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  • Answer Upon - Direct Mail = Your Money, From Printer to Mailbox to Trash!

    How Your Business Can Save $6500 per Year
    If you run a small business, you probably have a hidden expense that’s eating your time, and your business’s money: Tracking employee time and productivity.When busin
    ch longer. (Did we learn NOTHING from the "Do Not Call" list?)

    Moving to e-mail is not the solution! It is much easier for a person to close an email account than it is to move.

    If each of my friends got over 2 pounds of junk ma

    Why Personal Injury, Bankruptcy and Social Security Lawyers Need to Advertise on TV
    Attorneys slowly started advertising on TV way back in the 70's. Before then it was considered unethical for a practicing attorney to advertise his services on television.
    I did a quick, very unscientific survey of 25 of my friends. I asked them to put the mail that they do not open or read in a specific trash bag. At the end of one week they gave it to me to be weighed. Guess how much the bag weighed? Remember, most mail is a fraction of an ounce. 63.4.....not ounces....lbs! Something is wrong with this picture! That's like 2 1/2 pounds per person per week! Holy Cow! Also this was a March survey, what if it had been done in November?

    Let's get a grip on this absolute waste of paper, ink, money and time! There are some common sense points we need to look at here.

    Direct mail, at 2-5%, has a totally unacceptable response rate.

    Bad will generation must be factored into the cost of marketing this way. How many people vow never to do business with the company that sends endless streams of junk mail?

    The sophistication and alienation of the American consumer will not support this system for much longer. (Did we learn NOTHING from the "Do Not Call" list?)

    Moving to e-mail is not the solution! It is much easier for a person to close an email account than it is to move.

    If each of my friends got over 2 pounds of junk ma

    Sidewalk Signs Speak Retailers' Timely Messages To Traffic
    Retailers are constantly seeking different ways to speak to and attract new customers to their store. Some retailers are learning that, when used effectively, sidewalk sign
    er, most mail is a fraction of an ounce. 63.4.....not ounces....lbs! Something is wrong with this picture! That's like 2 1/2 pounds per person per week! Holy Cow! Also this was a March survey, what if it had been done in November?

    Let's get a grip on this absolute waste of paper, ink, money and time! There are some common sense points we need to look at here.

    Direct mail, at 2-5%, has a totally unacceptable response rate.

    Bad will generation must be factored into the cost of marketing this way. How many people vow never to do business with the company that sends endless streams of junk mail?

    The sophistication and alienation of the American consumer will not support this system for much longer. (Did we learn NOTHING from the "Do Not Call" list?)

    Moving to e-mail is not the solution! It is much easier for a person to close an email account than it is to move.

    If each of my friends got over 2 pounds of junk ma

    Bookkeeping Hiring Tips
    In today’s transient and fast paced world, it’s getting harder and harder to find qualified, competent people who not only know their stuff but can be trusted to handle your
    t's get a grip on this absolute waste of paper, ink, money and time! There are some common sense points we need to look at here.

    Direct mail, at 2-5%, has a totally unacceptable response rate.

    Bad will generation must be factored into the cost of marketing this way. How many people vow never to do business with the company that sends endless streams of junk mail?

    The sophistication and alienation of the American consumer will not support this system for much longer. (Did we learn NOTHING from the "Do Not Call" list?)

    Moving to e-mail is not the solution! It is much easier for a person to close an email account than it is to move.

    If each of my friends got over 2 pounds of junk ma

    Horns and Scurs In Cattle
    In my opinion or what I think I have learned about what causes cattle to have horns, scurs, or to be polled? This opinion has been formed through much research and many year
    red into the cost of marketing this way. How many people vow never to do business with the company that sends endless streams of junk mail?

    The sophistication and alienation of the American consumer will not support this system for much longer. (Did we learn NOTHING from the "Do Not Call" list?)

    Moving to e-mail is not the solution! It is much easier for a person to close an email account than it is to move.

    If each of my friends got over 2 pounds of junk ma

    Police Background Checks - Are You Really Who You Say You Are?
    In today's world, it seems that almost any topic is open for debate. While I was gathering facts for this article, I was quite surprised to find some of the issues I thought
    ch longer. (Did we learn NOTHING from the "Do Not Call" list?)

    Moving to e-mail is not the solution! It is much easier for a person to close an email account than it is to move.

    If each of my friends got over 2 pounds of junk mail in just one week.. how can you set your important marketing material apart from all those peices of junk mail?

    Solutions? Can't think of any? Wait for my next article on April 13th.

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