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Answer Upon - Are You Missing Out on Free & Easy Marketing?
Are you looking for ways to get people talking about your brand? An increasing frustration with traditional media has driven businesses and marketing firms to start employing more creative means of getting customers attention beyond the traditional media outlets. You may hear this referred to as viral, word-of-mouth or buzz marketing and this method is attaining broad popularity as an inexpensive and highly effective marketing method.What is Viral Marketing, Word-of-Mouth, or Buzz Marketing?Viral Marketing is a way of capturing attention of consumers and the media to the point where talking about your brand becomes interesting conversation. Generating a buzz is ba
It Equals 70-80 Free Promos a Week!
By signing off all your emails with an email signature, you are constantly promoting your business. Plus your contact information is right there if someone wants to get in touch with you. They don't have to take the time to look up your phone number or web site address.
A good email signature also clearly communicates to people what your business is all about or what you do.
Who Knows Where Your Email May End Up?
You never know where one of your emails is going to end up. It may be forwarded to someone who could just become your next subscriber or client.
Build Web Site Traffic With Special Promos
You can also use your signature to build traffic for your web site by inviting peo
You’ve done your homework, invested in software, worked hard and now you have what you were after…leads—and plenty of them. But now what? You are so busy showing properties, getting feedback, and going to closings. And as your day-to-day tasks as a realtor begin to overwhelm you, your leads just sit in your database. You try to make contact with the prospects here and there but nothing is done with consistency. You even spend money on marketing postcards, but there really isn’t much of a response. You feel hopeless.Don’t worry, you are not alone. Did you know it takes on average 7 contacts with a prospect before you make a sale? A lot of realtors never achieve that
What is it?
Sending email. How many email messages do you send in a day? I recently went back and counted the messages in my Sent folder. I use several email accounts, but in just one of them I found an average of 10-12 messages a day. That's 70-84 message per week!
Two Chances for Free Promotion
Did you realize every time you send out an email, you have two opportunities to market your business?
#1 With Your Email Address
Take a look at the email address you're using for business. Are you using an email address such as "crazyjane@yahoo.com" or "fitbodyhunk@hotmail.com"?
Okay, so I'm poking a bit of fun, but you'd be surprised at some of the email addresses I see. Granted some of them may be reserved for ezine subscriptions, but I also receive a lot of email from small business owners with these types of email addresses.
So what's wrong with this?
Well, for one, they are missing out on a free marketing opportunity. When you use an email address such as debbie@10stepmarketing.com you have the opportunity to get repeat exposure for your company name with every email you send out.
You Can Build Your Brand and Business
What, everyone you send email to already knows your business name? That's okay. It's good reinforcement. And it doesn't cost a dime, so why not do it? Plus, it presents a much more professional image. It says you are a real business. Even if you are sending out your emails while wearing your pajamas in your home office. :-)
Use Your Web Site Domain Email Addresses
Ideally your web site domain should be the same as your business name. And you web hosting should come with at least a handful of free email addresses. It's fairly easy to set up, but if you're not sure, check with your host. Odds are they've addressed it in their FAQs or online help.
#2 Use An Email Signature
The second way you can market for free is with your email signature.
Even if you don't have a web site, or if your web site address is not the same or similar to your business name, you can easily take advantage of this.
Set It Up Once ... Use It Everyday
Microsoft Outlook and Outlook Express (and probably other email software as well) offer a Signature option you can program so every email you send is signed off with a consistent signature.
Create Your Own Personal Signature
You will want to consider including some of the following information in your email signature. I wouldn't suggest including all of this information or your signature will be too long. Pick what's important to you, and include information that represents how you want people to contact you.
Your First and Last Name
Your Title (if appropriate)
Your Business Name
Your Tagline
Your Email Address
Your Web Site Address (include the http:// so it becomes a live link)
Your Phone Number
Your Fax Number
Your Snail Mail Address
An Invitation to Subscribe to Your E-newsletter, Ezine or
Receive a Free Report (or any other free information you provide)
Following is an example of the email signature I include on every email I send out:
Debbie LaChusa
The 10stepmarketing System
“If you can answer 10 questions, you can
successfully market your business!”
619-334-8590 phone
619-334-8591 fax
debbie@10stepmarketing.com
http://www.10stepmarketing.com
Subscribe to the free 10stepmarketing Ezine to receive weekly marketing how-to articles, low-cost marketing ideas, tips and advice at http://www.10stepmarketing.com
It Equals 70-80 Free Promos a Week!
By signing off all your emails with an email signature, you are constantly promoting your business. Plus your contact information is right there if someone wants to get in touch with you. They don't have to take the time to look up your phone number or web site address.
A good email signature also clearly communicates to people what your business is all about or what you do.
