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  • Answer Upon - What Do You Do - Really?

    Are Your Customers Confused?
    Does your website increase confusion or does it reduce confusion.Remember confused people do not buy; they go looking for more information.Your job is to give them that information, or at least enough information to g
    the customer's specific situation.

    Mortgage Broker: if your client is buying a new house, have you found out why they want "that one"? What feelings will b

    Benefits Of Working In A Small Company Versus A Corporation
    Big companies, or small, both have benefits and disadvantages. Big company may give you a false sense of security. In large companies when they have layoffs, seem to layoff large groups, not just one or two people.The advantag
    Have you ever thought about what you do ... really?

    I don't mean have you really thought about it. I mean what do you really do?

    Many people look at their business card for a clue. I suggest you ask your clients.

    I know of one business coach who is seen as a marriage counselor. He helped one couple sort out their business goals and issues so well it's improved their marriage!

    Everyone sells products or services. The more successful people offer/sell what a client wants.

    That sounds so "Sales 101", doesn't it?

    But it's true.

    The key is to put what you do, not into the customer's language, but in to the customer's specific situation.

    Mortgage Broker: if your client is buying a new house, have you found out why they want "that one"? What feelings will be

    How Stainless Steel Was Invented
    Stainless Steel is more than just steel that doesn't stain! It is an umbrella term that covers various types of steel that are resistant to corrosion. There are at least two claims to the title of inventor, one from the UK and one from
    their business card for a clue. I suggest you ask your clients.

    I know of one business coach who is seen as a marriage counselor. He helped one couple sort out their business goals and issues so well it's improved their marriage!

    Everyone sells products or services. The more successful people offer/sell what a client wants.

    That sounds so "Sales 101", doesn't it?

    But it's true.

    The key is to put what you do, not into the customer's language, but in to the customer's specific situation.

    Mortgage Broker: if your client is buying a new house, have you found out why they want "that one"? What feelings will b

    Is Being Your Own Boss Really What It Seems To Be?
    Hating your boss… that, of course, is not a new concept. Before I started in my freelance career, I always had a job where I constantly loathed my boss. This even dates back to when I was sixteen (I am 30 now) and working at an Orange
    out their business goals and issues so well it's improved their marriage!

    Everyone sells products or services. The more successful people offer/sell what a client wants.

    That sounds so "Sales 101", doesn't it?

    But it's true.

    The key is to put what you do, not into the customer's language, but in to the customer's specific situation.

    Mortgage Broker: if your client is buying a new house, have you found out why they want "that one"? What feelings will b

    Career Change Principle #1 — The Best Time to Pursue Your Dream Job Is 20 Years Ago and Today
    It’s time to make a dramatic career change — to your dream job! If you don’t jump out of bed every work day when the alarm goes off eager to do some work, you are likely not all that enthusiastic about your job.Perhaps you compl
    client wants.

    That sounds so "Sales 101", doesn't it?

    But it's true.

    The key is to put what you do, not into the customer's language, but in to the customer's specific situation.

    Mortgage Broker: if your client is buying a new house, have you found out why they want "that one"? What feelings will b

    Graduate School: Should You Go?
    You don’t need to go to graduate school. This is true. You’ve got your college degree and this will help you maintain a roomy house in a nice neighborhood. But what will a graduate degree do for you?First, there is a little m
    the customer's specific situation.

    Mortgage Broker: if your client is buying a new house, have you found out why they want "that one"? What feelings will be satisfied by purchasing that house? At that point you are not a Mortgage Broker, you are a facilitator of those feelings.

    Florist: You do create beautiful arrangements. But what are you creating for your next client? What feeling, what atmosphere are you going to create? That is what you are doing for that customer.

    It's more than walking in their shoes. It's feeling what they are feeling: whether it be excitement, or trepidation, or sadness.

    It means, to be an exceptional salesperson, or service provider, you have to be on your game. With every customer.

    Make sure you get feedback from your clients. Use their word

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