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Answer Upon - Mini-Sites -- Highly Targeted Sales Generators
Writing your own ezine remains one of the best ways for coaches, consultants, and other solopreneurs to market their products and services. Think about it: once people have signed up for your newsletter, you have them forever (unless they unsubscribe). That's a huge marketing potential. It's ongoing, and best of all, they've asked for it.Publishing your own ezine has a number of benefits: It showcases your expertise. You have a super-low-cost way to market your services and products -- to a receptive audience, no less! Your target audience can
Keywords - Concentrate on just a few keyword phrases.
Heading tags - Search Engines pay close attention to the text displayed within the "Heading" tags. Place your most important keyword phrase within a "Heading" tag.
Graphic Alt tags - Place a readable keyword phrase within your graphic "Alt" tags.
Text - All of your text should focus on your product. There should be no filler text whatsoever. It should have one specific purpose -- getting your visitor to take action. Make sure you include your keyword phr
Ok, You got your Order and gained a customer!Congrats! Your marketing efforts have paid off.What next? Simple.--Leverage it to Maximum!One of the most ignored factors after a sale is NOT to have a STRATEGY to retain the customer and to maintain sustained customer satisfaction!Your customer has trusted you and he has bought from you. Now its time to take it to the next level....which is "Sustained Customer Satisfaction"Sustained customer satisfaction becomes important in every business. More so on the Internet because of three primary reasons.1. You
The concept is simple. Create a one or two page website that completely focuses on one specific topic. Everything within that page should have one purpose -- getting the visitor to take action.
This page should be neatly designed in standard HTML with no Flash or fancy plug-ins and very few graphics. There should be no banners or outside links of any kind and nothing that will distract your visitor's attention.
The sole purpose of a mini-site is to attract highly targeted traffic. The more targeted the better. For example, if you have a website that sells a number of products, a good mini-site would focus on one specific product instead of all of the products. You could create a mini-site for each product you offer.
Designing Your Mini-Site
Each mini-site you create should be optimized for that one specific product. Concentrate on just a few keyword phrases, as this will help you to tighten your targeting. Remember ... the tighter the targeting the better.
Title - Your "Title" should contain your most important keywords. You've probably heard that before, but I've found a slightly different method for optimizing the title. Since mini-sites focus on just one product, place the "most" important "keyword phrase" first. Not just your most important phrase, but the keyword phrase that you think people will use when they do a search. Instead of capitalizing the first letter, type it in lowercase, as most people type in all lowercase letters when searching. This will assist you in ranking higher in the Search Engine for your targeted audience.
Description - Your description should focus on one specific product and not generalize. Make sure you include your most important keywords towards the beginning of your description. In addition, make sure your description describes your site in detail. You want your potential visitors to know exactly what you're offering. Your description should be less than 200 characters.
Keywords - Concentrate on just a few keyword phrases.
Heading tags - Search Engines pay close attention to the text displayed within the "Heading" tags. Place your most important keyword phrase within a "Heading" tag.
Graphic Alt tags - Place a readable keyword phrase within your graphic "Alt" tags.
Text - All of your text should focus on your product. There should be no filler text whatsoever. It should have one specific purpose -- getting your visitor to take action. Make sure you include your keyword phr
What’s stopping you from getting all of the patients you desire? Is it your technique? Your office staff? Your reputation?The answers are most probably no, no, and no.What is it then?Let’s look at the historic facts that most people live with: they hate dentists. Historically, dental work has hurt – especially for us older folk who grew up with a very limited choice of care. So we either don’t go to the dentist regularly, or go only when there is an emergency – and then don’t return.There are several issues here: finding patients, getting patients to return, and having referring
The sole purpose of a mini-site is to attract highly targeted traffic. The more targeted the better. For example, if you have a website that sells a number of products, a good mini-site would focus on one specific product instead of all of the products. You could create a mini-site for each product you offer.
Designing Your Mini-Site
Each mini-site you create should be optimized for that one specific product. Concentrate on just a few keyword phrases, as this will help you to tighten your targeting. Remember ... the tighter the targeting the better.
Title - Your "Title" should contain your most important keywords. You've probably heard that before, but I've found a slightly different method for optimizing the title. Since mini-sites focus on just one product, place the "most" important "keyword phrase" first. Not just your most important phrase, but the keyword phrase that you think people will use when they do a search. Instead of capitalizing the first letter, type it in lowercase, as most people type in all lowercase letters when searching. This will assist you in ranking higher in the Search Engine for your targeted audience.
Description - Your description should focus on one specific product and not generalize. Make sure you include your most important keywords towards the beginning of your description. In addition, make sure your description describes your site in detail. You want your potential visitors to know exactly what you're offering. Your description should be less than 200 characters.
Keywords - Concentrate on just a few keyword phrases.
Heading tags - Search Engines pay close attention to the text displayed within the "Heading" tags. Place your most important keyword phrase within a "Heading" tag.
Graphic Alt tags - Place a readable keyword phrase within your graphic "Alt" tags.
