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  • Answer Upon - The Face of Your Business, Part I

    Get Cash For Your Business Against Future Sells!
    There are financial institutions offering loans and lines of credit against your upcoming sells that can provide you with all the funds you need for your business and can solve any cash flow proble
    But, it wasn't so great for actually getting business. They remembered us, but often didn't have a *clue* about the services we offered. You see, w
    Commercial Identity
    The name you select for your business, product or service explains who you are or what you sell. It identifies what sets you apart in the marketplace. It helps determine how you're perceived. B
    When we initially started our businesses, we had to decide how we were going to market ourselves. Kind of an obvious statement - every business has to do that. But, we had an added challenge. We were new to the area. So, our goal was to get to know as many people as possible.

    We did that by becoming "promiscuous networkers". We attended and joined any and every association we could afford. This was GREAT for meeting people. After a few months, we could walk into a room and just about everyone would recognize us. They knew us as the Johnsons, that young couple in business.

    But, it wasn't so great for actually getting business. They remembered us, but often didn't have a *clue* about the services we offered. You see, we

    Change Management In Six Sigma
    Change is the only constant thing in the world and businesses are no exception to this universal principle. The aim of change is bringing about continuous improvement in the competitive world throu
    to do that. But, we had an added challenge. We were new to the area. So, our goal was to get to know as many people as possible.

    We did that by becoming "promiscuous networkers". We attended and joined any and every association we could afford. This was GREAT for meeting people. After a few months, we could walk into a room and just about everyone would recognize us. They knew us as the Johnsons, that young couple in business.

    But, it wasn't so great for actually getting business. They remembered us, but often didn't have a *clue* about the services we offered. You see, w

    Why You Should Consider A Business Security Camera
    If you are a small business owner and have been putting off getting adequate security coverage, then you are not just putting your business at risk from unwanted intruders but could be costing your
    by becoming "promiscuous networkers". We attended and joined any and every association we could afford. This was GREAT for meeting people. After a few months, we could walk into a room and just about everyone would recognize us. They knew us as the Johnsons, that young couple in business.

    But, it wasn't so great for actually getting business. They remembered us, but often didn't have a *clue* about the services we offered. You see, w

    Is Small Business Branding More Important Than A Personal Touch For A Sole Proprietor?
    Big corporations spend millions of dollars on creating a recognizable brand and protecting it via trademarks and copyright. If branding is so important to big corporations should it also be importa
    ew months, we could walk into a room and just about everyone would recognize us. They knew us as the Johnsons, that young couple in business.

    But, it wasn't so great for actually getting business. They remembered us, but often didn't have a *clue* about the services we offered. You see, w

    Illegal Aliens Welding and Fabrication Jobs
    When someone comes over the border and is looking for a job, often they go to light manufacturing non-union areas to find work and of course there is always lots to do. Many light fabrication busin
    But, it wasn't so great for actually getting business. They remembered us, but often didn't have a *clue* about the services we offered. You see, we had missed a key part to networking, and all forms of marketing for that matter. We hadn't defined our market and therefore weren't attending events where our market was likely to be. Had we done that, people would have remembered us AND our services.

    If you're a Micro-Business owner, you are the face of your business. People also may recognize you as soon as you walk into a room. After that, they should make an automatic connection to your services or products. Now, people seem to know us as "press release girl" and "database guy". Even though we offer other services, these ar

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