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  • Answer Upon - Making Your Bid Proposal as Outstanding as a Best Selling Book--Part Two

    Media Savvy - How To Lead, Persuade, And Influence
    Media management has become one of the strategic tools for managers and leaders to drive marketing opportunities, communicate key messages, achieve social change or influence Government. Media and Communications Consultant, Thomas Murrell* shares 10 success tips for getting the best from the media.The ability to lead, persuade and influence are integral skills for effective managers. The capability of telling a story that inspires, motivates and informs is an essential pa
    your bid proposal:

    Their word is better than your word. Insert client testimony repeatedly throughout your bid proposal. Testimony is Powerful. Go beyond a simple testimonial page by using pull-quotes, (pull quotes are those large quotes you see pulled f

    Playing Hookey Can Help! A Surprising Secret To Small Business Success!
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    In part one of Making Your Bid Proposal as Outstanding as a Best Seller, we examined how readers go through seven steps in 30 seconds to decide whether they want to purchase a book. Now we will look at how the content in your bid proposal can grab the reader through a great use of eye-catching graphics.

    A selection committee wants to know that you paid attention to their requests. Make your proposal read like a best seller by building your response around a theme. The theme shows how your firm is the only logical choice to meet the needs stated in the proposal request.

    Using eye-catching graphics in your bid proposal:

    People look first and read second. Make your claims substantial, quantifiable and demonstrable. Take the work out of reading your proposal by including great graphics to illustrate your points. How much, how many, how often? Insert outstanding and professional graphics, charts, graphs and pictures to clearly demonstrate your competence and outstanding allegations.

    Using Client Testimonial in your bid proposal:

    Their word is better than your word. Insert client testimony repeatedly throughout your bid proposal. Testimony is Powerful. Go beyond a simple testimonial page by using pull-quotes, (pull quotes are those large quotes you see pulled fr

    If You Want to Get Clients Now - Avoid the 'Bright Shiny Object' Syndrome
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    rough a great use of eye-catching graphics.

    A selection committee wants to know that you paid attention to their requests. Make your proposal read like a best seller by building your response around a theme. The theme shows how your firm is the only logical choice to meet the needs stated in the proposal request.

    Using eye-catching graphics in your bid proposal:

    People look first and read second. Make your claims substantial, quantifiable and demonstrable. Take the work out of reading your proposal by including great graphics to illustrate your points. How much, how many, how often? Insert outstanding and professional graphics, charts, graphs and pictures to clearly demonstrate your competence and outstanding allegations.

    Using Client Testimonial in your bid proposal:

    Their word is better than your word. Insert client testimony repeatedly throughout your bid proposal. Testimony is Powerful. Go beyond a simple testimonial page by using pull-quotes, (pull quotes are those large quotes you see pulled f

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    al choice to meet the needs stated in the proposal request.

    Using eye-catching graphics in your bid proposal:

    People look first and read second. Make your claims substantial, quantifiable and demonstrable. Take the work out of reading your proposal by including great graphics to illustrate your points. How much, how many, how often? Insert outstanding and professional graphics, charts, graphs and pictures to clearly demonstrate your competence and outstanding allegations.

    Using Client Testimonial in your bid proposal:

    Their word is better than your word. Insert client testimony repeatedly throughout your bid proposal. Testimony is Powerful. Go beyond a simple testimonial page by using pull-quotes, (pull quotes are those large quotes you see pulled f

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    If an event falls into the area that is part of your expertise, find a way to attend and learn from others. Every time you attend an event, you should be able to come back with information that you can use for your own business. If you go through the display booths, you can pick up good information about what others are doing in the marketplace. It is also a good forum for developing new business relationships. This is much easier if you are simply a participant at the event. If
    by including great graphics to illustrate your points. How much, how many, how often? Insert outstanding and professional graphics, charts, graphs and pictures to clearly demonstrate your competence and outstanding allegations.

    Using Client Testimonial in your bid proposal:

    Their word is better than your word. Insert client testimony repeatedly throughout your bid proposal. Testimony is Powerful. Go beyond a simple testimonial page by using pull-quotes, (pull quotes are those large quotes you see pulled f

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    your bid proposal:

    Their word is better than your word. Insert client testimony repeatedly throughout your bid proposal. Testimony is Powerful. Go beyond a simple testimonial page by using pull-quotes, (pull quotes are those large quotes you see pulled from articles in magazines and surrounded by white space to catch the reader(s) eye.) Place these remarks throughout the proposal, even right on project pages.

    Demonstrating Benefits in your bid proposal:

    Show benefits achieved for the client. Use your eye-catching graphics to show dollars saved and timelines beat. When demonstrating benefits, think from the client(s) perspective.

    Showing Related and Relevant Projects in your bid proposal:

    When providing Related and Relevant Projects, do not leave it to the committee to make the cognitive leap as to why you are showing these projects. You are thinking--here is my last great zoo. They are thinking--sure, I see a zoo, but where is their monkey cage experience? They must not have read that this is a barrel of monkeys project. Use the checklist system to graphically indicate how your project is exactly relevant to their needs and is very similar to their project.

    Develop a checklist and indicate with graphic and bold check marks:

    same size,
    sa

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