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    You’ve got a fantastic new product that you just know everyone needs. You’ve spent thousands on a beautiful website to promote your great new product. You’re marketing in all the right channels, with thousands of affiliates promoting your product.

    But you haven’t made a single sale.

    You don’t understand it; this is something that should be selling out, not collecting dust. You were just positive that people would be chomping at the bit to get their hand

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    on a beautiful website to promote your great new product. You’re marketing in all the right channels, with thousands of affiliates promoting your product.

    But you haven’t made a single sale.

    You don’t understand it; this is something that should be selling out, not collecting dust. You were just positive that people would be chomping at the bit to get their han

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    annels, with thousands of affiliates promoting your product.

    But you haven’t made a single sale.

    You don’t understand it; this is something that should be selling out, not collecting dust. You were just positive that people would be chomping at the bit to get their han

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    le sale.

    You don’t understand it; this is something that should be selling out, not collecting dust. You were just positive that people would be chomping at the bit to get their han

    Sales Letter Pages - How To Structure Your Opening Paragraph
    Once you've written your headline the next crucial question is how do you begin your sales letter. Do you tell the prospective client immediately what it is you’re intending to sell? Do you just stir him up a bit so he can comprehend why he would require your produ
    ecting dust. You were just positive that people would be chomping at the bit to get their hands on this, but you haven’t had even a nibble.

    You’re asking yourself, “Where did I go wrong?”

    Chin up, my friend, the problem may well not lie in your product or marketing methods, but in your sales letter.

    There is a certain psychology to writing an effective sales letter. While your sales copy should be informative, yes, it’s primary goal should

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