The Wrong Way to Impress a CustomerDo you like to see impressive, amazing things? Do you like to witness jaw
dropping, astonishing situations and events? Of course you do. Everybody does.
And it only costs eight bucks. That's right, for eight bucks you can go to a movie
theatre and watch Bruce Willis or Arnold Schwarzenegger deliver two solid hours of
stunning imagery, special effects, lighting, action and thrills, splashed across the
big screen in blazing color and Dolby Surround Sound. These days
r a your 501c3 car flag
Reasonable Price: $0 for a your 501c3 car flag
Donor Thoughts/Suggestions: No way. It’s not going on my car.
8. Non-profit Child ID Program
Price: $25 for my kids ID, teeth imprint and short video
Reasonable Price: $100 for my kids ID, teeth imprint and short video
Donor Thoughts/Suggestions: I don’t have a child but if I did I would do this. This is a good thing, more parents should do this.
So there it is. Take notes. Listen to my suggestions and you will have a better offer for charity donors to consider. Along with these techniques you should also be collecting donations on your website. Your non-profit website is available to the public 24/7 and should be collecting donations, membershi
Dayton OH is a Great American CityDayton OH sure has a lot going for it. Everyone likes the Big Air Show and Aviation Conference. Wow, what a show. If you are an aviation buff you should not miss it. In fact our Commander in Chief also visited there for the Air Show event signifying the Wright Bros. Makes me feel comfortable that everyone is Pro-Dayton and that means jobs and a strong economic future too.Ohio is getting some juice politically and in the last election it proved to be the final battleground,
Not a week goes by when I am not approached by a non-profit organization and asked for a donation. Some charitable organizations do it with cold calling, some with selling candy. Some 501c3s offer the most ridiculous items and they are instantly dismissed. Some have great ideas at a reasonable price. Some are WAY off in their thinking.
Below are the most recent charity fundraising techniques that have come my way. Each non-profit fundraising technique includes the price it was offered to me at, the price I think is reasonable AND what goes through the mind when I am being pitched with the technique (and some suggestions for nonprofits to increase their donation potential).
If you are a non-profit and you read this, please understand that I am a normal guy. I can also tell you that a lot of other people think like me.
1. Non-profit Scratch off cards
Price: $15 for one card
Reasonable Price: $15 for one card
Donor Thoughts/Suggestions: Are the gifts exciting? Do I use these gifts regularly (I am a 25 year old male with no kids. Do not try to sell me a scratch off card with which I could win “Free trip to the Zoo”. I will gladly buy lots of cards if I could win “a 1/2 priced Dinner at Joe’s” or “Buy 1 hour of tennis court time, get one half off”.)
2. Charity Scrip
Price: $20 for a $25 Olive Garden Gift Certificate
Reasonable Price: $25 for a $25 Olive Garden Gift Certificate
Donor Thoughts/Suggestions: I go there once in a while. It’s a nice place. Once again, know your audience and try to match the gift certificate with the potential donor.
3. 501c3 Candles
Price: $18 for 2 candles
Reasonable Price: $10 for 2 candles
Donor Thoughts/Suggestions: Candles are nice. Candles appeal more around the holidays. Candles are great around the holidays when they come in scents that my grandmother would like and they are gift wrapped!
4. Non-profit Bricks
Price: $35 for a brick with my information on it
Reasonable Price: $50 for a brick with my information on it
Donor Thoughts/Suggestions: This is cool. My name (or company name) will be on a walkway at your non-profit forever. I am in! This is a cool idea! Just make sure I can fit all the information I want on the brick.
5. Charity Calendars
Price: $10 for one non-profit calendar
Reasonable Price: $0 for one non-profit calendar
Donor Thoughts/Suggestions: No. No. No. I use Microsoft Outlook. I never use paper calendars. If I tell you I’m going to buy your calendar and put it up on my wall, you should interpret that as “I think my grandmother will love it” or “I’m throwing this away when you leave”.
6. 501c3 Chocolate
Price: $6 for one box of Godiva chocolate
Reasonable Price: $10 for one box of Godiva chocolate
Donor Thoughts/Suggestions: I like a little bit of chocolate every once in a while. My girlfriend really likes chocolate. Ok, I’ll take some chocolate. 2 boxes please.
7. Charity Car Flags
Price: $4 for a your 501c3 car flag
Reasonable Price: $0 for a your 501c3 car flag
Donor Thoughts/Suggestions: No way. It’s not going on my car.
