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Answer Upon - Sales Advice From An 8-Year Old
In today’s high speed world where information moves at the speed of light across the country, electrician jobs go unfilled for lack of qualified, talented individuals. There are entire websites and head hunting personnel firms that specialize in finding qualified, educate
However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."
What's Your Customer's Perception Of YOU?
Everything in selling is based upon perception.
You may feel you're of
Do you feel that your trucking company is heading straight for a cliff? Do you feel that your trucking company is stuck in neutral? Or worse, do you have lots of slow paying freight bills and not a lot of cash in your business bank account?Having slow paying
They were chatting (as little girls do) about dogs, their dolls, world peace and what they would do if they were the head of the country (I kid you not!)
Keegan was telling us how she had recently sold her Barbie doll collection in the classified section of the newspaper. She said she had sold it for $100 even though she thought it was worth $500.
I asked her."Why did you sell it for such a good price?"
She said...
"Customers don't want to buy greedy things from greedy people"
You know what I was doing of course...I pulled the car over so I could find a piece of scrap paper and a pen to write her quote down!
Are There Some "Greedy Gum-Drop" Areas In Your Business?
As Keegan, our 8-year old marketing genius identified, customers quickly grow tired of people who continually seem to be after the quick buck.
Most business owners or sales people don't mean to look like that...it just kind of sneaks up on them.
It happens because of the usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)
However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."
What's Your Customer's Perception Of YOU?
Everything in selling is based upon perception.
You may feel you're off
You may find that the preliminary research is all that you need to conduct because you already know enough. The organization may be listed in the top one hundred or it is a "famous" name. Even large companies have their problems. I worked with a large company that was a s
I asked her."Why did you sell it for such a good price?"
She said...
"Customers don't want to buy greedy things from greedy people"
You know what I was doing of course...I pulled the car over so I could find a piece of scrap paper and a pen to write her quote down!
Are There Some "Greedy Gum-Drop" Areas In Your Business?
As Keegan, our 8-year old marketing genius identified, customers quickly grow tired of people who continually seem to be after the quick buck.
Most business owners or sales people don't mean to look like that...it just kind of sneaks up on them.
It happens because of the usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)
However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."
What's Your Customer's Perception Of YOU?
Everything in selling is based upon perception.
You may feel you're of
You need to begin to get the measure of people early on. Beware of thinking you are an expert psychologist, but do:• Listen to what people say and how they say it• Read between the lines• Check immediately anything that is unclear• Address (or
You know what I was doing of course...I pulled the car over so I could find a piece of scrap paper and a pen to write her quote down!
Are There Some "Greedy Gum-Drop" Areas In Your Business?
As Keegan, our 8-year old marketing genius identified, customers quickly grow tired of people who continually seem to be after the quick buck.
Most business owners or sales people don't mean to look like that...it just kind of sneaks up on them.
It happens because of the usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)
However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."
What's Your Customer's Perception Of YOU?
Everything in selling is based upon perception.
You may feel you're of
Customer information categoriesThe following information categories form a frame of good understanding of the Customer.Customer behavior:• Products and services that are purchased• Product portfolio, product versions, supplementary services, pr
Most business owners or sales people don't mean to look like that...it just kind of sneaks up on them.
It happens because of the usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)
However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."
What's Your Customer's Perception Of YOU?
Everything in selling is based upon perception.
You may feel you're of
Extroverts probably created the rules for succeeding in business. How about that assured place of meeting people to either do business with or connect you with people who can? Some extrovert no doubt, came up with happy hour. An hour or more in a smoke-filled bar, with ma
However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."
What's Your Customer's Perception Of YOU?
Everything in selling is based upon perception.
You may feel you're offering tremendous value to your customers, however, if they don't feel the same way - then sister -you have a BIG PROBLEM!
So what is a girl to do?
This is a great time of year to whip together a survey and send it out to your customer base.
A great one to use is www.surveymonkey.com and don't be spoon-feeding your customers with questions that support your own conclusions.
Be brave!
So here's the question to end the year with...
"Are there any areas in my business where I am being greedy?"( as in a tight-fisted, less than stellar, carving corners at the sake of quality etc. kind of greedy)
If so...snap out of it!
Who says?
Wellllll...Keegan does and so does your bossy Sales Diva.
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