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Answer Upon - Selling Your Online Business - Something To Think About.....
First Words Make (or Break) First Impressions elf and several of my own sites are built entirely on my experiences and this is reflected heavily in the website content.“Next!” “Checking in…?” “Here or To-Go?” Isn’t it frustrating when those are the first words that come out of a front line employee’s mouth? As if they didn’t want to take the time, or couldn’t care less about offering a friendly, approachable greeting to the customer. Meanwhile, the next guy waiting in line thinks to himself, “Gee, thanks for the warm welcome. Nice first impression.”SAD BUT TRUE FACT: the first impression window is narrowing.I've been thinking a lot about this social trend since I was interviewed by the Wall Street Journal on the topic. The reporter and I discussed this "window," and I mentioned my research on hundreds of books on first impr Now, this is certainly not a bad thing because the content that I have been able to develop with my experience and knowledge is valuable and earns me a good living BUT what if I wanted to sell my websites? It is unlikely that a buyer would want to purchase a site that had a re The FBI Getting Ready to Make a Huge Bust on Chinese Spy Ring I was fortunate enough to spend a weekend in Monte Carlo recently and being surrounded by the luxury yachts and other symbols of extreme wealth got me thinking about retirement :-)The Federal Bureau of Investigation is getting ready to make a huge bust on a giant Chinese Spy Ring, which goes very deep and involves many players. In fact, the group has been operating for years in the United States and stealing technology. The number of companies they are involved with is astounding and the number of college students who are involved is also interesting.In fact the number of important bureaucrats and officials is scary. The number of nationalities involved in this ring and ad hoc circle of friends we'll give you a headache just looking at the spider web of all the people involved.Luckily the FBI has got to the bottom of all this and is getting ready to make a huge announcement. I Ok, I know, I am far too young to retire but one day I may well have had enough of working online (or indeed working!) and may want to sell my website businesses and of course, this is the case for any other business owner. Which brings me to the subject of this article - the ideal time to think about selling your business (and this applies to an online business as well as offline) is long before you actually want to sell it. Preparing a business for sale is not as straight-forward as you may first think, especially if you want to get the best price possible. A business that has been set up in a formal and structured way, with specific operating procedures etc in place is always going to be more attractive to a potential buyer than one which is run on a more 'informal' basis. Usually the easiest time to put these structures and procedures in place is when the business is first set up - of course, you can always add to them as the business develops and grows but a bit of time spent on this area in the beginning will pay huge dividends later on. One of the biggest problems that I see with online businesses (from the point of view of reselling them in the future) is that they are often so 'personal'. By this I mean that the website owner has built a business based around his/her own experiences and knowledge and this means that throughout the site there are numerous personal references. I am guilty myself and several of my own sites are built entirely on my experiences and this is reflected heavily in the website content. Now, this is certainly not a bad thing because the content that I have been able to develop with my experience and knowledge is valuable and earns me a good living BUT what if I wanted to sell my websites? It is unlikely that a buyer would want to purchase a site that had a ref 10 Reasons It's Still Great To Be A Telemarketer! ner.Every year, a survey is published that lists the nation’s best occupations as perceived by the general public. Supreme Court Justices appear in the top ranks, and as you might expect, surgeons make the cut--but why not telemarketers?Before you dismiss the idea, consider this fact: Many of the most accomplished people in business today got to where they are because they learned to Reach Out & Sell Someone®.For instance, billionaire David Geffen, fresh out of the mail room at the prestigious William Morris Agency in Beverly Hills, made as many as 300 calls a day to build his portfolio of clients. One thing led to another, and this powerful mogul, founder of Geffen Records and partner in Dreamworks Studio Which brings me to the subject of this article - the ideal time to think about selling your business (and this applies to an online business as well as offline) is long before you actually want to sell it. Preparing a business for sale is not as straight-forward as you may first think, especially if you want to get the best price possible. A business that has been set up in a formal and structured way, with specific operating procedures etc in place is always going to be more attractive to a potential buyer than one which is run on a more 'informal' basis. Usually the easiest time to put these structures and procedures in place is when the business is first set up - of course, you can always add to them as the business develops and grows but a bit of time spent on this area in the beginning will pay huge dividends later on. One of the biggest problems that I see with online businesses (from the point of view of reselling them in the future) is that they are often so 'personal'. By this I mean that the website owner has built a business based around his/her own experiences and knowledge and this means that throughout the site there are numerous personal references. I am guilty myself and several of my own sites are built entirely on my experiences and this is reflected heavily in the website content. Now, this is certainly not a bad thing because the content that I have been able to develop with my experience and