8. Non-profit Child ID Program
Price: $25 for my kids ID, teeth imprint and short video
Reasonable Price: $100 for my kids ID, teeth imprint and short video
Donor Thoughts/Suggestions: I don’t have a child but if I did I would do this. This is a good thing, more parents should do this.
So there it is. Take notes. Listen to my suggestions and you will have a better offer for charity donors to consider. Along with these techniques you should also be collecting donations on your website. Your non-profit website is available to the public 24/7 and should be collecting donations, membershi
Burning Bridges Creates Obstacles to Smooth Traveling for Business StartupsBefore you give up your career and order those cards for your spanking brand-new business startup, think twice.The fact is financial success in a new business startup may take a while. If you can transition, rather than jumping without a parachute, your bank account will thank you.First, let's go over the major "career paths' you can choose to earn a living. They are:1. Employee
2. Self-Employed
3. Business Owner
As an Employee,
am a normal guy. I can also tell you that a lot of other people think like me.
1. Non-profit Scratch off cards
Price: $15 for one card
Reasonable Price: $15 for one card
Donor Thoughts/Suggestions: Are the gifts exciting? Do I use these gifts regularly (I am a 25 year old male with no kids. Do not try to sell me a scratch off card with which I could win “Free trip to the Zoo”. I will gladly buy lots of cards if I could win “a 1/2 priced Dinner at Joe’s” or “Buy 1 hour of tennis court time, get one half off”.)
2. Charity Scrip
Price: $20 for a $25 Olive Garden Gift Certificate
Reasonable Price: $25 for a $25 Olive Garden Gift Certificate
Donor Thoughts/Suggestions: I go there once in a while. It’s a nice place. Once again, know your audience and try to match the gift certificate with the potential donor.
3. 501c3 Candles
Price: $18 for 2 candles
Reasonable Price: $10 for 2 candles
Donor Thoughts/Suggestions: Candles are nice. Candles appeal more around the holidays. Candles are great around the holidays when they come in scents that my grandmother would like and they are gift wrapped!
4. Non-profit Bricks
Price: $35 for a brick with my information on it
Reasonable Price: $50 for a brick with my information on it
Donor Thoughts/Suggestions: This is cool. My name (or company name) will be on a walkway at your non-profit forever. I am in! This is a cool idea! Just make sure I can fit all the information I want on the brick.
5. Charity Calendars
Price: $10 for one non-profit calendar
Reasonable Price: $0 for one non-profit calendar
Donor Thoughts/Suggestions: No. No. No. I use Microsoft Outlook. I never use paper calendars. If I tell you I’m going to buy your calendar and put it up on my wall, you should interpret that as “I think my grandmother will love it” or “I’m throwing this away when you leave”.
6. 501c3 Chocolate
Price: $6 for one box of Godiva chocolate
Reasonable Price: $10 for one box of Godiva chocolate
Donor Thoughts/Suggestions: I like a little bit of chocolate every once in a while. My girlfriend really likes chocolate. Ok, I’ll take some chocolate. 2 boxes please.
7. Charity Car Flags
Price: $4 for a your 501c3 car flag
Reasonable Price: $0 for a your 501c3 car flag
Donor Thoughts/Suggestions: No way. It’s not going on my car.
8. Non-profit Child ID Program
Price: $25 for my kids ID, teeth imprint and short video
Reasonable Price: $100 for my kids ID, teeth imprint and short video
Donor Thoughts/Suggestions: I don’t have a child but if I did I would do this. This is a good thing, more parents should do this.
So there it is. Take notes. Listen to my suggestions and you will have a better offer for charity donors to consider. Along with these techniques you should also be collecting donations on your website. Your non-profit website is available to the public 24/7 and should be collecting donations, membershi
How to Commit and Make the Right DecisionsDo you stand immobile at a fork in your career road? Do you feel ambiguous about your job, relationship or purpose? Here are some helpful tips to find the right path to solid psychological ground.1. Commit to Yourself First.
Commitment to yourself means that you work hardest for your dreams and goals, not everyone else’s. Do you feel powerless? You are powerful. The power to change is already in you. Your accomplishments reflect your commitment because even with some bad
. Once again, know your audience and try to match the gift certificate with the potential donor.
3. 501c3 Candles
Price: $18 for 2 candles
Reasonable Price: $10 for 2 candles
Donor Thoughts/Suggestions: Candles are nice. Candles appeal more around the holidays. Candles are great around the holidays when they come in scents that my grandmother would like and they are gift wrapped!
4. Non-profit Bricks
Price: $35 for a brick with my information on it
Reasonable Price: $50 for a brick with my information on it
Donor Thoughts/Suggestions: This is cool. My name (or company name) will be on a walkway at your non-profit forever. I am in! This is a cool idea! Just make sure I can fit all the information I want on the brick.
