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Answer Upon - 3 Ways to Optimize Your Site Navigation and Make Your Sales Skyrocket!
Design competitions have been hitting the news more and more lately. Seemingly almost every week a ‘call for submissions’ request hits the headlines, asking for artists and designers to submit their ideas and proposals. Due to the seemingly large talent pool of designers available through the help of the internet, companies and organizations have been capitalizing on this new-found resource as a solution to their design needs.What’s interesting is that there has been a backlash from the design community in regards to these competitions. There are a number of reasons fo
Learn more about Product X!
This encourages visitors to click through to another page to read more information your product.
3. Cater to Your Customers
In order for your web site to turn visitors into buying customers, it has to cater to their nee
Choose the best products to promote.Choosing the right program to promote is probably the most important aspect of affiliate marketing. Contrary to popular belief, the best programs aren't necessarily the highest paying ones, although you obviously don't want to promote something that's only going to pay you a couple of dollars if you make a sale.The trick is to evaluate how well the product in question will sell. Carefully analyse the sales page to check whether the 'copy' will convert or not and determine how original the idea is as well how much competition y
Your navigation should be structured with only one thought in mind: making it easy for your visitors to find information and buy your product or service. You have to make sure your customers are guided toward the action you want them to take, whether it’s signing up for an opt-in offer, filling out a survey, or making an actual purchase.
The better your site is at helping visitors find the information they’re seeking, the more likely it is that they’ll view extra pages and return for another visit.
1. Streamline Your Architecture
Your web site should contain as few pages as possible. Web sites that have a lot of pages can quickly become a tangled mess if they’re not well designed.
Believe it or not, studies show that 30% to 60% of visitors drop off with every click they’re made to take! The deeper visitors have to dig to find what they’re looking for, the less likely they are to stick around and see what your site has to offer.
2. Standardize Your Navigation Menu
Your navigation HAS to be consistent! Navigation features exist to help your visitors figure out how to get around on your site. You don’t want to make this difficult for them. Otherwise, you’ll lose far too many potential customers.
Make sure your menu is located in the same place on every page of your site
Your menu should be instantly recognizable to your visitors, with the same buttons, size, and color on every page.
The menu should be placed across the top or along the left side of the page. Those are the first places people look when seeking information. Whether you choose top navigation or a left-side menu depends on what kind of web site you have.
Keep your navigation menu as simple as possible.
Also be sure to include a direct call to action in your navigation whenever possible. Tell your visitors exactly what you want them to do. For example, if you want them to learn more about your product, include a call to action like this:
Learn more about Product X!
This encourages visitors to click through to another page to read more information your product.
3. Cater to Your Customers
In order for your web site to turn visitors into buying customers, it has to cater to their need
On a recent family visit to the English Lake District my consulting instincts were aroused. Perhaps you never lose it and look for things like the missing link.For many years to break regular journeys to Scotland we stayed at a superb hotel. The hotel on the side of lake Ullswater offers country house accommodation, a lovely view, walks alongside the lake and superb cuisine.In recent years our journeys to Scotland have been less frequent so when we had reason to travel to the Lake District for a few days we naturally booked into the hotel. On working out when we
1. Streamline Your Architecture
Your web site should contain as few pages as possible. Web sites that have a lot of pages can quickly become a tangled mess if they’re not well designed.
Believe it or not, studies show that 30% to 60% of visitors drop off with every click they’re made to take! The deeper visitors have to dig to find what they’re looking for, the less likely they are to stick around and see what your site has to offer.
2. Standardize Your Navigation Menu
Your navigation HAS to be consistent! Navigation features exist to help your visitors figure out how to get around on your site. You don’t want to make this difficult for them. Otherwise, you’ll lose far too many potential customers.
Make sure your menu is located in the same place on every page of your site
Your menu should be instantly recognizable to your visitors, with the same buttons, size, and color on every page.
The menu should be placed across the top or along the left side of the page. Those are the first places people look when seeking information. Whether you choose top navigation or a left-side menu depends on what kind of web site you have.
Keep your navigation menu as simple as possible.
Also be sure to include a direct call to action in your navigation whenever possible. Tell your visitors exactly what you want them to do. For example, if you want them to learn more about your product, include a call to action like this:
Learn more about Product X!
This encourages visitors to click through to another page to read more information your product.
