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    Romania on the Rise: Investing in Eastern Europe
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    of selection in all spheres of our lives.

    Ken Adey, noted that one teacher (a Mrs Warner) felt she was being discriminated because of her gender whenever she applied for a head of department's post. But after careful research in the UK in 1986, he concluded that her lac

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    Our surnames or family names are often as individual as any birthmark or DNA imprint. Surnames, unlike other names, are essential hand-me-downs of the male lineage, in each case to deliberately identify, delineate and label (as distinct from everyone else), as well as to perpetuate and celebrate a particular tradition, tribe or clan. Family names spell security, consistency, a sense of ownership, level of importance and a strong sense of history. Now it seems that some also spell automatic success.

    By themselves surnames do a very good job of sorting people in an unbiased way. But that was until the alphabet took over. The alphabetical use of family names is supposed to offer the ultimate in equal treatment; the fairest and most indifferent form of grouping people into manageable structured units. The twenty-six letters available offer ample room to manoeuvre. However, the alphabet has covertly assumed so much power it has become the final arbiter in our future, allowing no appeal, while it creates an elite which is subconsciously rising to the fore, resulting in the most unequal method of selection in all spheres of our lives.

    Ken Adey, noted that one teacher (a Mrs Warner) felt she was being discriminated because of her gender whenever she applied for a head of department's post. But after careful research in the UK in 1986, he concluded that her lack

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    tuate and celebrate a particular tradition, tribe or clan. Family names spell security, consistency, a sense of ownership, level of importance and a strong sense of history. Now it seems that some also spell automatic success.

    By themselves surnames do a very good job of sorting people in an unbiased way. But that was until the alphabet took over. The alphabetical use of family names is supposed to offer the ultimate in equal treatment; the fairest and most indifferent form of grouping people into manageable structured units. The twenty-six letters available offer ample room to manoeuvre. However, the alphabet has covertly assumed so much power it has become the final arbiter in our future, allowing no appeal, while it creates an elite which is subconsciously rising to the fore, resulting in the most unequal method of selection in all spheres of our lives.

    Ken Adey, noted that one teacher (a Mrs Warner) felt she was being discriminated because of her gender whenever she applied for a head of department's post. But after careful research in the UK in 1986, he concluded that her lac

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    sorting people in an unbiased way. But that was until the alphabet took over. The alphabetical use of family names is supposed to offer the ultimate in equal treatment; the fairest and most indifferent form of grouping people into manageable structured units. The twenty-six letters available offer ample room to manoeuvre. However, the alphabet has covertly assumed so much power it has become the final arbiter in our future, allowing no appeal, while it creates an elite which is subconsciously rising to the fore, resulting in the most unequal method of selection in all spheres of our lives.

    Ken Adey, noted that one teacher (a Mrs Warner) felt she was being discriminated because of her gender whenever she applied for a head of department's post. But after careful research in the UK in 1986, he concluded that her lac

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    tters available offer ample room to manoeuvre. However, the alphabet has covertly assumed so much power it has become the final arbiter in our future, allowing no appeal, while it creates an elite which is subconsciously rising to the fore, resulting in the most unequal method of selection in all spheres of our lives.

    Ken Adey, noted that one teacher (a Mrs Warner) felt she was being discriminated because of her gender whenever she applied for a head of department's post. But after careful research in the UK in 1986, he concluded that her lac

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    of selection in all spheres of our lives.

    Ken Adey, noted that one teacher (a Mrs Warner) felt she was being discriminated because of her gender whenever she applied for a head of department's post. But after careful research in the UK in 1986, he concluded that her lack of success owed more to her surname, the first letter of it, in fact. He had observed 89 candidates for 26 teaching posts and, though all the posts were filled, only 5 candidates were appointed from the bottom half of the alphabet!

    Controlled by the Alphabet

    It seemed that a simple alphabet of letters, an innocuous string of abstract characters, had taken a stranglehold on our lives so that the most important aspects of our existence were continually being dictated by it. What Ken Adey probably didn't realise then, was the endemic nature of the alphabet's negative effects. The education sector was by no means unique. So has anything changed since 21 years ago? Not much, according to the overwhelming evidence available now. The effects are still remarkable and even disturbing.

    We deal with the alphabet so much, it has become an automatic process, buried deep within our subconscious. With each new selection for a person or thing, we mentally stop at A and anything after that assumes less and less importance. Thus, in any interview situation, one of the most importa

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