5. Charity Calendars
Price: $10 for one non-profit calendar
Reasonable Price: $0 for one non-profit calendar
Donor Thoughts/Suggestions: No. No. No. I use Microsoft Outlook. I never use paper calendars. If I tell you I’m going to buy your calendar and put it up on my wall, you should interpret that as “I think my grandmother will love it” or “I’m throwing this away when you leave”.
6. 501c3 Chocolate
Price: $6 for one box of Godiva chocolate
Reasonable Price: $10 for one box of Godiva chocolate
Donor Thoughts/Suggestions: I like a little bit of chocolate every once in a while. My girlfriend really likes chocolate. Ok, I’ll take some chocolate. 2 boxes please.
7. Charity Car Flags
Price: $4 for a your 501c3 car flag
Reasonable Price: $0 for a your 501c3 car flag
Donor Thoughts/Suggestions: No way. It’s not going on my car.
8. Non-profit Child ID Program
Price: $25 for my kids ID, teeth imprint and short video
Reasonable Price: $100 for my kids ID, teeth imprint and short video
Donor Thoughts/Suggestions: I don’t have a child but if I did I would do this. This is a good thing, more parents should do this.
So there it is. Take notes. Listen to my suggestions and you will have a better offer for charity donors to consider. Along with these techniques you should also be collecting donations on your website. Your non-profit website is available to the public 24/7 and should be collecting donations, membershi
Hotel Industry - Customer SatisfactionTraditionally, the hotel used to be a place of living for some period of time, though the time changes and modifies the usual demands to the convenience and service in particular. Reflecting the downside demands presented by another year of record benefits, the lodging industry finds itself at a five-year low for customer comfort, according to the 1998 industry data of the American Customer Satisfaction Index. The only cross-industry measure of consumers' perceptions of products
brick.
5. Charity Calendars
Price: $10 for one non-profit calendar
Reasonable Price: $0 for one non-profit calendar
Donor Thoughts/Suggestions: No. No. No. I use Microsoft Outlook. I never use paper calendars. If I tell you I’m going to buy your calendar and put it up on my wall, you should interpret that as “I think my grandmother will love it” or “I’m throwing this away when you leave”.
6. 501c3 Chocolate
Price: $6 for one box of Godiva chocolate
Reasonable Price: $10 for one box of Godiva chocolate
Donor Thoughts/Suggestions: I like a little bit of chocolate every once in a while. My girlfriend really likes chocolate. Ok, I’ll take some chocolate. 2 boxes please.
7. Charity Car Flags
Price: $4 for a your 501c3 car flag
Reasonable Price: $0 for a your 501c3 car flag
Donor Thoughts/Suggestions: No way. It’s not going on my car.
8. Non-profit Child ID Program
Price: $25 for my kids ID, teeth imprint and short video
Reasonable Price: $100 for my kids ID, teeth imprint and short video
Donor Thoughts/Suggestions: I don’t have a child but if I did I would do this. This is a good thing, more parents should do this.
So there it is. Take notes. Listen to my suggestions and you will have a better offer for charity donors to consider. Along with these techniques you should also be collecting donations on your website. Your non-profit website is available to the public 24/7 and should be collecting donations, membershi
Web Branding - Organic BuzzRadio stations tend to ‘get’ the whole notion of branding. In many cases they tend to call it “imaging”, but it is essentially the same thing.A radio station starts by defining their demographic. They attempt to understand the age group they will be serving. Then they develop a slog or tagline that will be used to brand their station. This can come in the form of custom jingle production and professional liners. If they do this right you will be able to sing along with the
r a your 501c3 car flag
Reasonable Price: $0 for a your 501c3 car flag
Donor Thoughts/Suggestions: No way. It’s not going on my car.
8. Non-profit Child ID Program
Price: $25 for my kids ID, teeth imprint and short video
Reasonable Price: $100 for my kids ID, teeth imprint and short video
Donor Thoughts/Suggestions: I don’t have a child but if I did I would do this. This is a good thing, more parents should do this.
So there it is. Take notes. Listen to my suggestions and you will have a better offer for charity donors to consider. Along with these techniques you should also be collecting donations on your website. Your non-profit website is available to the public 24/7 and should be collecting donations, memberships and selling tickets to your events.
To offer the spirit of service, look beyond your customer's request to identify their true concerns. What you can offer may be different, and more effective, than what they have requested. Listen for unspoken needs, not just spoken words.
This article explains the basics of Customer Relationship Management, a very effective management strategy.