed, but you'll stay unemployed for a long time.

    Almost every application uses phrases like: "here is my resume for your position", "I have been seeking an opportunity such as this", "I can contribute to your company."

    It's the same as a business saying they have good quality and after-sales service. Every business says it, and these days it's just not a good enough reason to want to do business with them. Apply this logic to your application letter. If it only talks about YOU, how good YOU are and how many years experience YOU'VE had, then you're missing the point!

    The real purpose of your application should be to show the employer how your skills and experiences will benefit THEM. If your application doesn't do this, you're making it too hard for them to give you the job.

    Here's an actual before and after example from my files:

    "Senior NT and UNIX Systems Administrator position utilizing web development, network support and multimedia experience."

    Notice how it says nothing of the company being applied to or what the applicant is intending to do for THEM. Off the top of my head, I suggested

    What Is It Like to Be a Body Guard?
    One of the highly demanding yet less competitive of jobs which places emphasis on the physical strengths as well as military and weapons training is that of a bodyguard’s. Although this job category has not been projected anywhere what it deserved, of late it has come to be regarded as a highly paying position because of the virtue of its importance. Come to think of it; the less glamour it attracts has not reduced the alertness required to execute the job with. The margin for error is nil as you are required to execute your duty at the best or not at all.You Want To Become A Bodyguard?This job is unlike other security watchman’s jobs. The important person, whose life you are guarding, totally trusts you because the question of his or her life depends entirely on you. Your aler
    stick around.
    * You don't play well with others.

    So with all that in mind, over the next week or so we thought we'd share some thoughts, ideas and tips that help remove some of the FUD factor surrounding YOU (and our business too).

    --------------------------------

    How to make an employer WANT to read your application

    --------------------------------

    Employers don't really care about YOU, they only care about what you can do for THEM.

    I've lost count of the cases I've seen where applicants with the best education, training or experience lose the job to someone with less education, skills and experience. The reason for this is that the applicant with the better skills or experience simply didn't sell themselves to the employer as well as the less skilled applicant. This leads us to a really important question: how do you know if your application is selling you as well as it could be?

    Well for starters, cover letters are valuable in helping sell you to an employer because they're like mini-ads for your resume. Interest them with a brief summary, and you'll get your resume read and not thrown into the trash.

    Secondly, you need to make sure that your cover letter doesn't say the same things as everyone else's! The problem is that we all learned to write our job applications the same way. Following the rules you were taught is the best way to ensure that not only will you not get noticed, but you'll stay unemployed for a long time.

    Almost every application uses phrases like: "here is my resume for your position", "I have been seeking an opportunity such as this", "I can contribute to your company."

    It's the same as a business saying they have good quality and after-sales service. Every business says it, and these days it's just not a good enough reason to want to do business with them. Apply this logic to your application letter. If it only talks about YOU, how good YOU are and how many years experience YOU'VE had, then you're missing the point!

    The real purpose of your application should be to show the employer how your skills and experiences will benefit THEM. If your application doesn't do this, you're making it too hard for them to give you the job.

    Here's an actual before and after example from my files:

    "Senior NT and UNIX Systems Administrator position utilizing web development, network support and multimedia experience."

    Notice how it says nothing of the company being applied to or what the applicant is intending to do for THEM. Off the top of my head, I suggeste

    Your Career is Your Business
    For professionals today, long gone are the days of gold watches and lifetime employment. The employment market will remain highly competitive and professionals will migrate between businesses at regular intervals. In such an environment, professionals have to be equipped to advance their broad personal goals by being proactive, adaptive and agile in their career management. They have to be equipped with career strategies that they can execute for success.Today’s professional is in the “services” business – providing services to many businesses over their career lifetime. Every successful business needs a business plan and an executable strategy.Your Career is Your Own Personal BusinessAs baby boomers retire, clearly we have leaders leaving traditional leadership role
    . The reason for this is that the applicant with the better skills or experience simply didn't sell themselves to the employer as well as the less skilled applicant. This leads us to a really important question: how do you know if your application is selling you as well as it could be?

    Well for starters, cover letters are valuable in helping sell you to an employer because they're like mini-ads for your resume. Interest them with a brief summary, and you'll get your resume read and not thrown into the trash.

    Secondly, you need to make sure that your cover letter doesn't say the same things as everyone else's! The problem is that we all learned to write our job applications the same way. Following the rules you were taught is the best way to ensure that not only will you not get noticed, but you'll stay unemployed for a long time.

    Almost every application uses phrases like: "here is my resume for your position", "I have been seeking an opportunity such as this", "I can contribute to your company."

    It's the same as a business saying they have good quality and after-sales service. Every business says it, and these days it's just not a good enough reason to want to do business with them. Apply this logic to your application letter. If it only talks about YOU, how good YOU are and how many years experience YOU'VE had, then you're missing the point!