Text - All of your text should focus on your product. There should be no filler text whatsoever. It should have one specific purpose -- getting your visitor to take action. Make sure you include your keyword phr
Ever listen to a talk show on the radio? And ever wonder how those experts on the shows got to be there?The dirty secret is that they shamelessly pushed themselves onto the program. And while it sounds both dirty and shameless, the reality is that going on to talk programs is a great way to promote your work in a way that’s both low-key, and effective.Plus: even if you can’t be on a particular program, you can benefit from talk shows, as a caller.The secret in both situations is to remember my rule: you are there to provide information, and not to sell your service or product.
Title - Your "Title" should contain your most important keywords. You've probably heard that before, but I've found a slightly different method for optimizing the title. Since mini-sites focus on just one product, place the "most" important "keyword phrase" first. Not just your most important phrase, but the keyword phrase that you think people will use when they do a search. Instead of capitalizing the first letter, type it in lowercase, as most people type in all lowercase letters when searching. This will assist you in ranking higher in the Search Engine for your targeted audience.
Description - Your description should focus on one specific product and not generalize. Make sure you include your most important keywords towards the beginning of your description. In addition, make sure your description describes your site in detail. You want your potential visitors to know exactly what you're offering. Your description should be less than 200 characters.
Keywords - Concentrate on just a few keyword phrases.
Heading tags - Search Engines pay close attention to the text displayed within the "Heading" tags. Place your most important keyword phrase within a "Heading" tag.
Graphic Alt tags - Place a readable keyword phrase within your graphic "Alt" tags.
Text - All of your text should focus on your product. There should be no filler text whatsoever. It should have one specific purpose -- getting your visitor to take action. Make sure you include your keyword phr
Take time to enjoy your leadership role and take the necessary action to infect those around you with joy. Teams take their attitude from their leader, so be as positive and upbeat as you can. People will naturally absorb and adopt your energy level; if you are “down”, it can worry them and bring them down as well. Be honest – do not put up a false front in the middle of a crisis - but try and put a positive slant on things wherever you can. If you notice that your team members are acting negative, sad or depressed, or are exhibiting low morale, consider that it might be coming from you
Description - Your description should focus on one specific product and not generalize. Make sure you include your most important keywords towards the beginning of your description. In addition, make sure your description describes your site in detail. You want your potential visitors to know exactly what you're offering. Your description should be less than 200 characters.
Keywords - Concentrate on just a few keyword phrases.
Heading tags - Search Engines pay close attention to the text displayed within the "Heading" tags. Place your most important keyword phrase within a "Heading" tag.
Graphic Alt tags - Place a readable keyword phrase within your graphic "Alt" tags.
Text - All of your text should focus on your product. There should be no filler text whatsoever. It should have one specific purpose -- getting your visitor to take action. Make sure you include your keyword phr
Would you like to learn the #1 secret to increasing your business’ profits and sales 100%, 200%, even 500% ... with greater ease and velocity?It all starts with leveraging the power of your mind.Our minds are our single most important business asset. Our money, our marketing efforts, even our clients, are secondary assets compared to our minds.Think of your mind as a powerful computer. A computer that controls all your thoughts, your feelings, your behaviors and, ultimately, your results. If you want to dramatically shift your business results, you must first upgrade the "operating
Keywords - Concentrate on just a few keyword phrases.
Heading tags - Search Engines pay close attention to the text displayed within the "Heading" tags. Place your most important keyword phrase within a "Heading" tag.
Graphic Alt tags - Place a readable keyword phrase within your graphic "Alt" tags.
Text - All of your text should focus on your product. There should be no filler text whatsoever. It should have one specific purpose -- getting your visitor to take action. Make sure you include your keyword phrases throughout your text.
If you'd like to set up your mini-site using tables, try to place your "Heading" text above your "Table" code. If this isn't possible, make sure you include your keyword phrases within your top left "Table cell" to assist you in ranking higher in the Search Engines.
Mini-sites are not limited to just your products. They can also be used with any affiliate programs you may be promoting. You can include extra incentives such as a free bonus for purchasing the product or even your personal recommendation. This is a great way to presell the product.
Hosting Your Mini-Site
Although it is much better to have your own domain name, these sites can be hosted on a free server and still rank high in the Search Engines. Keep in mind, free sites do not build trust and credibility. No matter which option you choose, make sure you place your most important keyword phrase (the keyword phrase that you think people will use when searching) within your web address.
Drive Targeted Traffic to Your Site
Once you have tested the effectiveness of your site and have a good conversion rate, (the number of visitors compared to the number of sales) you can buy targeted traffic. Goto.com is the number one pay-per-click Search Engine and will most likely produce the best results.
For additional options, visit: http://www.payperclicksearchengines.com They provide information and reviews on a number of pay-per-click Search Engines.
The key to using this technique effectively is to bid on "very" targeted keywords. This will weed out the casual visitors and only attract your target audience. There's no sense in paying for visitors who really weren't interested to begin with.
In addition to bidding on keywords, you can also advertise in targeted ezines and even purchase some targeted banner advertising. Be creative and take the time to test all of your promotions prior to spending a lot of money.
If you really want to increase your sales, create some mini-sites. They are one of the cheapest and easiest to create profit generators online.
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