Who Knows Where Your Email May End Up?
You never know where one of your emails is going to end up. It may be forwarded to someone who could just become your next subscriber or client.
Build Web Site Traffic With Special Promos
You can also use your signature to build traffic for your web site by inviting peop
Human behavior, whether that of a child or a grown employee, always stems from a goal or purpose. Starting as a thought, the behavior is further enforced by triggers of the emotions and senses. This behavior, when it is "good", gets us rewards and recognition, while on the other hand, negative, or "bad", behavior creates a strain on a relationship, sometimes fatally.If you were to look at it closely, the misconduct of some employees closely resembles that of a child's misbehavior while he is seeking his mother's attention and not receiving it. Remember the antics of a young child in the supermarket who had a "Terrible Two's" tantrum because his mother won't but him the cand
So what's wrong with this?
Well, for one, they are missing out on a free marketing opportunity. When you use an email address such as debbie@10stepmarketing.com you have the opportunity to get repeat exposure for your company name with every email you send out.
You Can Build Your Brand and Business
What, everyone you send email to already knows your business name? That's okay. It's good reinforcement. And it doesn't cost a dime, so why not do it? Plus, it presents a much more professional image. It says you are a real business. Even if you are sending out your emails while wearing your pajamas in your home office. :-)
Use Your Web Site Domain Email Addresses
Ideally your web site domain should be the same as your business name. And you web hosting should come with at least a handful of free email addresses. It's fairly easy to set up, but if you're not sure, check with your host. Odds are they've addressed it in their FAQs or online help.
#2 Use An Email Signature
The second way you can market for free is with your email signature.
Even if you don't have a web site, or if your web site address is not the same or similar to your business name, you can easily take advantage of this.
Set It Up Once ... Use It Everyday
Microsoft Outlook and Outlook Express (and probably other email software as well) offer a Signature option you can program so every email you send is signed off with a consistent signature.
Create Your Own Personal Signature
You will want to consider including some of the following information in your email signature. I wouldn't suggest including all of this information or your signature will be too long. Pick what's important to you, and include information that represents how you want people to contact you.
Your First and Last Name
Your Title (if appropriate)
Your Business Name
Your Tagline
Your Email Address
Your Web Site Address (include the http:// so it becomes a live link)
Your Phone Number
Your Fax Number
Your Snail Mail Address
An Invitation to Subscribe to Your E-newsletter, Ezine or
Receive a Free Report (or any other free information you provide)
Following is an example of the email signature I include on every email I send out:
Debbie LaChusa
The 10stepmarketing System
“If you can answer 10 questions, you can
successfully market your business!”
619-334-8590 phone
619-334-8591 fax
debbie@10stepmarketing.com
http://www.10stepmarketing.com
Subscribe to the free 10stepmarketing Ezine to receive weekly marketing how-to articles, low-cost marketing ideas, tips and advice at http://www.10stepmarketing.com
It Equals 70-80 Free Promos a Week!
By signing off all your emails with an email signature, you are constantly promoting your business. Plus your contact information is right there if someone wants to get in touch with you. They don't have to take the time to look up your phone number or web site address.
A good email signature also clearly communicates to people what your business is all about or what you do.
Who Knows Where Your Email May End Up?
You never know where one of your emails is going to end up. It may be forwarded to someone who could just become your next subscriber or client.
Build Web Site Traffic With Special Promos
You can also use your signature to build traffic for your web site by inviting peo
I was slowed down when my computer crashed and I had no data, no address book and not even my passwords to get back online. I didn’t think I was doing anything remarkable by bouncing back to productivity even with this handicap for a week. But from the feedback I’ve had from more than a few people, it seems paralysis would have been the acceptable common option.Yes, I got slowed down, but nothing critical was lost and no appointments missed. Why? Internal reserves, resources and drive. How do you survive in business today without your computer (or maybe it’s when your cell phone drops in the lake or your Ipod gets lost)?There were three parts to my personal survival.
#2 Use An Email Signature
The second way you can market for free is with your email signature.
Even if you don't have a web site, or if your web site address is not the same or similar to your business name, you can easily take advantage of this.
Set It Up Once ... Use It Everyday
Microsoft Outlook and Outlook Express (and probably other email software as well) offer a Signature option you can program so every email you send is signed off with a consistent signature.
Create Your Own Personal Signature
You will want to consider including some of the following information in your email signature. I wouldn't suggest including all of this information or your signature will be too long. Pick what's important to you, and include information that represents how you want people to contact you.
