Any fisherman will tell you that there's no point baiting up your hook and the casting into a pond unless you know that :

1. There are actually fish in the pond
2. The fish are
   With a Desire to Help Others, You Can Become a Trusted Resource
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   Do you recognise this scenario?

   Sam woke up one morning with an idea for a niche business on the Internet which he figured would make him $1000, $2000 a month ... even the next Internet Millionaire.

   Over the next few weeks, full of enthusiasm, Sam develops his product, writes a sizzling search engine optimized sales letter, develops a really professional looking website, puts together an autoresponder series, uploads everything to the Internet, throws a few hundred dollars at pay-per-click and ezine advertising and starts to see some traffic almost immediately. And then... And then...

   Weeks go by and ... Nada - Nothing - Not a single, solitary sale...

   What the hell went wrong?

   Simply put, Sam put the cart before the horse. Instead of developing his niche product first, he should have found out if there was a market for it.

   This is a common mistake, especially amongst newbie niche marketers. With all the hype on the Internet about the easy money to be made from niche marketing, it's not surprising that people get caught up in the excitement of it all and jump into the first niche idea that enters their head.

   Any fisherman will tell you that there's no point baiting up your hook and the casting into a pond unless you know that :

   1. There are actually fish in the pond
   2. The fish are
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      iGaming jobs come in all kinds of shapes and sizes – often far beyond what most people consider when they think of working for an online gaming site. After all, the site must be run by a company, and the company must hire and pay professionals to manage their money and accounts, create
      s product, writes a sizzling search engine optimized sales letter, develops a really professional looking website, puts together an autoresponder series, uploads everything to the Internet, throws a few hundred dollars at pay-per-click and ezine advertising and starts to see some traffic almost immediately. And then... And then...

      Weeks go by and ... Nada - Nothing - Not a single, solitary sale...

      What the hell went wrong?

      Simply put, Sam put the cart before the horse. Instead of developing his niche product first, he should have found out if there was a market for it.

      This is a common mistake, especially amongst newbie niche marketers. With all the hype on the Internet about the easy money to be made from niche marketing, it's not surprising that people get caught up in the excitement of it all and jump into the first niche idea that enters their head.

      Any fisherman will tell you that there's no point baiting up your hook and the casting into a pond unless you know that :

      1. There are actually fish in the pond
      2. The fish are
         Making More With Existing Clients
         Have you ever put on a jacket you haven’t worn in a while and found a twenty-dollar bill in one of the pockets? You'd forgotten all about it, so discovering it is like getting a gift. If you've been in business for a year or longer, you may have gifts in forgotten pockets — sources of
         see some traffic almost immediately. And then... And then...

         Weeks go by and ... Nada - Nothing - Not a single, solitary sale...

         What the hell went wrong?

         Simply put, Sam put the cart before the horse. Instead of developing his niche product first, he should have found out if there was a market for it.

         This is a common mistake, especially amongst newbie niche marketers. With all the hype on the Internet about the easy money to be made from niche marketing, it's not surprising that people get caught up in the excitement of it all and jump into the first niche idea that enters their head.

         Any fisherman will tell you that there's no point baiting up your hook and the casting into a pond unless you know that :

         1. There are actually fish in the pond
         2. The fish are
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            ould have found out if there was a market for it.

            This is a common mistake, especially amongst newbie niche marketers. With all the hype on the Internet about the easy money to be made from niche marketing, it's not surprising that people get caught up in the excitement of it all and jump into the first niche idea that enters their head.

            Any fisherman will tell you that there's no point baiting up your hook and the casting into a pond unless you know that :

            1. There are actually fish in the pond
            2. The fish are
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               ment of it all and jump into the first niche idea that enters their head.

               Any fisherman will tell you that there's no point baiting up your hook and the casting into a pond unless you know that :

               1. There are actually fish in the pond
               2. The fish are feeding
               3. You have the right bait for the fish you want
               to catch
               Niche marketing follows a similar principle. It is all about finding small groups of consumers (fish in the pond) who are actively buying specific products (feeding) which you the niche marketer can satisfy with a suitable product (right bait).

               How do you achieve this?

               In a word - "Research".

               Before you even start to think about developing a niche product you "must" know :

               • If there's a market for the type of product you have in mind?
               • If there is a market, are consumers buying?
               • What are the types of product consumers buy in that market?
               If you don't have this information then, unless you are extremely lucky, there's every chance you will end up with the scenario that Sam experienced above.

               Copyright © 2006, Andre Anthony Niche Market Know-How