knowledge is valuable and earns me a good living BUT what if I wanted to sell my websites? It is unlikely that a buyer would want to purchase a site that had a re 5 Ways to Use Your Business Cards More Effectively ured way, with specific operating procedures etc in place is always going to be more attractive to a potential buyer than one which is run on a more 'informal' basis.Contrary to popular belief, the best use of business cards is not making origami or collecting dust. But, in this article you will find 5 of the most effective ways to use your business cards on a daily basis!When Joe Girard, the world's greatest salesman, was selling cars he would frequently go to Detroit Lions football games.Even though he could afford more expensive seats, he chose to sit in the upper deck and whenever the Lions scored, he would throw business cards off the top deck onto the expensive seats below that offered a discount on a new car that was only good the following day.Joe Girard's example leads us to our first point:1. Be CreativeAn instructor at a karate clas Usually the easiest time to put these structures and procedures in place is when the business is first set up - of course, you can always add to them as the business develops and grows but a bit of time spent on this area in the beginning will pay huge dividends later on. One of the biggest problems that I see with online businesses (from the point of view of reselling them in the future) is that they are often so 'personal'. By this I mean that the website owner has built a business based around his/her own experiences and knowledge and this means that throughout the site there are numerous personal references. I am guilty myself and several of my own sites are built entirely on my experiences and this is reflected heavily in the website content. Now, this is certainly not a bad thing because the content that I have been able to develop with my experience and knowledge is valuable and earns me a good living BUT what if I wanted to sell my websites? It is unlikely that a buyer would want to purchase a site that had a re A Tale Of Two Restaurants ning will pay huge dividends later on.Charles Dickens began his book with the famous phrase, “It was the best of times and the worst of times.”This applies to restaurants and to a lot of businesses, for that matter.They can have great food or wonderful products that you’re drawn to, but their customer service repulses you.So, you use them, time and again, but you feel queasy about it, and far less than 100% satisfied.This is my experience with a seafood company in Santa Monica, California.It’s in a key location, parking is plentiful, and the food is good.But their rules are utterly insane.For example, if you walk in and there are plenty of open tables, no one is waiting, and there are no imminent reservat One of the biggest problems that I see with online businesses (from the point of view of reselling them in the future) is that they are often so 'personal'. By this I mean that the website owner has built a business based around his/her own experiences and knowledge and this means that throughout the site there are numerous personal references. I am guilty myself and several of my own sites are built entirely on my experiences and this is reflected heavily in the website content. Now, this is certainly not a bad thing because the content that I have been able to develop with my experience and knowledge is valuable and earns me a good living BUT what if I wanted to sell my websites? It is unlikely that a buyer would want to purchase a site that had a re Do Business Opportunities Still Exist for New Entrepreneurs? elf and several of my own sites are built entirely on my experiences and this is reflected heavily in the website content.The world of business is moving forwards at a fast pace. Globalization, huge marketing exposure and low distribution costs over the recent years have had a huge impact on small businesses. I have been told that opportunities for the adventurous and ambitious were in abundance only ten years ago but the 'markets have changed' and margins are tighter making new ventures all the more risky.Globalization, smarter IT systems and the intelligent analysis of information and the money to put this infrastructure in place gives the bigger player a distinct advantage with bespoke and selective marketing targeted to an ever demanding audience.Do the factors of opportunity remain constant in an ever shifting and a Now, this is certainly not a bad thing because the content that I have been able to develop with my experience and knowledge is valuable and earns me a good living BUT what if I wanted to sell my websites? It is unlikely that a buyer would want to purchase a site that had a reference to 'Richard Grady' and 'his experiences' on the majority of pages, which would mean that every reference to me on the site in question would have to be amended in some way. Because of the way that much of my content is written, this would, at best, involve a major revamp of the site and at worst might actually affect the sales of the business (who knows if the 'new' copy would sell as well as the original?) It is a tough call. In an ideal world, I would have set my website businesses up to be a bit more 'corporate' - this would mean that the websites gave the impression of having a company rather than an individual behind them. However, if I had done this in the beginning, would my sites be as successful as they are today? My feeling is perhaps not - I know that many of my customers have bought from me because they can relate to the situations that I found myself in as they are going through a similar situation themselves. Had my sites represented a faceless corporation, then perhaps my customers would never have become customers in the first place? I am not sure I have the answer to which is a better approach - personal or corporate - there are advantages and disadvantages to both. However I can make a few suggestions as to simple things that you can do early on in your businesses life which will definitely help you when/if you eventually want to sell it:
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