    The real purpose of your application should be to show the employer how your skills and experiences will benefit THEM. If your application doesn't do this, you're making it too hard for them to give you the job.

    Here's an actual before and after example from my files:

    "Senior NT and UNIX Systems Administrator position utilizing web development, network support and multimedia experience."

    Notice how it says nothing of the company being applied to or what the applicant is intending to do for THEM. Off the top of my head, I suggeste

    A New Tool for an Old Job
    Quick! Can you find your homeowner’s insurance policy? How about that warranty you bought for your television last year? Would you know where to begin looking to find your child’s birth certificate? Even more important, if your home were suddenly destroyed due to some natural disaster, would you be able to present your insurance agent with a list of your entire home inventory?If you spend precious time looking for important papers around your house, you’re not alone! Research shows that the average person spends 150 hours per year--almost one month--looking for information. And in spite of the myth of a paperless society, statistics show there is now more paper than ever before.While the importance of being able to find information in an office environment is obvious, it’s eas
    e all learned to write our job applications the same way. Following the rules you were taught is the best way to ensure that not only will you not get noticed, but you'll stay unemployed for a long time.

    Almost every application uses phrases like: "here is my resume for your position", "I have been seeking an opportunity such as this", "I can contribute to your company."

    It's the same as a business saying they have good quality and after-sales service. Every business says it, and these days it's just not a good enough reason to want to do business with them. Apply this logic to your application letter. If it only talks about YOU, how good YOU are and how many years experience YOU'VE had, then you're missing the point!

    The real purpose of your application should be to show the employer how your skills and experiences will benefit THEM. If your application doesn't do this, you're making it too hard for them to give you the job.

    Here's an actual before and after example from my files:

    "Senior NT and UNIX Systems Administrator position utilizing web development, network support and multimedia experience."

    Notice how it says nothing of the company being applied to or what the applicant is intending to do for THEM. Off the top of my head, I suggeste

    Getting the Most from Your Graphic Designer
    A well-designed document is an effective document. It gets your message across to your intended audience—whether your aim is to give information, sell a widget, or help someone grasp a concept.I have graphic design software on my computer, and I think I have a pretty good eye. Why do I need a graphic designer? Strictly speaking, you don’t—any more than you need a hairstylist, a mechanic, or a lawyer. You could cut your own hair, fix your own car, and represent yourself in court. Most of us, though, recognize that we can’t be experts at everything, and that an amateur job will generally look…well, amateur. The music is not in the violin—and great designs aren’t guaranteed by even the most sophisticated software. Even if you have an innately good design sense, getting up to speed
    how good YOU are and how many years experience YOU'VE had, then you're missing the point!

    The real purpose of your application should be to show the employer how your skills and experiences will benefit THEM. If your application doesn't do this, you're making it too hard for them to give you the job.

    Here's an actual before and after example from my files:

    "Senior NT and UNIX Systems Administrator position utilizing web development, network support and multimedia experience."

    Notice how it says nothing of the company being applied to or what the applicant is intending to do for THEM. Off the top of my head, I suggested to the applicant that they could turn it around quite easily like this:

    "To break all records for network stability in your company, thereby creating a productive and skilled workforce that can generate even MORE customers, support them better and make more money for you."

    It's just a very quick example of turning your skills into results that an employer would be interested in. This may look relatively simple, but it can be tricky to get right. But I assure you, once you master the trick of powerfully restating your skills and experience in a way that will mean something to an employer, then you'll never be out of work again! The one simple mistake you may be making which immediately kills your chances

    Here's the one thing that immediately stops most people from getting the jobs they're applying for: they keep sending the SAME application letter (that doesn't produce results) to every job they apply for.

    You don't have to be a rocket scientist to understand that if you keep doing something that doesn't work while expecting a different result you really must be a masochist! The problem with sending the same "loser" application to employers is that it raises doubts about your employability. This example below will show you what I mean.

    Let me introduce David the Masochist... David has been applying for positions with us for over a year. He was also applying to other companies using the same cover letter. How do we know this?

    1. He never used our name in his application letter, and
    2. We asked him.

    Also - because he keeps applying to us we can assume he hasn't been offered a job from anyone else. This also raises serious doubts in our mind as to David's employability. If he was any good he should have a job by now.

    Can you relate to David's situation? If so, then let me show you the simple strategy that turned David's life around. I rang him and asked him why he kept sending the same unsuccessful application to us and everyone else when it obviously wasn't doing the job. He was dumbfounded. It never occurred to him that his APPLICATION was a failure. He was taking it personally - he thought HE was a failure.

    He had been on unemployment for a whole year simply because his application letter and resume wasn't performing. I suggested he try a new application to see whether I was right. He invested in a new resume and cover letter from us, and the result: he had three interviews within the first week of trying the new approach.

    In summary: If you are sending the same sort of application letter

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