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Answer Upon - The Favicon, An Untapped Image Promotion Trick - Best Practices
It pays off for us to be perceived by our prospects and customers as being credible, because we get better results.Credible salespeople are believed. Their word is their bond. If they say a product or service will perform, the customer agrees quickly, and a deal is made.Non-credible salespeople can’t seem to get any traction with their prospects. They’re hung-up on way too often, and tossed, unceremoniously out of office doors.So, what makes us credible, according to research?Two things:(1) Customers need to be able to identify with us, to see, in essential ways that we’re alike. Joe Girard, the self-professed world’s best car salesman, shares the secret of his success. When he chats with a potential customer, he says, more or less, I’m just like you are, so why not give me your business? He creates identification, and this goes far to put people at ease. If he’s a follower of NLP, he’ll probably mirror a customer’s gestures and facial expressions and even posture, to nonverbally and unconsciously support his claim.(2) We need to se
In most modern browsers, you can drag the favicon to the desktop where it becomes a link. The desktop icon is often 32x32 pixels.
If you don't include the 32x32 version, the default browser icon will be displayed instead, the blue letter "e" for Explorer, the red "O" for Opera, etc. Basically the browsers will imprint their brand into the memory cells of your visitors, and you will los
RSS is something that many people (including myself) don’t really understand the behind the scenes technical stuff of how it works. But the bottom line with RSS is that is allows webmasters to automatically update their web sites with information from RSS feeds on a daily basis.This is good for two people:1) It is good for you, the writer. You write one article and submit it to an article directory that has 100 web masters subscribed to the automatic RSS feed, and before you know it, you have your article in 100 places online. So you are in good shape because you have the publicity.2) It is good for the web masters and the web sites that use the RSS feeds because they get automatically updated content on their web site every single day – and that is really good for their relationship with the search engines because search engines love dynamic content.What I recommend is that you write articles, put text anchor links inside of them that go to your main web page or some of your inner pages, and submit them to the top 5 article directories that
Many critique the favicon as being just an eye candy, non-essential to your website's operation.
This is actually not entirely correct. Creating one can save your site some bandwidth and clean your hit and error logs (non-cluttered logs are essential). If you have created a custom 404 File Not Found error file (if not, you should), this file will be sent by your web server every time there is a request for a nonexistent favicon.ico file. Also, creating such an icon adds to the professionalism of your site, marking you as a web designer or site owner who respects all the standards and formats of proper website building.
In this article I will try to present all the essential best practices needed to understand and properly utilize the little-known marketing power of that tiny icon named the favicon:
1. Create a multi-resolution ICO file with two images.
One image should be 32x32 pixels and the other 16x16 pixels. Use 256 colors. If in Windows, then stick to the "Windows Default Palette" scheme. If you don't, you might see annoying shifts in colors, where the operating system re-maps your colors, a technical term describing results such as the lovely orange color on your logo showing in a dark green.
In most modern browsers, you can drag the favicon to the desktop where it becomes a link. The desktop icon is often 32x32 pixels.
If you don't include the 32x32 version, the default browser icon will be displayed instead, the blue letter "e" for Explorer, the red "O" for Opera, etc. Basically the browsers will imprint their brand into the memory cells of your visitors, and you will lose
When I talk about “process” in selling, I am talking about the process which begins when the dialogue starts and ends, not when the PO is signed, but when the solution is complete. I want to help you develop a method of creating and communicating your value that empowers you to control your sales and evaluation process—not the prospect’s evaluation and decision process.I also want you to be able to lay out your process to the unenlightened so that they can follow you. If you can put enough people into your sales process and create environments where that process will lead to outcomes, even if the outcome is “no,” then you will reach great success. However, when you either engage too few people in your process or are unable to work them through it, then you limit your income potential.“A LITTLE SYSTEM PREVENTS A LOT OF BUNGLING.” Oxford Dictionary for American ProverbsThe bottom line is you should control the sales process. Not the customer. Remember, they’re the ones with the problem in the first place. The person with the solution should always cont
Many critique the favicon as being just an eye candy, non-essential to your website's operation.
This is actually not entirely correct. Creating one can save your site some bandwidth and clean your hit and error logs (non-cluttered logs are essential). If you have created a custom 404 File Not Found error file (if not, you should), this file will be sent by your web server every time there is a request for a nonexistent favicon.ico file. Also, creating such an icon adds to the professionalism of your site, marking you as a web designer or site owner who respects all the standards and formats of proper website building.
In this article I will try to present all the essential best practices needed to understand and properly utilize the little-known marketing power of that tiny icon named the favicon:
1. Create a multi-resolution ICO file with two images.
One image should be 32x32 pixels and the other 16x16 pixels. Use 256 colors. If in Windows, then stick to the "Windows Default Palette" scheme. If you don't, you might see annoying shifts in colors, where the operating system re-maps your colors, a technical term describing results such as the lovely orange color on your logo showing in a dark green.
In most modern browsers, you can drag the favicon to the desktop where it becomes a link. The desktop icon is often 32x32 pixels.
