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Answer Upon - Email Marketing: What's the Ideal Length for a Sales Email?
Nowadays, email is identified by many experts as a basic conduit of communication in the modern-day economy. Its significance in helping small and large businesses to get in touch with their clients has made it as an indispensable component in any website creation. This notion has also brought abou
And I was shocked to see how many mails were monsters! As a group, mails selling financial information products and services were the largest. Those folks send out full blown sales letters just like you receive in street mail wi
Each time you open your electronic mail account, does it seem like your inbox is flooded with messages from people you do not know or with company newsletters that you did not subscribe to? Most of these messages are usually considered bulk email. Bulk email is also called spam.Luckily, seve
I think many of us assume that emails should be brief. It’s probably a carry-over from the early days online when connection speeds were so slow. Longer messages took forever to retrieve so we avoided them.
Yet, there’s no rule that says an email MUST be brief. So far as I know, there hasn’t been much research done to validate an ideal length one way or the other.
I did a little informal checking in my own mail archives and discovered some surprising results. I found in a recent month that email lengths fell in the following ranges:
16% ----- Under 300 words
43% ----- 301 – 1000 words
25% ----- 1001 – 2000 words
11% ----- 2001 – 4000 words
05% ----- Over 4000 words
I was surprised the most by the upper and lower range size. I thought the biggest percentage of email would be under 300 words. You can see that wasn’t the case.
And I was shocked to see how many mails were monsters! As a group, mails selling financial information products and services were the largest. Those folks send out full blown sales letters just like you receive in street mail wi
Email Marketing is very much dependent on a reliable autoresponder service that can manage your mailing list and the messages that you send to subscribers and customers. As your list grows it becomes more and more important to have available an automatic response system that will attend to many of
Yet, there’s no rule that says an email MUST be brief. So far as I know, there hasn’t been much research done to validate an ideal length one way or the other.
I did a little informal checking in my own mail archives and discovered some surprising results. I found in a recent month that email lengths fell in the following ranges:
16% ----- Under 300 words
43% ----- 301 – 1000 words
25% ----- 1001 – 2000 words
11% ----- 2001 – 4000 words
05% ----- Over 4000 words
I was surprised the most by the upper and lower range size. I thought the biggest percentage of email would be under 300 words. You can see that wasn’t the case.
And I was shocked to see how many mails were monsters! As a group, mails selling financial information products and services were the largest. Those folks send out full blown sales letters just like you receive in street mail wi
Many people have heard of subdomains, but do not know how to use them and tend to pass them by as another website novelty. In fact, subdomains can be very powerful tools in internet marketing and many people cannot do without them. So what is a subdomain?When you buy some web space from a w
16% ----- Under 300 words
43% ----- 301 – 1000 words
25% ----- 1001 – 2000 words
11% ----- 2001 – 4000 words
05% ----- Over 4000 words
I was surprised the most by the upper and lower range size. I thought the biggest percentage of email would be under 300 words. You can see that wasn’t the case.
And I was shocked to see how many mails were monsters! As a group, mails selling financial information products and services were the largest. Those folks send out full blown sales letters just like you receive in street mail wi
Nearly every mass marketable product or service available online sports an Affiliate Program or MLM matrix to encourage small business people to sell those products or services to others.For beginners in the online marketplace and even some pro's, these programs offer the best opportun
11% ----- 2001 – 4000 words
05% ----- Over 4000 words
I was surprised the most by the upper and lower range size. I thought the biggest percentage of email would be under 300 words. You can see that wasn’t the case.
And I was shocked to see how many mails were monsters! As a group, mails selling financial information products and services were the largest. Those folks send out full blown sales letters just like you receive in street mail wi
In a high-speed global marketplace that reverberates daily with quick-shifting customer expectations and demands from the marketplace to immediately respond, companies may no longer rest on their laurels or keep doing things the way they’ve traditionally been done. The smartest, most successful co
And I was shocked to see how many mails were monsters! As a group, mails selling financial information products and services were the largest. Those folks send out full blown sales letters just like you receive in street mail with trend graphs, candlestick charts and all.
Newsletters fell mostly in the group starting at 1001 words but often ran over 2000. E-Courses also hovered in this range.
Even the short emails under 300 words didn’t really reflect total message length. Many encouraged the reader to click through one or more links to landing pages on the sender’s website. And these landing pages were often several-thousand-word sales letters.
Although there were still some purely text based emails, there was also no shortage of elaborate graphics. Many of the emails look like web pages these days, especially newsletters.
The point I took away from the exercise is a simple one. These days there no longer exist any practical constraints on length or graphic content of emails. We’ve reached the point where the technology supports whatever it takes to get our message across.
And like Martha says, that’s a good thing. We’re free to do the best poss
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