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Answer Upon - 13 Dos and 6 Don'ts of Article Marketing That Will Produce Better Results With Every Submission
15 Steps On How To Welcome Your New EmployeesLooking after a new employee during their first few weeks at work can mean the difference between their success and failure as employees as well as your success and failure as an employer, manager or supervisor.Proper orientation determines how fast the new employee can be productive and efficient in his or her new job while giving you a good opportunity to make your new employee an efficient part of your team.Below are 15 suggestions that will help you deal with your new employees during their first few weeks to help make sure that they get started on the right track.1. Have a induction policy for welcoming and training new employees. Don't just leave it to whoever is available. Human resources should cover the HR side of the induction with your advantage and connect with your audience by keeping things conversational. Proof read. And then do it again. And then have someone else do it. And then one more time for good measure. Make it 600 – 900 words long. Use an automated form-filler. I use a program called Fireform. It cuts my submission time to seconds instead of minutes. Google it. Submit a "How-To." And don’t hold back. The more in-depth, the better. Submit a list. If there is one thing I’ve learned from VH1, it’s that people love lists. Write your article to adhere to the submission guidelines of as many directories as possible. The less you have to go customize any individual submission for a specific directory, the more directories you’ll submit to. THE DON’TS OF ARTICL How an Old Swimming Lesson will Keep You Afloat Instead of Sinking in SalesI recently took my very first swimming lesson. You would think that a California native would have learned how to swim somewhere along the path of life. I guess the opportunity never came, until recently. I didn't know what to expect from my swim lesson. I was amazed at how much I didn't know about swimming. We started at the beginning. The first hurtle was to learn how to float. The instructor told us to relax and take a deep breath, arch our backs and we would float to the top. My first attempts were not successful. I felt like a rock in the water. It seemed to be a mind over matter issue.As I lay there in the water, I could hear my words echo the same thoughts we suggest in outside sales. We encourage new salespeople to relax when making sales calls. Ho Over the past year or two, every SEO, Blogger, and Website Promoter has heard about the wonders of article distribution and the positive results that articles can yield for an otherwise unknown website.
The purpose of article marketing is three fold:1.) Get your name out there as an expert 2.) Get traffic from links within your article 3.) Increase your search engine link popularity In all three cases, the more highly distributed your article, the higher the likelihood of your articles achieving each goal. In this article I examine the dos and don’ts of article marketing and reveal a few secrets that will land you more back links and higher traffic from your article submissions.
WHAT TO EXPECT If this is your first time submitting articles, you may be bubbling over with anticipation. Calm down. Not to say that article marketing is without benefit, but for those of you who think you’ve found the Holy Grail of site visibility, you’re in the wrong place.
Pertaining to the three goals mentioned above, here is what you can expect:- Making an Expert of Yourself – Don’t expect to be getting calls from conference coordinators asking you to speak at their annual event in Las Vegas. But hey, it looks good on a resume, right?
- Sending Traffic to Your Website –Sadly, the site traffic you receive directly from articles is pretty small. You can maximize it by tweaking the ways you submit, but don’t buy a car with plans to pay it off using article-generated AdSense revenue. For that matter, don’t buy a sandwich.
- Link Popularity and Search Engine Rankings – Article marketing’s saving grace. If you know how to optimize a page on your site as well as the links in your articles, you will see improvement in ranking.
THE DOS OF ARTICLE MARKETING- Write something unique… but not too unique. Most experts will tell you that in order to achieve success in article marketing, you must write on a topic that hasn’t been covered. However, if that means writing an article which is so specific that only 19 people in the world will find it relevant, like "24 Ways to Pet a Brittany Spaniel," you won’t have success either. SO…
- Put a new spin on an old subject. If you can’t write something "unique," put your spin on something old.
- Write something useful.
- Make it scannable. You want people to make it to the end of your article and click on those precious signature links, right? Well then, make sure they can get to the end of the thing. Use sub-headers. Use bulleted lists. Use HTML. Increase the amount of traffic you’re getting by making your article scannable.
- Optimize your links. Whenever possible, optimize your links for the search engines. This means either placing important keywords in the anchor text of your signature links or placing them close to the URL in situations where anchor text is not permitted.
- Deep link. I have found that links from articles usually don’t yield site authority with the search engines, but they do help search engines define what term your page should be ranked for. A highly optimized page with highly optimized links from articles pointing to it can often find its way to the top, regardless of a site’s authority.
- Write conversationally. The Internet is like totally laid back, man. Use it to your advantage and connect with your audience by keeping things conversational.
- Proof read. And then do it again. And then have someone else do it. And then one more time for good measure.
- Make it 600 – 900 words long.
- Use an automated form-filler. I use a program called Fireform. It cuts my submission time to seconds instead of minutes. Google it.
- Submit a "How-To." And don’t hold back. The more in-depth, the better.
- Submit a list. If there is one thing I’ve learned from VH1, it’s that people love lists.
