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  • Answer Upon - How To Design Employee Communication Strategies That Engage Employees

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    There is only one question that you need ask yourself to find out whether your employee communication strategies are going to engage employees, rather than simply inform. That question is: Can you establish whether the tools and methods you are using to communicate with employees are engagement strategies or information tools?

    When I talk about employee engagement I mean that the business issue means something to employees personally – employees understand the reason why for certain decisions. Now going back to the qu

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    tegies are going to engage employees, rather than simply inform. That question is: Can you establish whether the tools and methods you are using to communicate with employees are engagement strategies or information tools?

    When I talk about employee engagement I mean that the business issue means something to employees personally – employees understand the reason why for certain decisions. Now going back to the qu

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    er the tools and methods you are using to communicate with employees are engagement strategies or information tools?

    When I talk about employee engagement I mean that the business issue means something to employees personally – employees understand the reason why for certain decisions. Now going back to the qu

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    mployees personally – employees understand the reason why for certain decisions. Now going back to the question, engagement strategies are designed sothere is some involvement of the employee. Information tools mean that you are telling employees something, it is information sharing not an opportunity to become involved.

    This is important because your ultimate aim in employee communication has to be to create the “Aha Moment”. The Aha Moment is based on information that challenges the employee’s belief about an aspe

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