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Book Marketing
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I Write For Money and You Should, Too!
Insist on being paid advance money from book publishers, advises Dr. Gary S. Goodman, best-selling author, popular speaker, business coach, and President of Customersatisfaction.com. There are five essential reasons for getting up-front cash, explains this expert in customer service and sales training, and radio and TV commentator.
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5 Problems With Conventional Book Publishing
Dr. Gary S. Goodman, best-selling author, success coach says conventional book publishing is suffering from acute problems that every aspiring author should consider. This expert in customer service and sales training, popular speaker, and radio and TV commentator, suggests there may be better ways to get your ideas into other people's hands.
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A Quick Guide to Marketing Your Book on the Internet
Selling your book will be ten times easier as soon as you can accept this one, think-out-of-the-box strategy: your book doesn't have to be inside a bricks-and-mortar store to sell copies. Too many self-published authors get caught up in trying to figure out how to get distribution which will get their book into big box stores such as Borders and Barnes & Noble. The process can be expensive and daunting.
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Promote That Book
Writing, whether full-time or part-time, is a business. One part of the business of writing is promotion of novels and non-fiction books, because without sales, there are no sales, no income. Marketing one's book is as important as writing it.
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Can You Afford to Publish Your Book?
Money blinds. It's as simple as that. Aspiring authors ask about the money issue all the time, in varying forms, (How much does it cost to publish? How much will I get paid in royalties?, etc.) but they can't see beyond that issue to think about the thing that will truly decide the money question. And here it is:
What Do You Want From Your Book?
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Paying for Print on Demand (or How a Tea Set Led me to Amazon)
Print on demand (POD), a hybrid of self-publishing and technology, is one of the hottest trends in publishing. POD makes it possible for established writers to publish unique books and new authors to see their work in print. Problem is, you have to come up with the cash. Read this story and learn how a family heirloom led me to Amazon.
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How to Get a Reporter's Attention for Your Book
Reporters are busy people. On any given day they are fielding dozens of phone calls, making calls of their own, reading stacks of newspapers and magazines and rushing to meet deadlines. So how do you break through all the noise to get a reporter or an editor on the phone to listen to your pitch?
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Read This Article if You Like Books
Are you a book lover and find yourself getting lost in a bookstore and literally losing track of time and closing the place down as if you were out for a night on the town? Some people love to go to bars and get drunk and carry on; I like books.
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Book Signing Nightmares
Are book signings worth all the hard work and heartache? Isn’t there an easier way that’s not as taxing on the ego to let the world know you wrote a book?
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Building an Author's Media Kit
Your media kit is the equivalent of a sales pitch and is used to convince the media to give you or your work publicity. This article will get you started on the road to creating one, which can be tailored to your individual needs.
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Ask For What You Want!
You're much more likely to get people to accommodate you if they know what you want. Folks generally enjoy being helpful. Pursuing that belief when we launched our last book, we also created the following checklist to enclose with every individual copy of Jump Start Your Book Sales shipped from our office. It is offered here with the hope you'll find it a useful model. It's generating nice results for us. Why not create something similar to ask for what you want?
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Capitalize On Contacts To Maximize Sales Momentum
Developing a support system of your peers makes complete sense. Networking with other authors and small publishers provides mental stimulation, emotional comfort, and a source for getting your questions answered. Find a writing group or publishing association in your area, or organize one if none exists. The collective promotional ideas will amaze you. You may also find someone willing to serve as an informal mentor, guiding you toward greater heights in this exciting venture.
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