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    What is Marketing All About?
    Many self-proclaimed nit whit marketing consultants who write marketing books, give speeches, sell tapes and pretend to be superstars of their field say things like; No Matter What Marketing Will Make Your Goals a Reality. They say that marketing is all about choosing your target custo
    neighbor?
    Don't Be a Secret Agent
    This tactic of the game was hard for me to master and at first I failed many times. I carried my business cards only in my briefcase, because I thought they were only used in business. Wrong! I missed quite a few opportunities to toot my horn because of that misconception. Not only
    Who is the perfect salesperson? Your neighbor?
    Consultants & Coaches: Don't Let Your Clients Deskill You!
    Do you remember that brave guy who jumped into the icy Potomac River to save some of the passengers from a plane that slid off the runway into the drink?Without doubt, he was a hero, hurling himself into harm’s way as he did.But the greatest threat he faced wasn’t the fri
    e perfect salesperson? Your neighbor?
    Rising Pay Scale May Dull India's IT Outsourcing Industry
    But now the fact is rising pay scale may dull India’s IT Outsourcing Industry. It is found that country’s IT services is getting more and more expensive day by day. Pay scales of the employees in the country are also rising rapidly.Demands and expectations of the employee
    salesperson? Your neighbor?
    Diary of a Phoney Leader
    10/01/2005: Must get team to complete the business plan for 2005. I hope we don't have the same problems we had last year which made it impossible to achieve our targets. I am so sick of the board's unreasonable expectations. How were we to know that the new product line would not sell
    on? Your neighbor?
    How Do You Find Time When There’s Too Much To Do?
    Are you frustrated because you’re juggling all the balls when there are not enough hours and there’s no energy left for you?Do you spend a lot of time networking, yet do not get quality referrals and sales?Would it interest you if you could spend less time and get greater
    neighbor? Your spouse? Your best friend? You

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