How a Book is Born: One Author's Story

Not all books come out whole, all at once. In fact, most books ease out little by little. They have strange and wondrous beginnings. The saying goes if you write a short story or article every day, at the end of a year you'll have a book--a big book at that! But then, why think so big?

Make your Book Stand Out From the Crowd: Know your Audience

Not everyone will want your book. Writing for your target audience focuses your writing and gives your book a great advantage because you know and can communicate your unique selling point. Now, your book will stand out from the crowd. Although everyone won't buy it, it will sell more copies because your targeted book buyers really want your message.

Top 10 Ways to Know your Book Concept will Sell--Before you Invest Time and Money

Make your book stand out from the crowd! Test your book's significance, find your market before you write, and treat your book as part of your business. Use these ten ways.

Interview with Book and Marketing Coach-Judy Cullins - Part 1

Getting your questions answered by a pro will save you weeks and months of wasted time going in the wrong direction. Use these answers from an interview with Judy Cullins to catapult your book and business sales.

Increase Book Sales: When a Book is No Longer Just a Book for Sale

Creative, innovative ideas to help authors take your self- published books sitting in the garage, repackage, and start selling them in these creative ideas in new places.

Targeted Copywriting For the Web - 7 Key Steps to Excell at Copywriting For the Web

Search engine optimization is very important for online success of all web sites. This is the reason that targeted copywriting for the web is becoming more and more important for the online marketers. Many people have this natural talent of writing...

Contracts - A Copywriter's Lifeblood

Copywriter's Contracts - The good, The Bad, and What You Need to Know to Keep From Getting Hosed by Your Client

5 Ways to Avoid Hype in Your Copy

The best way to avoid hype is to genuinely connect with your prospect through prewriting research AND respect. You'll be rewarded with customer loyalty and many more sales.

Writing - Good Copy Illuminates and Delivers (the Truth)

Delivering the truth without aesthetics, without illumination, would be like that proverbial tree falling down in the forest and nobody noticing it. Does a tree really fall if there are no witnesses? We don't know. Sheer aesthetic fireworks, on the other hand, without any truth, is disservice to the world. It is betrayal of our short existence here on this earth. It's deception and the lowliest of the black-arts.

Killer Website Promotion Copywriting That Makes People Buy Like Crazy

A friend of mine once said that there are only 2 most valuable assets to massive online profits. The first one is list and the second one is website promotion copywriting. I have to agree with him. If you grasp these 2 assets, then you certainly have the most powerful ingredients to internet riches.

Copywriting for the Web - 6 Steps to Copywriting for the Web

Copywriting for the web is a very interesting job. People who are interested in writing and who have a creative mind are very much interested in doing this kind of work. Writing is creative in nature. But when you are writing for the web...

Quick Copywriting for the Web - 5 Ways to Create More Money In Copywriting for the Web

Copywriting is an important part of the web as it is the means of promoting a business, opinion or idea through the internet. It is through copywriting that you can make a person read your content and get interested in whatever you promote. The secret to successful copywriting...

Powerful Copywriting Lessons I Have Learned From Sir Paul McCartney

Two Powerful Lessons Sir Paul McCartney taught me about writing copy.

Easy Guides that Work In Copywriting

Copywriting for any marketing materials is an essential move in making sure that you get the best written material to publish on the net. Hiring a copywriter may result into spending considerable money that...

Productive Copywriting for the Web - Dare Not Commit These Mistakes With Copywriting

Do you know copywriting? Actually this is a non-sense question since almost everyone knows what copywriting is. This kind of marketing is getter popular every minute. Article writing proves to be the most convenient and effective way of...