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    4) Think “customers first.”

    With every business decision you make, you should be thinking about how it will affect the customers. Looking at a new promotion? Ask yourself how it would benefit the customers. Tossing around the idea of renovating the office? Consider whether the new digs will be worth the temporary inconvenience to the customer. Make customers an agenda at every staff meeting, and encourage employees to think of ways that

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    The most valuable thing that you give to your customers isn’t a product. It’s the service they get when they call or visit your place of business. You could have the most valuable product in the world, but if you don’t have customer service to match, you’ve got nothing.

    American Steel Buildings of Tulsa, Okla., has been setting customer service records for years, and this year reported first-quarter records for moving self-storage steel. We credit our ability to set records to our ability to help customers. Here are a few tips we’ve picked up on the way.

    1) Who you hire is just as important as who you target.

    When you’re hiring employees, it’s all too easy to find somebody who will just meet the bare minimum requirements. Look for potential employees who have a service attitude, who want to go above and beyond for the customer. Not only will they make good salespeople, but they'll be excellent representatives for your company.

    2) Keep your employees in the know.

    Knowledgeable employees are helpful employees. Update your employees regularly on anything and everything happening at your business, from new products and featured advertisements to new branch locations and renovations. The more informed they are, the more they'll be able to help your customers with all their questions.

    3) The customer’s time with you should be an experience, not a trial.

    Whether you’re on the phone or in person, you should make every effort to make the customer’s time with you an experience they’d want to relive. You've only got a few moments to make a good first impression. Think about what could make the customer's experience better. Having a positive, helpful attitude without being overbearing will go a long way in ensuring the customer has a good experience with you and your business.

    4) Think “customers first.”

    With every business decision you make, you should be thinking about how it will affect the customers. Looking at a new promotion? Ask yourself how it would benefit the customers. Tossing around the idea of renovating the office? Consider whether the new digs will be worth the temporary inconvenience to the customer. Make customers an agenda at every staff meeting, and encourage employees to think of ways that

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    ility to set records to our ability to help customers. Here are a few tips we’ve picked up on the way.

    1) Who you hire is just as important as who you target.

    When you’re hiring employees, it’s all too easy to find somebody who will just meet the bare minimum requirements. Look for potential employees who have a service attitude, who want to go above and beyond for the customer. Not only will they make good salespeople, but they'll be excellent representatives for your company.

    2) Keep your employees in the know.

    Knowledgeable employees are helpful employees. Update your employees regularly on anything and everything happening at your business, from new products and featured advertisements to new branch locations and renovations. The more informed they are, the more they'll be able to help your customers with all their questions.

    3) The customer’s time with you should be an experience, not a trial.

    Whether you’re on the phone or in person, you should make every effort to make the customer’s time with you an experience they’d want to relive. You've only got a few moments to make a good first impression. Think about what could make the customer's experience better. Having a positive, helpful attitude without being overbearing will go a long way in ensuring the customer has a good experience with you and your business.

    4) Think “customers first.”

    With every business decision you make, you should be thinking about how it will affect the customers. Looking at a new promotion? Ask yourself how it would benefit the customers. Tossing around the idea of renovating the office? Consider whether the new digs will be worth the temporary inconvenience to the customer. Make customers an agenda at every staff meeting, and encourage employees to think of ways that

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    ent representatives for your company.

    2) Keep your employees in the know.

    Knowledgeable employees are helpful employees. Update your employees regularly on anything and everything happening at your business, from new products and featured advertisements to new branch locations and renovations. The more informed they are, the more they'll be able to help your customers with all their questions.

    3) The customer’s time with you should be an experience, not a trial.

    Whether you’re on the phone or in person, you should make every effort to make the customer’s time with you an experience they’d want to relive. You've only got a few moments to make a good first impression. Think about what could make the customer's experience better. Having a positive, helpful attitude without being overbearing will go a long way in ensuring the customer has a good experience with you and your business.

    4) Think “customers first.”

    With every business decision you make, you should be thinking about how it will affect the customers. Looking at a new promotion? Ask yourself how it would benefit the customers. Tossing around the idea of renovating the office? Consider whether the new digs will be worth the temporary inconvenience to the customer. Make customers an agenda at every staff meeting, and encourage employees to think of ways that

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    be an experience, not a trial.

    Whether you’re on the phone or in person, you should make every effort to make the customer’s time with you an experience they’d want to relive. You've only got a few moments to make a good first impression. Think about what could make the customer's experience better. Having a positive, helpful attitude without being overbearing will go a long way in ensuring the customer has a good experience with you and your business.

    4) Think “customers first.”

    With every business decision you make, you should be thinking about how it will affect the customers. Looking at a new promotion? Ask yourself how it would benefit the customers. Tossing around the idea of renovating the office? Consider whether the new digs will be worth the temporary inconvenience to the customer. Make customers an agenda at every staff meeting, and encourage employees to think of ways that

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    ss.

    4) Think “customers first.”

    With every business decision you make, you should be thinking about how it will affect the customers. Looking at a new promotion? Ask yourself how it would benefit the customers. Tossing around the idea of renovating the office? Consider whether the new digs will be worth the temporary inconvenience to the customer. Make customers an agenda at every staff meeting, and encourage employees to think of ways that you can better serve the customers.

    5) Push to do better.

    Don’t let your competition leave you behind. The most successful athletes and businesses are the ones that are always seeking to improve. Visit your competitors, see what they're doing and see how you can do it better. Keep raising the bar. Let your customers know that you won't be outdone.

    To see good customer service in action, call American Steel Buildings at (918) 369-4044 or visit them on the Web at GoSteelGo.com.

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