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Answer Upon - DXInOne - Issue #2 - We Have Enough DXInOne Marketers Already, Right?
People are making a fortune on pamphlets. If you go into an airport you can purchase a pamphlet for around $6.95, and it probably cost under fifty cents to produce. It blows my mind to think that little folded up booklets are the sole reason that some people are rich today. It’s crazy.I know a woman who is selling one of these little books on how to design cool business cards. Her pamphlet consists of 100 tips and a bunch of folded white paper. Her price? Five bucks a pop. Pamphlets are great because the production cost is cheap and they can be sold in bulk to companies who will give them away as a goodwill item. They are also an impulse buy based on cheap price and good information. Be sure to focus more attention to your bigger sales. Pamphlets can be given away if they are distracting customers from your more expensive packages.A friend of mine has a book, not a pamphlet, but not
The problem
Though there were enough marketers, they were sharing lousy training. All they ultimately taught their members was that they could put small amounts of money into the DXSystem, and keep withdrawing larger and still larger amounts.
No sense of limitations. No bigger picture. No actual explanation of system cycles. No sense of how things worked. No description of what happens to money you InXchange.
Just a basic marketing message, to sell courses. Hard and fast.
The result was exactly what you would think… very many members brought into the system, with a wrong sense of objectives and of their job here at DXInOne.
Most of them PUT perhaps $500 in. And over the next few months, got started withdrawing pretty consistently. They took their $500 back out as quickly as they could. And as much more as they could, for the most part.
Maybe 85% of DXUsers generally were in the simple habit of withdrawing the entire time.
Plenty of marketing. But most everyone being taught not nearly enough about system reserves balance techniques or needs – just how to ‘use old DXG to create new DX
Only a few years ago my approach to business was very much along the lines of risk avoidance. I didn't want to take risk, not at all.In the last few years I have spent more time than ever with risk takers. Talking and meeting with these people has been, and continues to be, extremely stimulating. Through conversations I realised that, despite my previous perceptions, there was an ounce of entrepreneurship within me. In fact, not an ounce but a seed and like all seeds it needed nurturing to grow. I have been focussing on this ever since and channelling my energy and time toward this. One key skill that I realised I have is that of risk management. Through avoiding risk for so long I have a great eye for identifying risks in the first place. What is different now is that I want to take risks. Risk is stimulating and challenging. It breeds uncertainty which takes us back
In 2005, we saw marketers appear like popcorn. Everywhere you looked, someone had a product over DXInOne. Everyone seemed to suddenly know the system, and they are more than ready to explain it to you: for a price, or for free, through audio/video-based training, through Adobe documents, through support forums… You name it. Training everywhere.
Doesn’t make much sense
If there are so many training systems out there, then why aren’t enough reserves appearing to keep things smooth? Surely there should be a constant enough feed of fresh funds. There must be something else happening, right?
You are right. There is more to it than just the basic act of shepherding folks through the system. If it WAS that simple, then there wouldn’t be any problems with system volatility. Everything would be flowing along just fine.
All right. Sit back and mull that one over… and it shouldn’t take you long to peg on it:
Maybe it’s about just WHAT exactly the marketing sites are training over.
It’s what the marketing sites ARE training, on the whole. They are teaching their adherents, mainly, that this is a ‘cash production’ system. Namely, that everyone is supposed to be able to just add a few bucks, and forever make relatively consistent withdrawals.
They aren’t just saying ‘sometimes it works that way, (if) or (when) etc.’ And ‘sometimes it works another way, (if) or (when) etc.’
They are just plain telling you that you can add a few dollars and keep pulling out more and more as you go. At all times, mainly. No matter what is happening with system reserves.
Think of the biggest training systems during 2005, and think about what their training has been like. We dont mean their marketing pages – sure, everyone tends to market for best image. As far as that goes, marketing is marketing.
But marketing HAS TO BE counter-balanced by quality training. You have to be ready to be flexible in this system; to understand that the system is dynamic, and doesn’t just operate one way only.
