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Copywriting

Copywriting: Unknown Secret - How to Sing Your Copy

What do singing and copywriting have to do with each other? A lot if you ask me-


The Ethics of Peer-To-Peer Networks

Peer-to-peer file sharing is not illegal, but downloading copyright protected material is. However, the morality of the music and movie industries is open to question when they prosecute children for illegally downloading movies and music tracks while appear to actively support alcohol ridden artists in their sexual and drugtaking activities in order to enhance their publicity. Which is the greater offence - the legal or the moral?


Back to the Basics, Part 2

These basic principles will work in any medium; Internet marketing, classified ad marketing, telemarketing, mail order marketing, direct mail marketing, email marketing, and display ad marketing.


Great Technical Writing: Sell Your Readers On What's Important

Our humdrum, sterile headings and writing manner do little to encourage our Users to read parts of the product documentation that would be especially beneficial for them. This article presents two real-world examples, how they fail their users, and how to correct the problems.


Costliest Copywriting Mistake #1: Underestimating the Value of Advertising Copy

The first in a series of articles on what to avoid at all costs when writing advertising copy for your ads, websites, sales letters, press releases, and more. This first costliest advertising mistake warns against a failure to understand just how important the tone and content of your ad copy is, and how it can positively or adversely affect your bottom line.


Now That You've Become A Copywriter, What Do You Actually Do On Commercial Shoots?

After you become a copywriter, and write great spots, and sell those wonderful spots and then travel to Los Angeles to shoot those spots, what do copywriters actually DO? The answer is...a lot.


Five Questions To Help Writers Get Paid

As a freelance writer, you need to keep editors happy. It's professional and it will help you to get paid to write. Here are five questions you should answer if you want to get paid to write.


How To Create Blockbuster Copy

Copywriting is one of the best weapons in the arsenal of the advertiser. It is the method which connects the company to the Customer.


Gary Albert: An Account of a Renowned Copywriter

In the line of copywriting industry, only a few can be considered to have effective hands. Not all can write as compelling as those who have mastered the art because of natural talent and through experience.


Do You Know The Copywriting Secret? Here are the Simple Tips

Have you heard about the copywriting secret? Here are just few simple tips that you can use to enhance your copy presentation


Ghostwrite For Money Online

Something that just about everyone can do to make money online is to ghostwrite for others. Whether it is a book, report or article; many people are looking for ghostwriters online.


We’re all Tech Writers Now: Three Steps to Clear Writing for the Web

Want to make your online writing sharp and engaging? Learn the three rules of technical writing that can make your copy get results.


Writing for the Web: Rules of Thumb

Attract and retain visitors to your website by understanding how people read online content. Simple guidelines that help you write effectively for the web.


Website Copywriter: How to Be Successful

There are a lot of people today who want to be a copywriter. Besides, this profession is very rewarding and can definitely let you earn a lot of money. This profession is also a great way to help you make extra cash if you already have a regular job.


The Mind Reader

Anticipating your client's needs is paramount to the success or failure of your business. Do you practice seeking to understand what your customer needs?


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