- Write your article to adhere to the submission guidelines of as many directories as possible. The less you have to go customize any individual submission for a specific directory, the more directories you’ll submit to.
THE DON’TS OF ARTICLE Retirement And Supplemental Income - The Perfect SolutionHave you reached the end of your working life with the daunting prospect of money worries? So many people underestimate their living expenses and end up in some real financial difficulties during retirement. Retirement should be enjoyed and after a lifetime of hard work, the very last thing you want to do is to spend your days worrying about having enough money to last you to the end of your life – not even to mention leaving your grandkids a little something to get them started in life.One of the facts that you have to face when entering retirement is that your expenses will increase while your income will pretty much stay the same. One of the most obvious ways to solve this dilemma is with supplemental income. Retirement and supplemental income is not re that article marketing is without benefit, but for those of you who think you’ve found the Holy Grail of site visibility, you’re in the wrong place.
Pertaining to the three goals mentioned above, here is what you can expect:- Making an Expert of Yourself – Don’t expect to be getting calls from conference coordinators asking you to speak at their annual event in Las Vegas. But hey, it looks good on a resume, right?
- Sending Traffic to Your Website –Sadly, the site traffic you receive directly from articles is pretty small. You can maximize it by tweaking the ways you submit, but don’t buy a car with plans to pay it off using article-generated AdSense revenue. For that matter, don’t buy a sandwich.
- Link Popularity and Search Engine Rankings – Article marketing’s saving grace. If you know how to optimize a page on your site as well as the links in your articles, you will see improvement in ranking.
THE DOS OF ARTICLE MARKETING- Write something unique… but not too unique. Most experts will tell you that in order to achieve success in article marketing, you must write on a topic that hasn’t been covered. However, if that means writing an article which is so specific that only 19 people in the world will find it relevant, like "24 Ways to Pet a Brittany Spaniel," you won’t have success either. SO…
- Put a new spin on an old subject. If you can’t write something "unique," put your spin on something old.
- Write something useful.
- Make it scannable. You want people to make it to the end of your article and click on those precious signature links, right? Well then, make sure they can get to the end of the thing. Use sub-headers. Use bulleted lists. Use HTML. Increase the amount of traffic you’re getting by making your article scannable.
- Optimize your links. Whenever possible, optimize your links for the search engines. This means either placing important keywords in the anchor text of your signature links or placing them close to the URL in situations where anchor text is not permitted.
- Deep link. I have found that links from articles usually don’t yield site authority with the search engines, but they do help search engines define what term your page should be ranked for. A highly optimized page with highly optimized links from articles pointing to it can often find its way to the top, regardless of a site’s authority.
- Write conversationally. The Internet is like totally laid back, man. Use it to your advantage and connect with your audience by keeping things conversational.
- Proof read. And then do it again. And then have someone else do it. And then one more time for good measure.
- Make it 600 – 900 words long.
- Use an automated form-filler. I use a program called Fireform. It cuts my submission time to seconds instead of minutes. Google it.
- Submit a "How-To." And don’t hold back. The more in-depth, the better.
- Submit a list. If there is one thing I’ve learned from VH1, it’s that people love lists.
- Write your article to adhere to the submission guidelines of as many directories as possible. The less you have to go customize any individual submission for a specific directory, the more directories you’ll submit to.
THE DON’TS OF ARTICL Making Money Online is All About The NumbersSo you want to go into business for yourself. How can you do that without the high risk of spending a lot of your hard earned income to start out? Where can you get the training, experience, and the techniques to get started as rapidly as possible? One way would be to have a home based online business. Figuring out what you will be offering would be next. What’s your idea? How can you market your idea? A website would be in order. How do you get a website? If you don’t know how to build one yourself you will have to get someone to create a site for you. There are mentors and coaches that specialize in building websites and the marketing training to teach you what to do to get traffic to your site. Most people don’t know the secrets to getting ta n your site as well as the links in your articles, you will see improvement in ranking. THE DOS OF ARTICLE MARKETING- Write something unique… but not too unique. Most experts will tell you that in order to achieve success in article marketing, you must write on a topic that hasn’t been covered. However, if that means writing an article which is so specific that only 19 people in the world will find it relevant, like "24 Ways to Pet a Brittany Spaniel," you won’t have success either. SO…
- Put a new spin on an old subject. If you can’t write something "unique," put your spin on something old.
- Write something useful.
- Make it scannable. You want people to make it to the end of your article and click on those precious signature links, right? Well then, make sure they can get to the end of the thing. Use sub-headers. Use bulleted lists. Use HTML. Increase the amount of traffic you’re getting by making your article scannable.
- Optimize your links. Whenever possible, optimize your links for the search engines. This means either placing important keywords in the anchor text of your signature links or placing them close to the URL in situations where anchor text is not permitted.
- Deep link. I have found that links from articles usually don’t yield site authority with the search engines, but they do help search engines define what term your page should be ranked for. A highly optimized page with highly optimized links from articles pointing to it can often find its way to the top, regardless of a site’s authority.