In short, when is it possible to withdraw more than you put in? When the system is being marketed hard enough to drive more total e-currency/currency through the system than DXG in circulation. During THOSE times, we’re seeing ‘excess reserves’, which over 2005 were drained. Again, this issue existed also by the end of 2003, when we had to correct for that imbalance as well.
How it worked in 2005
During 2005, this is inevitably how it worked:
Many new members got in. And many older (senior) members already had cash in the system. Since everyone could buy digots using ‘old DXG’ directly to create ‘new DXG’, they surely did!
And what did they do with the cash they got from OutXchanges…?
You guessed it; they basically pocketed that cash.
They withdrew real money (reserves) consistently, while simultaneously creating more DXG by using their ‘old’ DXG.
In effect, many who had little funds to work with put funds through the system, and the system allowed those who were already vested to higher levels to extract that money.
I still remember Sharon Toberer excitedly talking about purchasing her husband a $10,000 electric car for his birthday, from DXG profits, because she thought ‘it was cute.’
Where do you think she got the $10,000 …? She had put some money (about $4000) in the system already. She was vested. When someone InXchanged $10,000 and it arrived in her account (this is just an example of the sort of usual thing that happened), she chose to cash that money out, and go on vacation, or make a purchase for the fun of it, or pay bills, etc. In this case, she bought an electric car (if I am remembering it correctly).
Additional DXG
Since she and so many of us were able to create a lot of additional DXG without having to add additional funds, it really was simply a matter of who had the most DXG. Those with the ‘most’ DXG got to cash out the highest proportion of funds added to the system over time.
We have had folks who retired for a full year already. They were retiring back in 2004 from the activity we were kicking up that year. Money came out of this system as fast as it went in, basically. For every 15 folks who added $1000 each, there was someone who could list DXG for OutXchanges for $15,000 worth of monthly profits ($15,000 new DXG created by using old DXG to pay fees). The DXInOne System allowed for this, and creating an imbalance could be expected, if training systems did not do their job to help folks understand how to balance. That much was always on our own shoulders, as trainers.
During 2005, no one really HAD to InXchange funds consistently. There was really no requirement for ensuring cashflow throughout the system. Here is the problem, though…
Back in early 2005 (even late 2004), a number of larger marketers discovered, to their delight, that they could put some cash into the system, and start withdrawing larger amounts… over and over. They went crazy feeling that they had basically discovered ‘the holy grail,’ or the ‘internet’s hottest unknown business’, ‘why buy training when you can get it all here for free?’ etc. You’ve seen all the slogans from numerous sites.
The problem
Though there were enough marketers, they were sharing lousy training. All they ultimately taught their members was that they could put small amounts of money into the DXSystem, and keep withdrawing larger and still larger amounts.
No sense of limitations. No bigger picture. No actual explanation of system cycles. No sense of how things worked. No description of what happens to money you InXchange.
Just a basic marketing message, to sell courses. Hard and fast.
The result was exactly what you would think… very many members brought into the system, with a wrong sense of objectives and of their job here at DXInOne.
Most of them PUT perhaps $500 in. And over the next few months, got started withdrawing pretty consistently. They took their $500 back out as quickly as they could. And as much more as they could, for the most part.
Maybe 85% of DXUsers generally were in the simple habit of withdrawing the entire time.
Plenty of marketing. But most everyone being taught not nearly enough about system reserves balance techniques or needs – just how to ‘use old DXG to create new DXG
I'm always seeking fun and creative ways to market my clients, and myself so I just couldn't overlook this opportunity. Chase’s Calendar of Events has chosen January 30 as this year’s day when Americans should stop and appreciate the uniqueness and versatility of Bubble Wrap®.Even more interesting is that Bubble Wrap® was invented as plastic wallpaper with a paper backing. After the plastic wallpaper failed to take off in the consumer market, the inventors realized that their invention could be used as a packaging material. Look where it is today, a mainstream of modern life. We can all aspire to having our product become a household word. Wouldn’t it be great if the first person someone thinks of when they have a problem to resolve or needs a solution were you and your product?The point of this trivial information is to send home the message that your succe
They aren’t just saying ‘sometimes it works that way, (if) or (when) etc.’ And ‘sometimes it works another way, (if) or (when) etc.’
