your storefront's location; your best option would be one with Northern exposure. In addition, remember to look for any shading provided by the building's structure; awnings and trees will do nicely.

2) Window Tint

More often than not, one cannot avoid the direct rays of the sun. In that case, one’s best defense in the face of so

When the sun's rays shine through the windows and heat up the inside of your store, people are uncomfortable and merchandise fades. With electricity and fuel costs constantly on the rise, it is in the best interest of business owners to learn how to reduce harmful effects caused by natural sunlight.

As a business owner here are a few things to take into consideration to reduce your energy costs, diminish harsh glare and fading, and increase the comfort of tenants and customers while they are inside your store or office building.

Problems with unprotected storefronts:

Your customers and employees are subjected to heat (solar isolation) and blinding glare.

Your merchandise and furnishings are quickly faded by the sun's ultraviolet (UV) rays.

Your cooling costs are high.

Benefits of protecting your store from the sun:

• Your customers and employees are comfortable, productive and willing to come back.
• You protect your investment by reducing merchandise fading
• Your cooling costs drop

SOLAR PROTECTION - The three best ways to protect your building’s environment from the sun:< 1) Location
The best way to protect your retail space is by choosing a store location that isn’t exposed to direct sunlight. This is easier said than done, but if you have the opportunity to choose your storefront's location; your best option would be one with Northern exposure. In addition, remember to look for any shading provided by the building's structure; awnings and trees will do nicely.

2) Window Tint

More often than not, one cannot avoid the direct rays of the sun. In that case, one’s best defense in the face of so

ation to reduce your energy costs, diminish harsh glare and fading, and increase the comfort of tenants and customers while they are inside your store or office building.

Problems with unprotected storefronts:

Your customers and employees are subjected to heat (solar isolation) and blinding glare.

Your merchandise and furnishings are quickly faded by the sun's ultraviolet (UV) rays.

Your cooling costs are high.

Benefits of protecting your store from the sun:

• Your customers and employees are comfortable, productive and willing to come back.
• You protect your investment by reducing merchandise fading
• Your cooling costs drop

SOLAR PROTECTION - The three best ways to protect your building’s environment from the sun:< 1) Location
The best way to protect your retail space is by choosing a store location that isn’t exposed to direct sunlight. This is easier said than done, but if you have the opportunity to choose your storefront's location; your best option would be one with Northern exposure. In addition, remember to look for any shading provided by the building's structure; awnings and trees will do nicely.

2) Window Tint

More often than not, one cannot avoid the direct rays of the sun. In that case, one’s best defense in the face of so

are quickly faded by the sun's ultraviolet (UV) rays.

Your cooling costs are high.

Benefits of protecting your store from the sun:

• Your customers and employees are comfortable, productive and willing to come back.
• You protect your investment by reducing merchandise fading
• Your cooling costs drop

SOLAR PROTECTION - The three best ways to protect your building’s environment from the sun:< 1) Location
The best way to protect your retail space is by choosing a store location that isn’t exposed to direct sunlight. This is easier said than done, but if you have the opportunity to choose your storefront's location; your best option would be one with Northern exposure. In addition, remember to look for any shading provided by the building's structure; awnings and trees will do nicely.

2) Window Tint

More often than not, one cannot avoid the direct rays of the sun. In that case, one’s best defense in the face of so

ing costs drop

SOLAR PROTECTION - The three best ways to protect your building’s environment from the sun:< 1) Location
The best way to protect your retail space is by choosing a store location that isn’t exposed to direct sunlight. This is easier said than done, but if you have the opportunity to choose your storefront's location; your best option would be one with Northern exposure. In addition, remember to look for any shading provided by the building's structure; awnings and trees will do nicely.

2) Window Tint

More often than not, one cannot avoid the direct rays of the sun. In that case, one’s best defense in the face of so

your storefront's location; your best option would be one with Northern exposure. In addition, remember to look for any shading provided by the building's structure; awnings and trees will do nicely.

2) Window Tint

More often than not, one cannot avoid the direct rays of the sun. In that case, one’s best defense in the face of solar radiation is proper window tinting. Window tinting is both affordable and can be easy to install. The correct window tint film not only protects your valuable merchandise from fading but also dramatically reduces cooling costs.

A recent advancement in window film technology allows for the rejection of 90% of the sun's infrared (heat) light and 99.9% of ultra-violet (UV) light while still providing a clear view of your merchandise for outsiders looking in.<

Depending on your utility company, there is a good chance you can cash in on a rebate if you use a licensed window tinting professional. For example, Southern California Edison (SCE) business customers currently receive a rebate in the amount of $1.35 per square foot of energy-saving tinted window. That can reduce the cost of window film installation by up to 25%. Based on this cash rebate and from the drop in monthly energy costs, window tinting provides a quick and significant return on investment.

3) Displays
A more creative way of blocking the sun from entering your retail space is by setting up a window display. This is a better approach than installing shades or blinds because you typically want to display your products and services in full view of your customers when they’re outside.

The only drawback to blocking the sun with a display is that the sun's UV light will fade the display as well as any exposed peripheral merchandise. Depending on the t