3. Cater to Your Customers
In order for your web site to turn visitors into buying customers, it has to cater to their nee
The following excerpts were taken from an interview held with successful web marketer Darren Cronian in June 2005.LM:You are successfully promoting Worldwide Holiday Homes, without a marketing budget. Is this a decision you took out of necessity or choice?DC:Certainly out of necessity - I dream of the day when I can spend thousands of pounds on marketing my business.When I first had the idea of the business I had no business plan, I hadn't designed a website before, and I'd certainly never heard of the term SEO, never mind what is stood for. All I did kno
2. Standardize Your Navigation Menu
Your navigation HAS to be consistent! Navigation features exist to help your visitors figure out how to get around on your site. You don’t want to make this difficult for them. Otherwise, you’ll lose far too many potential customers.
Make sure your menu is located in the same place on every page of your site
Your menu should be instantly recognizable to your visitors, with the same buttons, size, and color on every page.
The menu should be placed across the top or along the left side of the page. Those are the first places people look when seeking information. Whether you choose top navigation or a left-side menu depends on what kind of web site you have.
Keep your navigation menu as simple as possible.
Also be sure to include a direct call to action in your navigation whenever possible. Tell your visitors exactly what you want them to do. For example, if you want them to learn more about your product, include a call to action like this:
Learn more about Product X!
This encourages visitors to click through to another page to read more information your product.
3. Cater to Your Customers
In order for your web site to turn visitors into buying customers, it has to cater to their nee
So, you’ve finally landed that exciting new job that you’ve always wanted. Your juices are flowing and you’re eager to start. Of course, your first priority is to make a good impression with the people that count. Here are a few tips to get you started.1. Dependability matters The most important impression you want to make is that you are a dependable employee. This can be achieved in a number of ways. Arrive early to work. Deliver what the boss wants.2. Show the right attitude Don’t be one of those people who avoid doing work because ‘it’s not my job.’ It wou
Your menu should be instantly recognizable to your visitors, with the same buttons, size, and color on every page.
The menu should be placed across the top or along the left side of the page. Those are the first places people look when seeking information. Whether you choose top navigation or a left-side menu depends on what kind of web site you have.
Keep your navigation menu as simple as possible.
Also be sure to include a direct call to action in your navigation whenever possible. Tell your visitors exactly what you want them to do. For example, if you want them to learn more about your product, include a call to action like this:
Learn more about Product X!
This encourages visitors to click through to another page to read more information your product.
3. Cater to Your Customers
In order for your web site to turn visitors into buying customers, it has to cater to their nee
A simple analysis of the functionality of a decision support system, is presented. In an effort to analyze the performance of a Business, and develop strategy for the future positioning in a competitive environment, the dimension of time is crucial (this is why all data warehouse systems have a time dimension and maintain historical data). In this article series, we describe three functionality categories of decision support systems:part 1. Detailed capture of performancepart 2. Performance analysis part 3. Modeling and predictio
Learn more about Product X!
This encourages visitors to click through to another page to read more information your product.
3. Cater to Your Customers
In order for your web site to turn visitors into buying customers, it has to cater to their needs. Focus on what your potential customers want and make sure they can easily locate it on your site.
Help them find what they're looking for
Cater to browsers and searchers
Online shoppers fall into two general groups: browsers, who like to explore and click on links that take them deeper into a site, and searchers, who would rather focus on the specific item they’re looking for. Do what you can to cater to both types.
If your site has a lot of pages, consider adding a search function to make it easy for people to find what they’re looking for.
Consider adding a table of contents
If your site is large, consider adding a table of contents (organized alphabetically or by topic) or a site map that features links to all your site pages. This should be clearly accessible from every page on your site. That way, if visitors want to find out whether your site includes certain information, they have an easy reference tool at their disposal.
Final Thoughts
Always organize your navigation with your customers in mind. It should be easy for them to find what they’re looking for. Keep your navigation menu consistent on all pages, and include a clear and obvious link back to the home page on every page, so your visitors don’t get lost.
Above all, make sure it’s easy for visitors to buy your products or services!
Your navigation should guide your visitors toward the action you want them to take, whether it’s signing up for an opt-in offer or making a purchase. And, if a link takes visitors off your site, make sure the new page opens in a separate window so visitors can easily get back to your site.
Remember, navigation isn’t the same thing as design. Your site may look really great, but if it isn’t easy for people to find what they're looking for, you're losing potential sales -- guaranteed.There are more t
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