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  • Answer Upon - Magnetic Business Cards: Make Your Marketing Message Stick

    What Your Yellow Page Ad is Missing (Part 4 of 5)
    Even with the best of intentions, you still may have overlooked the obvious. Suppose you spent hours on a good headline, took a pretty picture of your storefront and covered all the who, what, where, when, and why questions, did you still forget the most important reason you ran the ad in the first place? Of course you want customers, but which ones? If you said, “all of them,” then shame on you. You can’t have them all. There are competitors and they are also chasing after them as well. So why not specialize?Why? Well, do y
    gnetized card stock because the paper surface is so thin. The ink from your printer will tend to glob on the surface once the paper is saturated making your cards sticky with the possibility of staining clothes and hands. Inkjet printer ink cartridges aren't cheap either, so be sure to figure that into your costs as well.

    Using this method, you will end up paying the same, if not more, than the next option...

    Option #3: Have your magnetic business cards printed by a professional commercial printer

    While you may spend more money in the short term, ordering business card magnets online will save you time and earn much more business in the long run. Your cards will be printed

    Sanity Check - Buying A Business
    In the business broker community there is a review process that helps a buyer determine if a business purchase makes sense or not. This check can be done by a Fortune 500 company where everything is figured down to the penny and takes 1000 hours of research or it can be done by a small main street shop buyer who figures it out in 1 hour. Each item in this review process requires a decision. This decision can be based on extensive research or just on a reasonable guess.The beauty of this process is; how long you want to spend
    What is it about magnets that draw people to leave them on fridges and file cabinets for years at a time?

    Many people like to have the contact information handy for common service providers without flipping through a bulky phone book. Magnets are the perfect solution for being seen in this situation. It's a win-win relationship for you and the customer.

    Putting Magnetic Business Cards to Work for You

    Almost any small business can take advantage of the advertising power a magnetic business card holds. This includes:

    • Pest control
    • Repairmen & Contractors
    • Veterinarians
    • Realtors
    • Food Delivery
    • Insurance agents; and
    • Hair/Nail/Tanning Salons

    Hand them out at:

    • Conventions
    • Open houses
    • Tradeshows
    • Product launches; or
    • When you perform a service for the customer

    Your customers can stick your magnets to fridges, filing cabinets, vending machines, appliances, cars, lockers, and just about any other metal surface making the magnet a powerful advertising option.

    When your clients place your magnet, you instantly have an advantage over the competition. Now, all the client has to do is pick up the phone and call when they need you. They will appreciate the fact that they didn't have to spend valuable time flipping through the yellow pages trying to pick one company to fulfill their needs. With their satisfaction comes repeat and referral business for you. It's a snowball effect that can't be beat!

    On my fridge, you'll find magnets from Wing Stop and Boston Market restaurants, Domino's and Papa John's pizza, a heating and air specialist, a massage therapist, the local veterinarian, as well as the nail salon my wife goes to. I have no idea when these magnets were placed there, but I do know that they don't move from the prominent spots they were placed months or years ago.

    Creating Magnetized Business Cards

    Now that you are convinced of the positive effects that magnetic business cards can have for your company, what's the best way to obtain them?

    Option #1: Buy stick-on magnets and attach them to the back your current business cards

    You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magnets and the end result usually looks less than professional.

    Option #2: Buy magnetized business card stock from your local office supply store and print them yourself

    Avery is a popular brand that offers these types of do-it-yourself inkjet cards. With these, you print out your card design multiple times on a sheet of paper that already has a full magnetic backside. There is less work involved in creating them; however, magnetic paper can be costly.

    Another downside to this method is that inkjet printers don't print well on magnetized card stock because the paper surface is so thin. The ink from your printer will tend to glob on the surface once the paper is saturated making your cards sticky with the possibility of staining clothes and hands. Inkjet printer ink cartridges aren't cheap either, so be sure to figure that into your costs as well.

    Using this method, you will end up paying the same, if not more, than the next option...

    Option #3: Have your magnetic business cards printed by a professional commercial printer

    While you may spend more money in the short term, ordering business card magnets online will save you time and earn much more business in the long run. Your cards will be printed

    Bar Code Label Printers
    Bar code label printers are special, small sized printers that are capable of printing bar code labels. They are used in businesses wherever inventories are required to be recorded such as in retail and departmental stores, ID card offices, warehouses, etc. General purpose printers can be used to print bar code printers. There are also thermal bar code printers specially for printing bar code labels.General purpose printers are in fact normal printers. They are capable of printing bar codes on white sticker papers. Laser pri
    entions
  • Open houses
  • Tradeshows
  • Product launches; or
  • When you perform a service for the customer
  • Your customers can stick your magnets to fridges, filing cabinets, vending machines, appliances, cars, lockers, and just about any other metal surface making the magnet a powerful advertising option.

    When your clients place your magnet, you instantly have an advantage over the competition. Now, all the client has to do is pick up the phone and call when they need you. They will appreciate the fact that they didn't have to spend valuable time flipping through the yellow pages trying to pick one company to fulfill their needs. With their satisfaction comes repeat and referral business for you. It's a snowball effect that can't be beat!

    On my fridge, you'll find magnets from Wing Stop and Boston Market restaurants, Domino's and Papa John's pizza, a heating and air specialist, a massage therapist, the local veterinarian, as well as the nail salon my wife goes to. I have no idea when these magnets were placed there, but I do know that they don't move from the prominent spots they were placed months or years ago.

