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Answer Upon - Like New, Only Better
Referral Marketing who you are dealing with. How do they "renew" equipment? How do you know what is done to the equipment? If the equipment doesn't per-form as promised, what is the supplier going to do about it?The best way to generate new business is by referrals. It doesn't matter whether your business is a hair salon, mortgage broker, boat sales, or anything in between. The most loyal customers you will ever receive will be the ones that were referred to you by another satisfied customer!Not only are they more loyal (read: "repeat business"), but they are more likely to spend more initially than a customer that just walked in off the street, responded to a newspaper ad, cold call, or a trade magazine article.Why are referrals so important to your business?1. Referrals are believable from the very start. It's not you selling your business, it's a satisfied customer selling your business for you! When a close friend tells you about a certain business, your trust is immediately transferred to this company whether you have heard of them or not. In fact, many times, e If possible, work with a material handling equipment supplier you know. Barring this, it is important to identify a supplier with experience in refurbishing the kinds of equipment you are considering, and who has an established reputation in the industry for standing behind If I Wanted To Sell For A Living, I Would Of Majored In It In College Material handling systems (conveyors, sorting systems, shelving, etc.) represent a major purchasing decision, no matter how you slice it. The wrong decision can be costly, and making the right decision can be difficult, largely because of the number and nature of the options available.By a show of hands, how many of you grew up as a kid saying to yourself, “I can’t wait to grow up until I become a salesperson”?Why do people go into sales? Here are some reasons people have given to me and sales managers when they apply for a sales position:• I don’t know what else to do in life, so I might as well sell.• I’m tired of my present job of (you fill in the blank), so I guess I’ll go into sales; anybody can do it.• It’s for the money.• It looks like fun and you get a lot of time off.• I like people.These people don’t understand what selling is all about and will not make it in sales.What do people who are not in sales think about salespeople? They see them as:• Sleazy.• Obnoxious.• A con artist.• One step above a politician or attorney.No wonder we have such a bad reputation as s Of course, you could just pay top dollar for new equipment. You know exactly what you are getting, assuming the equipment performs up to specs. Your only concern is the possibility that you have paid more for it than you really had to. You could save money (or at least spend less, which is not always the same thing) by purchasing used equipment. Now all you have to worry about is dependability-or, at worst, the cost of replacing the equipment if it doesn't do the job it was intended to do. Finally, there is reconditioned equipment. This saves some money, but not as much as buying used. On the other hand, it should perform better than used, if not as well as new. That's the theory, but you can never really be sure what was done to the equipment other than a quick paint job. Ideally, reconditioned equipment should be the perfect compromise between the quality of new and the cost savings of used equipment. However, unless you know exactly what to look for, you will have a hard time predicting performance and measuring it against the cost of the equipment. Fortunately, there is a fourth option which attempts to eliminate this uncertainty by specifying - and guaranteeing exactly what has been done to used equipment before it is once again offered for sale. "Renewed" equipment permits informed purchasing. You can calculate, as with new equipment, the value of the purchase based on anticipated performance versus cost. Who Do You Trust? Of course, anybody can slap a "renewed" label on some old piece of reconditioned equipment, so you have to ask yourself who you are dealing with. How do they "renew" equipment? How do you know what is done to the equipment? If the equipment doesn't per-form as promised, what is the supplier going to do about it? If possible, work with a material handling equipment supplier you know. Barring this, it is important to identify a supplier with experience in refurbishing the kinds of equipment you are considering, and who has an established reputation in the industry for standing behind Lean Six Sigma; The Re-branding of Quality hat you have paid more for it than you really had to.If you are in business then you will be considered with efficient operations and that is where Six Sigma comes into play. Yes of course you have heard of this if you are in management, manufacturing processes or up on the latest business management industry buzz words of this decade. But did you know that Six Sigma is once again re-branding itself? It is true. Now meet the Lean Six Sigma.We all know that most of us could stand to lose a few pounds. Well most businesses and corporations could too. Even those in government bureaucracies might could use a little weight loss reduction. There is just too much waste in all levels of management these days. Including managing our own weight. Indeed the folks in Management and Executive Training agree, so here comes Lean Six Sigma too the rescue to help.If you will recall previously the buzz words were TQM or Total Quality Manag You could save money (or at least spend less, which is not always the same thing) by purchasing used equipment. Now all you have to worry about is dependability-or, at worst, the cost of replacing the equipment if it doesn't do the job it was intended to do. Finally, there is reconditioned equipment. This saves some money, but not as much as buying used. On the other hand, it should perform better than used, if not as well as new. That's the theory, but you can never really be sure what was done to the equipment other than a quick paint job. Ideally, reconditioned equipment should be the perfect compromise between the quality of new and the cost savings of used equipment. However, unless you know exactly what to look for, you will have a hard time predicting performance and measuring it against the cost of the equipment. Fortunately, there is a fourth option which attempts to eliminate this uncertainty by specifying - and guaranteeing exactly what has been done to used equipment before it is once again offered for sale. "Renewed" equipment permits informed purchasing. You can calculate, as with new equipment, the value of the purchase based on anticipated performance versus cost. Who Do You Trust? Of course, anybody can slap a "renewed" label on some old piece of reconditioned equipment, so you have to ask yourself who you are dealing with. How do they "renew" equipment? How do you know what is done to the equipment? If the equipment doesn't per-form as promised, what is the supplier going to do about it? If possible, work with a material handling equipment supplier you know. Barring this, it is important to identify a supplier with experience in refurbishing the kinds of equipment you are considering, and who has an established reputation in the industry for standing behind Salespeople: Having The Last Word Is Easy--The First One Is Trickier! , if not as well as new. That's the theory, but you can never really be sure what was done to the equipment other than a quick paint job. Ideally, reconditioned equipment should be the perfect compromise between the quality of new and the cost savings of used equipment. However, unless you know exactly what to look for, you will have a hard time predicting performance and measuring it against the cost of the equipment.When you call into a company and a person or voice mail responds, what is the very first word out of your mouth?I’ll bet:(1) You need to take time to remember;(2) You will then say, “It varies, based on my mood.”