Your First and Last Name
Your Title (if appropriate)
Your Business Name
Your Tagline
Your Email Address
Your Web Site Address (include the http:// so it becomes a live link)
Your Phone Number
Your Fax Number
Your Snail Mail Address
An Invitation to Subscribe to Your E-newsletter, Ezine or
Receive a Free Report (or any other free information you provide)
Following is an example of the email signature I include on every email I send out:
Debbie LaChusa
The 10stepmarketing System
“If you can answer 10 questions, you can
successfully market your business!”
619-334-8590 phone
619-334-8591 fax
debbie@10stepmarketing.com
http://www.10stepmarketing.com
Subscribe to the free 10stepmarketing Ezine to receive weekly marketing how-to articles, low-cost marketing ideas, tips and advice at http://www.10stepmarketing.com
It Equals 70-80 Free Promos a Week!
By signing off all your emails with an email signature, you are constantly promoting your business. Plus your contact information is right there if someone wants to get in touch with you. They don't have to take the time to look up your phone number or web site address.
A good email signature also clearly communicates to people what your business is all about or what you do.
Who Knows Where Your Email May End Up?
You never know where one of your emails is going to end up. It may be forwarded to someone who could just become your next subscriber or client.
Build Web Site Traffic With Special Promos
You can also use your signature to build traffic for your web site by inviting peo
Starting and managing a successful small business takes time, energy, money and a HUGE commitment. But the payoff can also be HUGE, in terms of personal accomplishment, satisfaction, happiness, and M0NEY! So just how committed are you?Here's 10 questions to help you find out:(1) Have you taken the time to create a business plan?A business plan ensures you have a well-thought-out plan for your business. It doesn't have to be a big, formal document. But it should outline your budget, your goals, and how you plan to achieve those goals. This way you have focus.(2) Have you taken the time to create a marketing plan?If you don't have a marketing pl
Your First and Last Name
Your Title (if appropriate)
Your Business Name
Your Tagline
Your Email Address
Your Web Site Address (include the http:// so it becomes a live link)
Your Phone Number
Your Fax Number
Your Snail Mail Address
An Invitation to Subscribe to Your E-newsletter, Ezine or
Receive a Free Report (or any other free information you provide)
Following is an example of the email signature I include on every email I send out:
Debbie LaChusa
The 10stepmarketing System
“If you can answer 10 questions, you can
successfully market your business!”
619-334-8590 phone
619-334-8591 fax
debbie@10stepmarketing.com
http://www.10stepmarketing.com
Subscribe to the free 10stepmarketing Ezine to receive weekly marketing how-to articles, low-cost marketing ideas, tips and advice at http://www.10stepmarketing.com
It Equals 70-80 Free Promos a Week!
By signing off all your emails with an email signature, you are constantly promoting your business. Plus your contact information is right there if someone wants to get in touch with you. They don't have to take the time to look up your phone number or web site address.
A good email signature also clearly communicates to people what your business is all about or what you do.
Who Knows Where Your Email May End Up?
You never know where one of your emails is going to end up. It may be forwarded to someone who could just become your next subscriber or client.
Build Web Site Traffic With Special Promos
You can also use your signature to build traffic for your web site by inviting peo
The use of Stretch Hooder film is more environmentally safe, cost effective, energy saving and convenient way to palletized materials. Stretch Hooder Films combine with UVI protection and with the right blend of plastic raw materials strongly improves load stability which is an advantage for pallet covers while it replaces Shrink Films that use a heat source which uses more energy and the use stretch film that carries an adhesive coating to it which is harder to recycle.Stretch Hooder films make use of co-polymers to stretch a film without permanent deformation. The film stretches in the machine direction and the transverse direction which improves the stress strain curve,
It Equals 70-80 Free Promos a Week!
By signing off all your emails with an email signature, you are constantly promoting your business. Plus your contact information is right there if someone wants to get in touch with you. They don't have to take the time to look up your phone number or web site address.
A good email signature also clearly communicates to people what your business is all about or what you do.
Who Knows Where Your Email May End Up?
You never know where one of your emails is going to end up. It may be forwarded to someone who could just become your next subscriber or client.
Build Web Site Traffic With Special Promos
You can also use your signature to build traffic for your web site by inviting people to visit your site to get a special report or to subscribe to your e-newsletter.
You can even use it to announce new products or promotions. In fact, I just changed mine today to promote my new Extreme Marketing Makeover program.
Your Email Address Format
Make sure the email address you are using is formatted something like this: yourname@yourdomain.com
How To Set Up Your Email Signature If you use Microsoft Outlook, simply go to the Tools option on your toolbar, click on Options, and then Mail Format. You'll see Signatures down at the bottom of the window. You can set up one, or as many as you want. You select the one you want to use as your default and it will automatically be added to all your email messages.
By doing these two things, you will be building your brand and your business without spending any extra time or money.
(C) Copyright 2005 Debbie LaChusa
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