If you don't include the 32x32 version, the default browser icon will be displayed instead, the blue letter "e" for Explorer, the red "O" for Opera, etc. Basically the browsers will imprint their brand into the memory cells of your visitors, and you will los
Selling is a little like being drunk.You say and do things in the heat of the moment that might come back to haunt you.For instance, it’s easy to make grandiose promises, vague pronouncements such as: “We stand behind our products 100%!”Of course you do; otherwise, you might stand beside them or in front of them, obscuring everyone’s view.To prospects, it sounds like you just made an unconditional guarantee.What if your widget breaks or your gizmo grinds to a halt, say five years down the line? Where are you going to be standing, then, in the defendant’s box in court, disclaiming responsibility?I know, some buyers are influential and charming and disarming.Full of smiles, being ultra-nice, as he asks for a discount, you might be tempted to reciprocate and be a good old boy and collapse your margins or commissions right there, on the spot.“Why did I agree to that?” you wonder later on, in the bright glare of your office’s overhead lights.You might con yourself with the thought, “Sure, I’m losing money on this uni
In this article I will try to present all the essential best practices needed to understand and properly utilize the little-known marketing power of that tiny icon named the favicon:
1. Create a multi-resolution ICO file with two images.
One image should be 32x32 pixels and the other 16x16 pixels. Use 256 colors. If in Windows, then stick to the "Windows Default Palette" scheme. If you don't, you might see annoying shifts in colors, where the operating system re-maps your colors, a technical term describing results such as the lovely orange color on your logo showing in a dark green.
In most modern browsers, you can drag the favicon to the desktop where it becomes a link. The desktop icon is often 32x32 pixels.
If you don't include the 32x32 version, the default browser icon will be displayed instead, the blue letter "e" for Explorer, the red "O" for Opera, etc. Basically the browsers will imprint their brand into the memory cells of your visitors, and you will los
Productive social networking will earn more profit with social networking activities. Following are 3 key ways to make more profit with social networking –Business-oriented connections – Get more people connected to you by using social networking. For productive social networking choose the social networking site carefully. In the social networking sites you will get so many entrepreneurs, businessman who may prove to be a business for you. They will get your business, if you are attached to them and you are trusted one. Choose a community or group that is relevant to you and let the people know about you, your expertise and services. You will get business contacts by actively participating in the discussions.Referrals – Get referrals from the people in your network. When you can establish yourself as a trusted authority on a particular field, you will be most sought after. People will refer to their friends about you, when they need services or products you are offering. This way, you will be able to get more customers without advertising or doing anything yo
1. Create a multi-resolution ICO file with two images.
One image should be 32x32 pixels and the other 16x16 pixels. Use 256 colors. If in Windows, then stick to the "Windows Default Palette" scheme. If you don't, you might see annoying shifts in colors, where the operating system re-maps your colors, a technical term describing results such as the lovely orange color on your logo showing in a dark green.
In most modern browsers, you can drag the favicon to the desktop where it becomes a link. The desktop icon is often 32x32 pixels.
If you don't include the 32x32 version, the default browser icon will be displayed instead, the blue letter "e" for Explorer, the red "O" for Opera, etc. Basically the browsers will imprint their brand into the memory cells of your visitors, and you will los
What are wholesale suppliers? Why are they so important for tangible sales? Very important definitions and fresh tips that you need truly need to understand in order to increase the possibilities of becoming profitable both in the short-term and in the long-term. Suppliers sell to small businesses with low volume or to individuals directly.In some cases, you have to go to their showroom or warehouse to pick up the goods yourself. Suppliers fill a need for when distributors or wholesalers cannot deal in small enough quantities for a particular business. In addition, some suppliers may act as drop shippers, warehousing the products and shipping them directly to the businesses or as probable option, directly to customers.Keep in mind that with layer in the distribution channel causes the cost of the products to increase. This is why large retail businesses can purchase a product at a much lower price than a small business can. Because of the volume involved, they are purchasing directly from the wholesaler while the small business has to buy from suppliers or dis
In most modern browsers, you can drag the favicon to the desktop where it becomes a link. The desktop icon is often 32x32 pixels.
If you don't include the 32x32 version, the default browser icon will be displayed instead, the blue letter "e" for Explorer, the red "O" for Opera, etc. Basically the browsers will imprint their brand into the memory cells of your visitors, and you will lose a very simple but potentially efficient marketing opportunity.
You will find many tutorials telling you to just make a 16x16 bitmap and name it ICO. While this will work for less restrictive browsers such as Firefox, which basically takes almost any bitmap format as a favicon, it will not work with most other browsers. Also, you lose the opportunity to show your design in 32 square pixels.
You will find many tutorials that insist on the fact that icons and favicons must be created in 16 colors. While this very conservative approach will most definitely ensure full compatibility with all systems and will probably eliminate the fear of color shifting due to palette re-mapping, it is irrelevant today. The 16 color rule dates from the old days, when browsers, due to the limitation of the operating systems they ran on (Windows 95, etc.), could only display 16 color favicons. Have you ever looked at your website in 16 colors? Try it - you'll be very, very scared.
Some extreme geeks adopted the "if you can't beat them, overload them" attitude. They insist on creating 4 image favicons. 2 16x16 images and 2 32x32 images, having one image with 16 colors and one image having 256 colors keeping size constant. It's totally unnecessary and a waste of energy and file size. Once again, do you browse the web in 16 colors? If you do, please shut your computer down, go outside and think hard whether you would consider farming, gardening or any less stressful activity.
One very important conclusion we get from the above is that you absolutely must pay close attention to the dates when tutorials are written, just because in the online world things change so rapidly. This is also the main reason why I didn't write this article as a true step-by-step howto for a specific platform. Some of the stuff I wr
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