Tags |
|
|
Links |
|
|
Answer Upon - How to Prepare for a News Interview
You know that one. He’s the one in the office who puts out all the great ideas then steps out of the way while you do the work, but comes back just in time to tell you how you did it all wrong. His interest gravitates only to Power and Recognition. He isn’t interested in doing the work, ac
Be sure to give the media something new to report. Perhaps you are launching a new product? Does an existing product or service have new features? Is your company about to break new ground? Can you share new research or information a
Here’s some easy ways to create signage that will attract, not annoy customers (and local government agencies that regulate signage):1. Since movement always attracts attention, any banner, sign set of a pole that might move with the wind or electrically-turned sign will stand out fr
The first thing to do is note the reporter's contact details. Ask them to forward story background and questions via email. Reassure the reporter that their inquiry will be dealt with and that someone will be back in touch within half an hour.
Once you receive the reporter's email request, collect the facts. If necessary, forward the matter to colleagues who might normally deal with media issues. If you are the spokesperson, take time to decide whether comment is appropriate. Always avoid saying "no comment." Simply explain why you have no comment. For example; "I'm sorry, I can't comment on this right now. We are still looking into the matter."
If you need more time, phone back the reporter with an update. Your company may need another hour, maybe another day or even a week. This is your decision. But try to be reasonable. Reporters do have deadlines and it helps if you can work within them.The most important issue is to keep reporters informed. Always return their calls, even if you have nothing to say.
Five top tips:
1. Gather facts before comment
2. Use descriptive language
3. Highlight specific examples
4. Avoid live interviews
5. Never say "No comment"
A common complaint about the news media is their tendency to misquote or to quote out of context. This is often the case when journalists struggle to understand what you are trying to say. Make an effort to be clear and concise. Be sure to send reporters supporting fact sheets and other relevant information before the interview. Don’t overload reporters – just make it easy for them to get what they need.
Be sure to give the media something new to report. Perhaps you are launching a new product? Does an existing product or service have new features? Is your company about to break new ground? Can you share new research or information ab
If you own a mobile oil change business, well then it might make sense to change employee’s oil in their cars while they are at work. And if you do this it might make sense to find the places with the most employees to service while their cars are all in one place. It therefore makes sense to
Once you receive the reporter's email request, collect the facts. If necessary, forward the matter to colleagues who might normally deal with media issues. If you are the spokesperson, take time to decide whether comment is appropriate. Always avoid saying "no comment." Simply explain why you have no comment. For example; "I'm sorry, I can't comment on this right now. We are still looking into the matter."
If you need more time, phone back the reporter with an update. Your company may need another hour, maybe another day or even a week. This is your decision. But try to be reasonable. Reporters do have deadlines and it helps if you can work within them.The most important issue is to keep reporters informed. Always return their calls, even if you have nothing to say.
Five top tips:
1. Gather facts before comment
2. Use descriptive language
3. Highlight specific examples
4. Avoid live interviews
5. Never say "No comment"
A common complaint about the news media is their tendency to misquote or to quote out of context. This is often the case when journalists struggle to understand what you are trying to say. Make an effort to be clear and concise. Be sure to send reporters supporting fact sheets and other relevant information before the interview. Don’t overload reporters – just make it easy for them to get what they need.
Be sure to give the media something new to report. Perhaps you are launching a new product? Does an existing product or service have new features? Is your company about to break new ground? Can you share new research or information a
"With the continuing conflicts in the Middle East and the price of crude oil hovering at $60 per barrel, it's never been more important for the U.S. to reduce its reliance on foreign oil," says Kamal Abdullah, CEO of Universal Property Development and Acquisition Company (UPDA.OB). To that en
If you need more time, phone back the reporter with an update. Your company may need another hour, maybe another day or even a week. This is your decision. But try to be reasonable. Reporters do have deadlines and it helps if you can work within them.The most important issue is to keep reporters informed. Always return their calls, even if you have nothing to say.
Five top tips:
1. Gather facts before comment
2. Use descriptive language
3. Highlight specific examples
4. Avoid live interviews
5. Never say "No comment"
A common complaint about the news media is their tendency to misquote or to quote out of context. This is often the case when journalists struggle to understand what you are trying to say. Make an effort to be clear and concise. Be sure to send reporters supporting fact sheets and other relevant information before the interview. Don’t overload reporters – just make it easy for them to get what they need.
Be sure to give the media something new to report. Perhaps you are launching a new product? Does an existing product or service have new features? Is your company about to break new ground? Can you share new research or information a
Ever feel like you’re spinning your wheels when it comes to marketing your business? If you’re not getting the results you want with your current marketing efforts, it may be time to consider a new opportunity – a Promotion Opportunity!A promotion opportunity can be found by identifyin
2. Use descriptive language
3. Highlight specific examples
4. Avoid live interviews
5. Never say "No comment"
A common complaint about the news media is their tendency to misquote or to quote out of context. This is often the case when journalists struggle to understand what you are trying to say. Make an effort to be clear and concise. Be sure to send reporters supporting fact sheets and other relevant information before the interview. Don’t overload reporters – just make it easy for them to get what they need.
Be sure to give the media something new to report. Perhaps you are launching a new product? Does an existing product or service have new features? Is your company about to break new ground? Can you share new research or information a
A limited liability company, commonly called an LLC is a business organization that is a hybrid between partnership or sole proprietorship and corporation. Like owners of partnerships or sole proprietorships, LLC owners account for business profits or losses on their personal income tax retur
Be sure to give the media something new to report. Perhaps you are launching a new product? Does an existing product or service have new features? Is your company about to break new ground? Can you share new research or information about new trends?
Finally, do not assume the reporter will immediately recognise the news. Their job is to report it. You can help them by identifying the issues you believe to be newsworthy. To encourage coverage of your issue, you should be courteous, friendly, timely, relevant and objective.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.hubyou.info/article/33439/hubyou-How-to-Prepare-for-a-News-Interview.html">How to Prepare for a News Interview</a>
BB link (for phorums):
[url=http://www.hubyou.info/article/33439/hubyou-How-to-Prepare-for-a-News-Interview.html]How to Prepare for a News Interview[/url]
Related Articles:
LEAD Your Customers Away From Returns & Exchanges: Increasing Customer Retention
Article Marketing - What's The Difference?
Bookmark it:
|