They are just plain telling you that you can add a few dollars and keep pulling out more and more as you go. At all times, mainly. No matter what is happening with system reserves.
Think of the biggest training systems during 2005, and think about what their training has been like. We dont mean their marketing pages – sure, everyone tends to market for best image. As far as that goes, marketing is marketing.
But marketing HAS TO BE counter-balanced by quality training. You have to be ready to be flexible in this system; to understand that the system is dynamic, and doesn’t just operate one way only.
In short, when is it possible to withdraw more than you put in? When the system is being marketed hard enough to drive more total e-currency/currency through the system than DXG in circulation. During THOSE times, we’re seeing ‘excess reserves’, which over 2005 were drained. Again, this issue existed also by the end of 2003, when we had to correct for that imbalance as well.
How it worked in 2005
During 2005, this is inevitably how it worked:
Many new members got in. And many older (senior) members already had cash in the system. Since everyone could buy digots using ‘old DXG’ directly to create ‘new DXG’, they surely did!
And what did they do with the cash they got from OutXchanges…?
You guessed it; they basically pocketed that cash.
They withdrew real money (reserves) consistently, while simultaneously creating more DXG by using their ‘old’ DXG.
In effect, many who had little funds to work with put funds through the system, and the system allowed those who were already vested to higher levels to extract that money.
I still remember Sharon Toberer excitedly talking about purchasing her husband a $10,000 electric car for his birthday, from DXG profits, because she thought ‘it was cute.’
Where do you think she got the $10,000 …? She had put some money (about $4000) in the system already. She was vested. When someone InXchanged $10,000 and it arrived in her account (this is just an example of the sort of usual thing that happened), she chose to cash that money out, and go on vacation, or make a purchase for the fun of it, or pay bills, etc. In this case, she bought an electric car (if I am remembering it correctly).
Additional DXG
Since she and so many of us were able to create a lot of additional DXG without having to add additional funds, it really was simply a matter of who had the most DXG. Those with the ‘most’ DXG got to cash out the highest proportion of funds added to the system over time.
We have had folks who retired for a full year already. They were retiring back in 2004 from the activity we were kicking up that year. Money came out of this system as fast as it went in, basically. For every 15 folks who added $1000 each, there was someone who could list DXG for OutXchanges for $15,000 worth of monthly profits ($15,000 new DXG created by using old DXG to pay fees). The DXInOne System allowed for this, and creating an imbalance could be expected, if training systems did not do their job to help folks understand how to balance. That much was always on our own shoulders, as trainers.
During 2005, no one really HAD to InXchange funds consistently. There was really no requirement for ensuring cashflow throughout the system. Here is the problem, though…
Back in early 2005 (even late 2004), a number of larger marketers discovered, to their delight, that they could put some cash into the system, and start withdrawing larger amounts… over and over. They went crazy feeling that they had basically discovered ‘the holy grail,’ or the ‘internet’s hottest unknown business’, ‘why buy training when you can get it all here for free?’ etc. You’ve seen all the slogans from numerous sites.
The problem
Though there were enough marketers, they were sharing lousy training. All they ultimately taught their members was that they could put small amounts of money into the DXSystem, and keep withdrawing larger and still larger amounts.
No sense of limitations. No bigger picture. No actual explanation of system cycles. No sense of how things worked. No description of what happens to money you InXchange.
Just a basic marketing message, to sell courses. Hard and fast.
The result was exactly what you would think… very many members brought into the system, with a wrong sense of objectives and of their job here at DXInOne.
Most of them PUT perhaps $500 in. And over the next few months, got started withdrawing pretty consistently. They took their $500 back out as quickly as they could. And as much more as they could, for the most part.
Maybe 85% of DXUsers generally were in the simple habit of withdrawing the entire time.