- Write conversationally. The Internet is like totally laid back, man. Use it to your advantage and connect with your audience by keeping things conversational.
- Proof read. And then do it again. And then have someone else do it. And then one more time for good measure.
- Make it 600 – 900 words long.
- Use an automated form-filler. I use a program called Fireform. It cuts my submission time to seconds instead of minutes. Google it.
- Submit a "How-To." And don’t hold back. The more in-depth, the better.
- Submit a list. If there is one thing I’ve learned from VH1, it’s that people love lists.
- Write your article to adhere to the submission guidelines of as many directories as possible. The less you have to go customize any individual submission for a specific directory, the more directories you’ll submit to.
THE DON’TS OF ARTICL How To Write A Press Release: The Seven Deadly Sins And How To Avoid ThemHow to write a press release that generates free publicity is a great skill to have.This analysis, of the seven deadly sins of how to write a press release and how to avoid them, contains press release sample writing and a how to write a press release sample.Learn how to write a good press release with more impact in less time.This is a question critical to gaining ongoing media coverage in a consistent way for any organisation and individual.And sometimes the quality of news releases actually sent out to the media is pretty poor.Take this example put out by Tasmanian Liberal shadow treasurer Brett Whiteley in a press release issued on May 24, 2005 and highlighted in The Australian newspaper (June 2nd, 2005 page 20)."All nd of the thing. Use sub-headers. Use bulleted lists. Use HTML. Increase the amount of traffic you’re getting by making your article scannable. Optimize your links. Whenever possible, optimize your links for the search engines. This means either placing important keywords in the anchor text of your signature links or placing them close to the URL in situations where anchor text is not permitted. Deep link. I have found that links from articles usually don’t yield site authority with the search engines, but they do help search engines define what term your page should be ranked for. A highly optimized page with highly optimized links from articles pointing to it can often find its way to the top, regardless of a site’s authority. Write conversationally. The Internet is like totally laid back, man. Use it to your advantage and connect with your audience by keeping things conversational. Proof read. And then do it again. And then have someone else do it. And then one more time for good measure. Make it 600 – 900 words long. Use an automated form-filler. I use a program called Fireform. It cuts my submission time to seconds instead of minutes. Google it. Submit a "How-To." And don’t hold back. The more in-depth, the better. Submit a list. If there is one thing I’ve learned from VH1, it’s that people love lists. Write your article to adhere to the submission guidelines of as many directories as possible. The less you have to go customize any individual submission for a specific directory, the more directories you’ll submit to. THE DON’TS OF ARTICL Wall Coverings UK Trends and TastesUK consumers are gradually developing more cosmopolitan tastes for wall coverings, which benefits the ceramic tile market, since many other countries make more extensive and bolder use of tiles. The use of ceramic floor tiles in the UK was low in the 1990s, but this sector is now showing relatively strong growth. The interest in a more Mediterranean style of decor has had the opposite effect on the wall coverings market, encouraging the preference for painted walls.
The manufacturers of tiles and wall coverings work hard at product innovation and fresh new collections come onto the market each year.The trend in tiles is currently for whites and natural, neutral colours, with added interest coming from textures and decorative strips, and borders. Matching your advantage and connect with your audience by keeping things conversational. Proof read. And then do it again. And then have someone else do it. And then one more time for good measure. Make it 600 – 900 words long. Use an automated form-filler. I use a program called Fireform. It cuts my submission time to seconds instead of minutes. Google it. Submit a "How-To." And don’t hold back. The more in-depth, the better. Submit a list. If there is one thing I’ve learned from VH1, it’s that people love lists. Write your article to adhere to the submission guidelines of as many directories as possible. The less you have to go customize any individual submission for a specific directory, the more directories you’ll submit to. THE DON’TS OF ARTICLE MARKETING- DON’T Use affiliate links. Most directories won’t publish an article laced with affiliate links and most content publishers won’t either. We’ve already established that articles don’t drive traffic, so by placing affiliate links in your article, you’re really just robbing yourself of search engine backlinks.
- DON’T Sell your company. Don’t sell your products either. In fact, try your best not to even mention who you work for in the body of your article. Writing an article to sell a product diminishes the credibility of that article as well as its chances of being republished.
- DON’T Use an automated article submission service or program. There are far too many variations between article directories to effectively automate submissions. Your success rate will plummet if you use a service like this.
- DON’T Use links in the article body. Many article directories don’t allow links in the body of the article, making them one more piece to customize from directory to directory.
- DON’T Re-word someone else’s article. First, it’s plagiarism, or, as they call it in the grown-up world, copyright infringement. Second, articles like these are easy to pick out and will have lower success rates.
- DON’T Get discouraged. You probably won’t see search engine improvements for a month, but they will come. Instead of checking the SERPs every 10 minutes for signs of improvement, write and distribute another article. Don’t give up.
Remember, the idea is to manipulate the system in such a way that your articles are published and republished as often as possible. By following this simple guide, you’ll be on your way to achieving that goal.
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