    Creating Magnetized Business Cards

    Now that you are convinced of the positive effects that magnetic business cards can have for your company, what's the best way to obtain them?

    Option #1: Buy stick-on magnets and attach them to the back your current business cards

    You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magnets and the end result usually looks less than professional.

    Option #2: Buy magnetized business card stock from your local office supply store and print them yourself

    Avery is a popular brand that offers these types of do-it-yourself inkjet cards. With these, you print out your card design multiple times on a sheet of paper that already has a full magnetic backside. There is less work involved in creating them; however, magnetic paper can be costly.

    Another downside to this method is that inkjet printers don't print well on magnetized card stock because the paper surface is so thin. The ink from your printer will tend to glob on the surface once the paper is saturated making your cards sticky with the possibility of staining clothes and hands. Inkjet printer ink cartridges aren't cheap either, so be sure to figure that into your costs as well.

    Using this method, you will end up paying the same, if not more, than the next option...

    Option #3: Have your magnetic business cards printed by a professional commercial printer

    While you may spend more money in the short term, ordering business card magnets online will save you time and earn much more business in the long run. Your cards will be printed

    What are Items in QuickBooks?
    When I first started using QuickBooks, I was very confused about Items, and didn't really get what they did. I understood the concept of Inventory Items, but the other types of Items made little sense to me.And on many of the accounting forums I post to, I see that others are confused about Items as well. Take this statement, recently posted on the quickbooksgroups.com forum by somebody looking for help with Items:I am trying to find out what the fundamental difference is between "expenses" and "items".A
    p>On my fridge, you'll find magnets from Wing Stop and Boston Market restaurants, Domino's and Papa John's pizza, a heating and air specialist, a massage therapist, the local veterinarian, as well as the nail salon my wife goes to. I have no idea when these magnets were placed there, but I do know that they don't move from the prominent spots they were placed months or years ago.

    Creating Magnetized Business Cards

    Now that you are convinced of the positive effects that magnetic business cards can have for your company, what's the best way to obtain them?

    Option #1: Buy stick-on magnets and attach them to the back your current business cards

    You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magnets and the end result usually looks less than professional.

    Option #2: Buy magnetized business card stock from your local office supply store and print them yourself

    Avery is a popular brand that offers these types of do-it-yourself inkjet cards. With these, you print out your card design multiple times on a sheet of paper that already has a full magnetic backside. There is less work involved in creating them; however, magnetic paper can be costly.

    Another downside to this method is that inkjet printers don't print well on magnetized card stock because the paper surface is so thin. The ink from your printer will tend to glob on the surface once the paper is saturated making your cards sticky with the possibility of staining clothes and hands. Inkjet printer ink cartridges aren't cheap either, so be sure to figure that into your costs as well.

    Using this method, you will end up paying the same, if not more, than the next option...

    Option #3: Have your magnetic business cards printed by a professional commercial printer

    While you may spend more money in the short term, ordering business card magnets online will save you time and earn much more business in the long run. Your cards will be printed

    Going The Extra Mile to Business Success
    You cannot fail when you give more than 100 percent. In whatever endeavour you are doing, always give more than one hundred percent. You will find that whenever you do this, your rewards will always be far greater than the extra effort you expended. Some people refer to this success concept as going the extra mile. What it means is that you need to give people more than they expect.If you are working in your business and want to see it grow, the surest way to achieve it is by giving more. Customers are impressed when they di
    t-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magnets and the end result usually looks less than professional.

    Option #2: Buy magnetized business card stock from your local office supply store and print them yourself

    Avery is a popular brand that offers these types of do-it-yourself inkjet cards. With these, you print out your card design multiple times on a sheet of paper that already has a full magnetic backside. There is less work involved in creating them; however, magnetic paper can be costly.

    Another downside to this method is that inkjet printers don't print well on magnetized card stock because the paper surface is so thin. The ink from your printer will tend to glob on the surface once the paper is saturated making your cards sticky with the possibility of staining clothes and hands. Inkjet printer ink cartridges aren't cheap either, so be sure to figure that into your costs as well.

    Using this method, you will end up paying the same, if not more, than the next option...

    Option #3: Have your magnetic business cards printed by a professional commercial printer

    While you may spend more money in the short term, ordering business card magnets online will save you time and earn much more business in the long run. Your cards will be printed

    Don't Take It Personal
    Do you know when I heard “Don’t take it personal?” That was the day that I went to a major computer convention and came back to my office in tears. Seeing my misery, my boyfriend, decided to take me to lunch. As I was relating the incident about how I approached a salesman at the convention concerning technical product information, and without looking up, he told me to come back tomorrow - with my husband. My boyfriend calmly said those words, “Ah, don’t take it personal!”How could I not take it personal, after all, I’m
    gnetized card stock because the paper surface is so thin. The ink from your printer will tend to glob on the surface once the paper is saturated making your cards sticky with the possibility of staining clothes and hands. Inkjet printer ink cartridges aren't cheap either, so be sure to figure that into your costs as well.

    Using this method, you will end up paying the same, if not more, than the next option...

    Option #3: Have your magnetic business cards printed by a professional commercial printer

    While you may spend more money in the short term, ordering business card magnets online will save you time and earn much more business in the long run. Your cards will be printed on glossy, full sheet, magnetized card stock paper specially formulated for high-resolution press printing. The magnets will look and feel professional to your customers, and will have a better chance of getting placed in a prominent spot on the fridge or file cabinet.

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