Plenty of marketing. But most everyone being taught not nearly enough about system reserves balance techniques or needs – just how to ‘use old DXG to create new DX
Marshall Field’s, the trendsetting, always fashionable icon of customer service in retailing, is about to become history in downtown Chicago.Macy’s, its owner, is renaming the store after itself.With the closing of Field’s another bright chapter in the history of customer service is also coming to an end.Field’s was known for carrying special merchandise, for being a place where patrons could meet for lunch, and for marketing savvy.It was so embedded into the popular lore that Chicagoans made Marshall Field, its founder, an icon of accomplishment, and a symbol of business success.My father used to tell the story about how he was accepted to a prestigious military college, but his dad wasn’t keen on the idea of his going.Grandpa reduced his concern about his son’s future to a pithy question:“Would you rather be a Field Marshal or a Marshall Field?”y new members got in. And many older (senior) members already had cash in the system. Since everyone could buy digots using ‘old DXG’ directly to create ‘new DXG’, they surely did!
And what did they do with the cash they got from OutXchanges…?
You guessed it; they basically pocketed that cash.
They withdrew real money (reserves) consistently, while simultaneously creating more DXG by using their ‘old’ DXG.
In effect, many who had little funds to work with put funds through the system, and the system allowed those who were already vested to higher levels to extract that money.
I still remember Sharon Toberer excitedly talking about purchasing her husband a $10,000 electric car for his birthday, from DXG profits, because she thought ‘it was cute.’
Where do you think she got the $10,000 …? She had put some money (about $4000) in the system already. She was vested. When someone InXchanged $10,000 and it arrived in her account (this is just an example of the sort of usual thing that happened), she chose to cash that money out, and go on vacation, or make a purchase for the fun of it, or pay bills, etc. In this case, she bought an electric car (if I am remembering it correctly).
Additional DXG
Since she and so many of us were able to create a lot of additional DXG without having to add additional funds, it really was simply a matter of who had the most DXG. Those with the ‘most’ DXG got to cash out the highest proportion of funds added to the system over time.
We have had folks who retired for a full year already. They were retiring back in 2004 from the activity we were kicking up that year. Money came out of this system as fast as it went in, basically. For every 15 folks who added $1000 each, there was someone who could list DXG for OutXchanges for $15,000 worth of monthly profits ($15,000 new DXG created by using old DXG to pay fees). The DXInOne System allowed for this, and creating an imbalance could be expected, if training systems did not do their job to help folks understand how to balance. That much was always on our own shoulders, as trainers.
During 2005, no one really HAD to InXchange funds consistently. There was really no requirement for ensuring cashflow throughout the system. Here is the problem, though…
Back in early 2005 (even late 2004), a number of larger marketers discovered, to their delight, that they could put some cash into the system, and start withdrawing larger amounts… over and over. They went crazy feeling that they had basically discovered ‘the holy grail,’ or the ‘internet’s hottest unknown business’, ‘why buy training when you can get it all here for free?’ etc. You’ve seen all the slogans from numerous sites.
The problem
Though there were enough marketers, they were sharing lousy training. All they ultimately taught their members was that they could put small amounts of money into the DXSystem, and keep withdrawing larger and still larger amounts.
No sense of limitations. No bigger picture. No actual explanation of system cycles. No sense of how things worked. No description of what happens to money you InXchange.
Just a basic marketing message, to sell courses. Hard and fast.
The result was exactly what you would think… very many members brought into the system, with a wrong sense of objectives and of their job here at DXInOne.
Most of them PUT perhaps $500 in. And over the next few months, got started withdrawing pretty consistently. They took their $500 back out as quickly as they could. And as much more as they could, for the most part.
Maybe 85% of DXUsers generally were in the simple habit of withdrawing the entire time.
Plenty of marketing. But most everyone being taught not nearly enough about system reserves balance techniques or needs – just how to ‘use old DXG to create new DX
If your business card could talk, what would it say about you? Would it shout out to people and tell them of your virtues, or would it mumble and confuse them? Your business card gives customers, potential clients, professional contacts, and your peers an instant impression of you and your company.So what does your business card say about you? Does the card present the recipient with your professionalism, experience, and expertise? Does it help people to remember you and motivate them to do business with you? Or do they just stuff your card in their pocket and disappear?If you are like millions of other people who use business cards, creating a professional image is key to your success. After all, your image, as seen on your business card, is the first, and sometimes only, chance you have to introduce yourself to potential customers. The last thing you want to do is give peopl
We have had folks who retired for a full year already. They were retiring back in 2004 from the activity we were kicking up that year. Money came out of this system as fast as it went in, basically. For every 15 folks who added $1000 each, there was someone who could list DXG for OutXchanges for $15,000 worth of monthly profits ($15,000 new DXG created by using old DXG to pay fees). The DXInOne System allowed for this, and creating an imbalance could be expected, if training systems did not do their job to help folks understand how to balance. That much was always on our own shoulders, as trainers.
