o convert a website visitor into a buyer at least 80% of the time. That is alot of contacts from the seller's point of view, but it also is a great piece of information that tells us how just sending an automated autoresponder follow up campaign of about 17 sales letters can quickly build the trust of a visitor enougAn aspect of list building that has never been covered before, at least to my knowledge, is the post-purchase data collection. We know about surveys. People who sign up to take surveys by being bribed with a freebie or to get paid for their answers.

But who more valuable to survey than the customer who just made the purchase? Why, you may ask, would we want to survey them... after all they already bought? That is precisely the reason that they need to be surveyed. For if you can get them to reveal why it is they bought and then study the reasons for purchase from at least 100 customers, then you have enough statistics to tweak your sales process to perfection! For instance if it is the 17th sales letter that is closing the sale for you more than 20% of the time... then what is so converting about that sales letter that can be applied to letters 1-16? Do you follow me? For your sake, I hope so. Because this kind of post-purchase survey can really take ALL of the guess work out of your sales process and ALL of the fun out of your competition's sales process, unless, of course, they think it is fun to have to send you an email asking you if they can become your affiliate!

Statistics have proven that it takes at least 7 salesletter followups to convert a website visitor into a buyer at least 80% of the time. That is alot of contacts from the seller's point of view, but it also is a great piece of information that tells us how just sending an automated autoresponder follow up campaign of about 17 sales letters can quickly build the trust of a visitor enoug

e the purchase? Why, you may ask, would we want to survey them... after all they already bought? That is precisely the reason that they need to be surveyed. For if you can get them to reveal why it is they bought and then study the reasons for purchase from at least 100 customers, then you have enough statistics to tweak your sales process to perfection! For instance if it is the 17th sales letter that is closing the sale for you more than 20% of the time... then what is so converting about that sales letter that can be applied to letters 1-16? Do you follow me? For your sake, I hope so. Because this kind of post-purchase survey can really take ALL of the guess work out of your sales process and ALL of the fun out of your competition's sales process, unless, of course, they think it is fun to have to send you an email asking you if they can become your affiliate!

Statistics have proven that it takes at least 7 salesletter followups to convert a website visitor into a buyer at least 80% of the time. That is alot of contacts from the seller's point of view, but it also is a great piece of information that tells us how just sending an automated autoresponder follow up campaign of about 17 sales letters can quickly build the trust of a visitor enoug

weak your sales process to perfection! For instance if it is the 17th sales letter that is closing the sale for you more than 20% of the time... then what is so converting about that sales letter that can be applied to letters 1-16? Do you follow me? For your sake, I hope so. Because this kind of post-purchase survey can really take ALL of the guess work out of your sales process and ALL of the fun out of your competition's sales process, unless, of course, they think it is fun to have to send you an email asking you if they can become your affiliate!

Statistics have proven that it takes at least 7 salesletter followups to convert a website visitor into a buyer at least 80% of the time. That is alot of contacts from the seller's point of view, but it also is a great piece of information that tells us how just sending an automated autoresponder follow up campaign of about 17 sales letters can quickly build the trust of a visitor enoug

y can really take ALL of the guess work out of your sales process and ALL of the fun out of your competition's sales process, unless, of course, they think it is fun to have to send you an email asking you if they can become your affiliate!

Statistics have proven that it takes at least 7 salesletter followups to convert a website visitor into a buyer at least 80% of the time. That is alot of contacts from the seller's point of view, but it also is a great piece of information that tells us how just sending an automated autoresponder follow up campaign of about 17 sales letters can quickly build the trust of a visitor enoug

o convert a website visitor into a buyer at least 80% of the time. That is alot of contacts from the seller's point of view, but it also is a great piece of information that tells us how just sending an automated autoresponder follow up campaign of about 17 sales letters can quickly build the trust of a visitor enough to facilitate the purchase. After all, a great guarantee, high quality product with social proof and value to the customer usually win out over distrust and fear. Testimonies can be used on the opt in page to increase credibility along with those reassuring verisign and four major credit card graphics on the opt in page.

If they see those, symbols of trust, then they are that much closer to feeling comfortable enough to make a buying decision. Also, after finding out what buying triggers got the customers to purchase, you can use those same reasons as bullet points AND testimonials on the opt in page so that the new subscriber can already see the very reason that your former customers purchased and the added selling point of the testimonial of someone else satisfied after the selling process.