So I started playing with a reframe. How else can I look at this, how can I argue with this obstacle? And being a child of '70s music, I mean, give me any song and I'll tell you who did it, what year, probably what cut it was on the album or 8‑track, that's dating myself.

What began to play in my head was an old Bachman‑Turner Overdrive song with

Private practice marketing is enough of a challenge without all the obstacles we put in our own way. Here is an example of how I got in my own way and the reframe I used to remove the obstacle.

It was fall of '04 and I was getting ready to expand in some way, looking for other things to do and I was looking for ways to build my practice, even though I had a great one at the time.

But as those things began to grow, one of the things noticed was I was really kind of holding myself back. And I thought what in the world is this about? So there I was at, what was that then, 46‑47, having experienced more success than I'd ever thought I would in my whole career. I mean, I had a full private practice, straight pay, no insurance, no managed care, I was a professional speaker, I'd been a syndicated relationship columnist for several years, more things than I knew what to do with, and more business than I could handle.

So as I kind of dug deeper into what was holding me back, I had this notion. And I'm not sure where it came from, still it doesn't matter, I had this notion that somehow I had peaked, OK? And this was as good as it was going to get. OK, I'd gotten lucky, I'd gotten successful early, and I had peaked. And at best I could hang on and maintain the way things were, and at worst it was all downhill from here, sort of the downslide into retirement.

Now, do you think that would get in my way a little bit? Heck, yeah! So I started playing with a reframe. How else can I look at this, how can I argue with this obstacle? And being a child of '70s music, I mean, give me any song and I'll tell you who did it, what year, probably what cut it was on the album or 8‑track, that's dating myself.

What began to play in my head was an old Bachman‑Turner Overdrive song with

reat one at the time.

But as those things began to grow, one of the things noticed was I was really kind of holding myself back. And I thought what in the world is this about? So there I was at, what was that then, 46‑47, having experienced more success than I'd ever thought I would in my whole career. I mean, I had a full private practice, straight pay, no insurance, no managed care, I was a professional speaker, I'd been a syndicated relationship columnist for several years, more things than I knew what to do with, and more business than I could handle.

So as I kind of dug deeper into what was holding me back, I had this notion. And I'm not sure where it came from, still it doesn't matter, I had this notion that somehow I had peaked, OK? And this was as good as it was going to get. OK, I'd gotten lucky, I'd gotten successful early, and I had peaked. And at best I could hang on and maintain the way things were, and at worst it was all downhill from here, sort of the downslide into retirement.

Now, do you think that would get in my way a little bit? Heck, yeah! So I started playing with a reframe. How else can I look at this, how can I argue with this obstacle? And being a child of '70s music, I mean, give me any song and I'll tell you who did it, what year, probably what cut it was on the album or 8‑track, that's dating myself.

What began to play in my head was an old Bachman‑Turner Overdrive song with

, no insurance, no managed care, I was a professional speaker, I'd been a syndicated relationship columnist for several years, more things than I knew what to do with, and more business than I could handle.

So as I kind of dug deeper into what was holding me back, I had this notion. And I'm not sure where it came from, still it doesn't matter, I had this notion that somehow I had peaked, OK? And this was as good as it was going to get. OK, I'd gotten lucky, I'd gotten successful early, and I had peaked. And at best I could hang on and maintain the way things were, and at worst it was all downhill from here, sort of the downslide into retirement.

Now, do you think that would get in my way a little bit? Heck, yeah! So I started playing with a reframe. How else can I look at this, how can I argue with this obstacle? And being a child of '70s music, I mean, give me any song and I'll tell you who did it, what year, probably what cut it was on the album or 8‑track, that's dating myself.

What began to play in my head was an old Bachman‑Turner Overdrive song with

on that somehow I had peaked, OK? And this was as good as it was going to get. OK, I'd gotten lucky, I'd gotten successful early, and I had peaked. And at best I could hang on and maintain the way things were, and at worst it was all downhill from here, sort of the downslide into retirement.

Now, do you think that would get in my way a little bit? Heck, yeah! So I started playing with a reframe. How else can I look at this, how can I argue with this obstacle? And being a child of '70s music, I mean, give me any song and I'll tell you who did it, what year, probably what cut it was on the album or 8‑track, that's dating myself.

What began to play in my head was an old Bachman‑Turner Overdrive song with

So I started playing with a reframe. How else can I look at this, how can I argue with this obstacle? And being a child of '70s music, I mean, give me any song and I'll tell you who did it, what year, probably what cut it was on the album or 8‑track, that's dating myself.

What began to play in my head was an old Bachman‑Turner Overdrive song with the chorus "You aint seen nothing yet," OK? And so that kind of became my theme song for a while, "You aint seen nothing yet." And it got me past that obstacle, and I've expanded a little bit in the last few years.

So whatever it is for you it may be silly sounding like mine is, and even the reframe or the solution strategy might be silly, but it works. It was there, it was in my way, and that song works.