During 2005, no one really HAD to InXchange funds consistently. There was really no requirement for ensuring cashflow throughout the system. Here is the problem, though…
Back in early 2005 (even late 2004), a number of larger marketers discovered, to their delight, that they could put some cash into the system, and start withdrawing larger amounts… over and over. They went crazy feeling that they had basically discovered ‘the holy grail,’ or the ‘internet’s hottest unknown business’, ‘why buy training when you can get it all here for free?’ etc. You’ve seen all the slogans from numerous sites.
The problem
Though there were enough marketers, they were sharing lousy training. All they ultimately taught their members was that they could put small amounts of money into the DXSystem, and keep withdrawing larger and still larger amounts.
No sense of limitations. No bigger picture. No actual explanation of system cycles. No sense of how things worked. No description of what happens to money you InXchange.
Just a basic marketing message, to sell courses. Hard and fast.
The result was exactly what you would think… very many members brought into the system, with a wrong sense of objectives and of their job here at DXInOne.
Most of them PUT perhaps $500 in. And over the next few months, got started withdrawing pretty consistently. They took their $500 back out as quickly as they could. And as much more as they could, for the most part.
Maybe 85% of DXUsers generally were in the simple habit of withdrawing the entire time.
Plenty of marketing. But most everyone being taught not nearly enough about system reserves balance techniques or needs – just how to ‘use old DXG to create new DX
Have you noticed it? More and more marketing campaigns are going over the top. They're trying bolder, more in-your-face tactics. And consumers DON'T like it.There's a growing resistance toward advertising. According to a recent study by Yankelovich Partners (a marketing company) 60% of consumers have a much more negative opinion of marketing and advertising than they did a few years ago. 65% already feel overwhelmed with too many marketing messages. And 61% feel the volume is out of control.Beat consumer negativity and resistance by precisely targeting the "tar-ket" of your audience. (Remember a "tarket" is the single person you write your copy to rather than the mob of your entire "target market". "Target" plus "market" equals "tarket").When you tap into the psyche of your tarket, you understand better how to ap
The problem
Though there were enough marketers, they were sharing lousy training. All they ultimately taught their members was that they could put small amounts of money into the DXSystem, and keep withdrawing larger and still larger amounts.
No sense of limitations. No bigger picture. No actual explanation of system cycles. No sense of how things worked. No description of what happens to money you InXchange.
Just a basic marketing message, to sell courses. Hard and fast.
The result was exactly what you would think… very many members brought into the system, with a wrong sense of objectives and of their job here at DXInOne.
Most of them PUT perhaps $500 in. And over the next few months, got started withdrawing pretty consistently. They took their $500 back out as quickly as they could. And as much more as they could, for the most part.
Maybe 85% of DXUsers generally were in the simple habit of withdrawing the entire time.
Plenty of marketing. But most everyone being taught not nearly enough about system reserves balance techniques or needs – just how to ‘use old DXG to create new DXG while constantly withdrawing reserves added by other members in the meantime, keeping total reserves low.’
The moral of the story
What’s the moral of the story? Pretty simple, according to the ‘Big Reserves Drain of 2005!’
Hard-core marketing can't replace quality training over DXInOne. One can't simplify DXInOne to basic push button standards and make the claim that you can simply sit around and produce cash out of thin air without borders or boundaries.
Yet that’s exactly what went wrong. Too many marketers; not enough [real] trainers.
In the next issue, we’ll talk about Marketing Vs. Fluidity: ‘which comes first – the chicken or the egg?’
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