| Answer Upon |
Hubs | Hubbers | Topics | Request |
| #1 in Business | Subscribe Email Print |
|
You are here: Home > Business > PR > Financial Planning Publicity: When Talking to the Media, Don't Fake What You Don't Know |
|
Answer Upon - Financial Planning Publicity: When Talking to the Media, Don't Fake What You Don't Know
What Good is a Tagline? nancial planning matters that they don't understand. If you mislead them, even if it's unintentional, you lose all credibilitAccording to Wikipedia, the definition for the word tagline is: “a variant of a branding slogan typically used in marketing materials and advertising. The idea behind Resume-Avoide These 5 Common Mistakes Relationships are based on trust—not just romantic relationships, or doctor/patient relationships, but practically any relationship, even the one with your auto mechanic.Followings are 5 common mistakes you’ll see in a below-average resume, or… a rather poorly constructed resume.1. Over elaborate.A typical resume ranges b That's why the absolute worst thing a financial planner can do in their relationship with a reporter—especially a new relationship—is to give them false information. Remember, they think of you as a subject matter expert. Someone they can turn to again and again for concise, intelligent and accurate explanations for financial planning matters that they don't understand. If you mislead them, even if it's unintentional, you lose all credibility The Inanimate Object Rule onship, even the one with your auto mechanic.Things go wrong. There are those 'bad' days, when whatever we touch seems to just not be right or work right.There is a simple test to this, which I call 'The I That's why the absolute worst thing a financial planner can do in their relationship with a reporter—especially a new relationship—is to give them false information. Remember, they think of you as a subject matter expert. Someone they can turn to again and again for concise, intelligent and accurate explanations for financial planning matters that they don't understand. If you mislead them, even if it's unintentional, you lose all credibilit Get Golf Products Wholesale To Earn A Bigger Profit lationship with a reporter—especially a new relationship—is to give them false information.If you own a golf retail store, proshop or you're a golf teacher, you can add BIG to your bottom line by getting golf products at wholesale price points. With golf be Remember, they think of you as a subject matter expert. Someone they can turn to again and again for concise, intelligent and accurate explanations for financial planning matters that they don't understand. If you mislead them, even if it's unintentional, you lose all credibilit One-A-Day Branding as a subject matter expert. Someone they can turn to again and again for concise, intelligent and accurate explanations for financial planning matters that they don't understand. If you mislead them, even if it's unintentional, you lose all credibilitI know it’s asking a lot but you need to set aside a minimum of 15 minutes a day to build your brand. You can do many things in 15 minutes a day that will help bui Mark Twain's Great Marketing Idea nancial planning matters that they don't understand. If you mislead them, even if it's unintentional, you lose all credibility--and all chances for publicity.To tell you the truth (and about 53% of this article is true), I don’t know where I heard this story about Mark Twain. But I’ve heard it enough times to verify that it It is an especially egregious mistake to make with a reporter, because they have a relationship with their readers. If they print the false information that you gave them, it gets into the hands of thousands of people. When the mistake is caught (and it will be) the reporter has to print an embarrassing correction or retraction. Believe me, your number will be gone from their Rolodex in an instant. If you are not sure of the answer to a reporter’s
HTTP = HTML link (for blogs, profiles,phorums):
Related Articles:Sarbanes-Oxley Compliance - Making Your Company More Accessible Why You Don't Wear the Same Clothes to the Office Two Days in a Row
|