(3) Or, you’ll reply, “That depends on them”All three replies, of course, are problematic.Let’s start with the first: “Give me a second to remember.” This tells both of us you don’t know, when you should know.You’re supposed to be scripted and not winging-it. And we don’t simply script the important stuff, such as closes, tie-downs, transition phrases, and answers to objections.IT’S ALL IMPORTANT STUFF!How many times do we get to make a good first impression? Right; just oneYour first word needs to promote acceptance of your call and proper treatment, thereafter.The second answer says one’s first wor Fortunately, there is a fourth option which attempts to eliminate this uncertainty by specifying - and guaranteeing exactly what has been done to used equipment before it is once again offered for sale. "Renewed" equipment permits informed purchasing. You can calculate, as with new equipment, the value of the purchase based on anticipated performance versus cost. Who Do You Trust? Of course, anybody can slap a "renewed" label on some old piece of reconditioned equipment, so you have to ask yourself who you are dealing with. How do they "renew" equipment? How do you know what is done to the equipment? If the equipment doesn't per-form as promised, what is the supplier going to do about it? If possible, work with a material handling equipment supplier you know. Barring this, it is important to identify a supplier with experience in refurbishing the kinds of equipment you are considering, and who has an established reputation in the industry for standing behind Continuous Improvement - PDCA - The CHECK Phase tempts to eliminate this uncertainty by specifying - and guaranteeing exactly what has been done to used equipment before it is once again offered for sale. "Renewed" equipment permits informed purchasing. You can calculate, as with new equipment, the value of the purchase based on anticipated performance versus cost.Let's start with our reminder of... "What is an improvement cycle?"Make Continuous Improvement One Of Your Goals - As Soon As You Possibly Can (ID: 74077)What Is An Improvement Cycle?"Everything we do is a process, every process has a customer"The Improvement Cycle is a highly disciplined and rigorous approach to problem solving using the Plan, Do, Check, Act (PDCA) methodology developed by Dr. W. Edwards Deming.The Improvement Cycle consists of seven steps, 3 in the Plan phase, 1 in the Do phase, 1 in the Check phase, and 2 in the Act phase.The PDCA cycle needs to be used in a continuous manner, select your theme or project, assess the current situation, plan and implement your solutions, check the effects of your changes, standardise on your new improved process, and plan for future improvements – the cycle continues.---SIDEBA Who Do You Trust? Of course, anybody can slap a "renewed" label on some old piece of reconditioned equipment, so you have to ask yourself who you are dealing with. How do they "renew" equipment? How do you know what is done to the equipment? If the equipment doesn't per-form as promised, what is the supplier going to do about it? If possible, work with a material handling equipment supplier you know. Barring this, it is important to identify a supplier with experience in refurbishing the kinds of equipment you are considering, and who has an established reputation in the industry for standing behind How Dishonest is Your Competition? who you are dealing with. How do they "renew" equipment? How do you know what is done to the equipment? If the equipment doesn't per-form as promised, what is the supplier going to do about it?If you're in business you know that often the competition can be quite dishonest and often they will go to lengths to hurt your business. In fact in all my years in business I have seen just about every single trick they can possibly be played against me. Every single tactic, bad mouthing and you use of even government agencies to attack.In the 27 years in business I have seen by competitors use Associates in business to help them in getting information. I have watched competitors try to go through thru vendors, bankers and VC. I have seen customers who were not actually customers pretend to be somebody they were not simply to get information, brochures, prospectuses, disclosure documents, tax returns and you name it. It is called corporate espionage and the even write books about it. In fact you can get a degree in corporate espionage believe it or not.So much for If possible, work with a material handling equipment supplier you know. Barring this, it is important to identify a supplier with experience in refurbishing the kinds of equipment you are considering, and who has an established reputation in the industry for standing behind the products they sell. Talk to other customers. To be on the safe side, try to talk to customers that aren't on a list given you by the supplier. Visit the supplier's facility, if at all possible. Do they have the engineers and qualified shop personnel to inspect, test, rebuild and retrofit the equipment? Do they make the product cosmetically attractive, but neglect the additional work needed to revitalize the equipment's performance. Do they have a process that includes extensive inspection and testing? Do they offer a guarantee that the equipment will perform as advertised? The Renewal Process A true equipment renewal program adds value to the equipment at every stage, from disassembly at its previous location until it is installed and functioning in your facility. Disassembly. Material handling equipment undergoes wear and tear throughout its working life. Regular maintenance and intelligent operation of the equipment can keep this to a minimum, but all this good work can be wasted by careless disassembly. Before accepting the equipment as potentially renewable, the supplier must examine the equipment on site, along with any maintenance records. Even more critically, an experienced, reliable crew must be employed to tear the system down, categorize, palletize and transport it to the renewal facility. Evaluation. As mentioned earlier, a certain amount of wear and tear is inevitable. Some is acceptable, and is one reason that renewed equipment costs less than new. Excessive wear, however, is not acceptable. Some elements of a system may be rejected, or sold as used at a lower price. Frequently, the wear and tear is concentrated in easily replaced parts such as seals, rollers, bearings, etc. A good renewal program will replace critical parts in this category even if they still look good. Testing. Renewed e
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