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  • Answer Upon - Free Marketing Tip #2: Publish an Ezine or E-newsletter

    How to Run a Highly Profitable Affiliate Program
    This article will focus on the running of an affiliate program instead of the initial software needed and the affiliate directories you should submit your program to. This article is for people that are past this stage. If you need that info, visit my site.These are the basic steps any webmaster should take once their program is set up. If all you do
    ine - give it a little promotion.

    (7) Offer a free gift to anyone who chooses to subscribe. This could be a Special Report, a small e-book or any other no-cost item you create, and gives them more reason to subscribe.

    (8) Decide how often you're going to publish. Weekly? Biweekly? Monthly?

    (9) Schedule a regular time to write and publish your ezine each week, or month.

    (10) Get your ezine listed in ezine directories on the web to

    The Dirty Dozen
    With twenty plus years of self employment in a variety of fields and the last several as a business coach, I can assure you I have either seen or lived thru all of these mistakes. It will take you only minutes to read but if you are starting a business it can save you years of strife. Below are 12 things I hope you will avoid in your pursuit to succeeding a
    As a small business owner and marketing coach, I'm always looking for ways to market my business and my clients' businesses that don't cost a lot of money. Why? Because we simply don't have a lot of money to spend on marketing.

    There are many ways to start getting the word out about your products and services - that's all marketing is after all - getting the word out to the people you think would be interested. The people you would love to have as clients.

    And yes, there are many ways to get the word out for free, or very little cost.

    One of my favorites is Ezine Publishing.

    What's an Ezine? It's an electronic newsletter you write and distribute via email.

    Here are 10 steps to help you use Ezine Publishing to market your small business:

    (1) Ask yourself, "What am I am expert in?" or "What do I know a lot about?"

    (2) Research other businesses in your same area of expertise to see if they are publishing an ezine. Subscribe to all the ezines you find in your same area of expertise.

    (3) Find a unique spin or approach that no one else is using and that you feel your ideal clients would be interested in. For example, will you publish a quick weekly tip, recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manage your list of subscribers. There are free and paid services you can use. You'll find a few options at the 10stepmarketing Helpful Links Page

    (6) Put an opt-in box for your free ezine on every page of your website. Include a reason why someone would want to subscribe to your ezine - give it a little promotion.

    (7) Offer a free gift to anyone who chooses to subscribe. This could be a Special Report, a small e-book or any other no-cost item you create, and gives them more reason to subscribe.

    (8) Decide how often you're going to publish. Weekly? Biweekly? Monthly?

    (9) Schedule a regular time to write and publish your ezine each week, or month.

    (10) Get your ezine listed in ezine directories on the web to

    5 Easy Ways to Increase Your Business Using a Toll-Free Number
    Toll-free numbers allow customers to contact your business without them having to pay for their call. Studies have shown that consumers are more likely to call a business with a toll-free number than those who only have a long-distance number, and 90% of Americans say that they use toll-free numbers. By following these five easy steps, you can discover fo
    there are many ways to get the word out for free, or very little cost.

    One of my favorites is Ezine Publishing.

    What's an Ezine? It's an electronic newsletter you write and distribute via email.

    Here are 10 steps to help you use Ezine Publishing to market your small business:

    (1) Ask yourself, "What am I am expert in?" or "What do I know a lot about?"

    (2) Research other businesses in your same area of expertise to see if they are publishing an ezine. Subscribe to all the ezines you find in your same area of expertise.

    (3) Find a unique spin or approach that no one else is using and that you feel your ideal clients would be interested in. For example, will you publish a quick weekly tip, recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manage your list of subscribers. There are free and paid services you can use. You'll find a few options at the 10stepmarketing Helpful Links Page

    (6) Put an opt-in box for your free ezine on every page of your website. Include a reason why someone would want to subscribe to your ezine - give it a little promotion.

    (7) Offer a free gift to anyone who chooses to subscribe. This could be a Special Report, a small e-book or any other no-cost item you create, and gives them more reason to subscribe.

    (8) Decide how often you're going to publish. Weekly? Biweekly? Monthly?

    (9) Schedule a regular time to write and publish your ezine each week, or month.

    (10) Get your ezine listed in ezine directories on the web to

    How To Fire Someone
    If you manage people for any length of time, it's likely that, at some stage, you'll need to let one or more people go.It might be because they aren't performing to your expectations; because you no longer need their role performed; or because they've breached the law or a company policy.Whatever the circumstances, firing or retrenching someon
    hey are publishing an ezine. Subscribe to all the ezines you find in your same area of expertise.

    (3) Find a unique spin or approach that no one else is using and that you feel your ideal clients would be interested in. For example, will you publish a quick weekly tip, recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manage your list of subscribers. There are free and paid services you can use. You'll find a few options at the 10stepmarketing Helpful Links Page

    (6) Put an opt-in box for your free ezine on every page of your website. Include a reason why someone would want to subscribe to your ezine - give it a little promotion.

    (7) Offer a free gift to anyone who chooses to subscribe. This could be a Special Report, a small e-book or any other no-cost item you create, and gives them more reason to subscribe.

    (8) Decide how often you're going to publish. Weekly? Biweekly? Monthly?

    (9) Schedule a regular time to write and publish your ezine each week, or month.

    (10) Get your ezine listed in ezine directories on the web to

    Defining the Marketing Niche
    Ever wonder why some business seem to be more successful than others are? Why do some business flourish even in tough economical times?The answer is quite simple. Successful business owners define and target specific niches to sell. This is easily the best way for the online small business owners to compete ... and profit even in tough economi
    p>(5) Find an email marketing/list management program to help you publish your ezine and automatically manage your list of subscribers. There are free and paid services you can use. You'll find a few options at the 10stepmarketing Helpful Links Page

    (6) Put an opt-in box for your free ezine on every page of your website. Include a reason why someone would want to subscribe to your ezine - give it a little promotion.

    (7) Offer a free gift to anyone who chooses to subscribe. This could be a Special Report, a small e-book or any other no-cost item you create, and gives them more reason to subscribe.

    (8) Decide how often you're going to publish. Weekly? Biweekly? Monthly?

    (9) Schedule a regular time to write and publish your ezine each week, or month.

    (10) Get your ezine listed in ezine directories on the web to

    Public Relations for Pipeline Companies
    In the United States of America we have many pipeline companies, which deliver all kinds of products through their pipes, which helped our civilization run better. The flow of distribution through our pipelines is significant and contains everything from water, natural gas, oil and other important products that you may not even think about.Unfortuna
    ine - give it a little promotion.

    (7) Offer a free gift to anyone who chooses to subscribe. This could be a Special Report, a small e-book or any other no-cost item you create, and gives them more reason to subscribe.

    (8) Decide how often you're going to publish. Weekly? Biweekly? Monthly?

    (9) Schedule a regular time to write and publish your ezine each week, or month.

    (10) Get your ezine listed in ezine directories on the web to help you generate subscribers. Search for "ezine directories" on Google to find places to submit your ezine.

    An ezine gives you the opportunity to build a list of people who are interested in your expertise and what you have to offer. It also gives you a captive, targeted audience to market your products and services to. And it can be done for free, or for very little cost.

    (C) Copyright 2006 Debbie LaChusa, 10stepmarketing

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