How to Find the Best Copywriter

Written Communication is very important in business whether you are writing manuals, sales letters or marketing with articles. If your company is engaged in any of these types of activities then what you need is a very good copywriter.

Copywriters Using Article Marketing Need to Write More Articles

Most copywriters are quite busy and yet they need to continually be looking for their next job as they are working on their current one. This means they need to market their services and consider ways to get new clients who will pay them what they are worth.

Freelance Copywriter Secrets: You're Really Just Selling Aspirin

Getting too bogged down in your writing? Find out the one simple sentence you can say to yourself to put you back on track. This one idea will help you write better, clearer and more persuasive copy than ever before.

Freelance Copywriting - Marketing Yourself and Your Website: Part 2

As a freelance copywriter, you have ready-made skills to hand that will enable you to market your website in highly effective ways. By using your most deft copywriting techniques – including sleight of hand and a little keyword juggling - you'll race up Google’s rankings faster than you can say 'search engine optimization!'

Nonprofit Copywriting – Expert Tips

From language to content to final proofreading, this article delivers five no-nonsense tips to keep your nonprofit's copywriting focused, effective and error free.

Freelance Copywriter Secrets: The Cure For The Boring Corporate Newsletter

Honest, a corporate newsletter distributed to employees does not have to be boring. You can accomplish your goals to inform employees AND make it interesting. Here are some ideas borrowed from the toolbox of great speechwriters you can use for internal corporate communications.

Freelance Copywriter Secrets: How To Tap Into Your Readers' Deepest Needs

The DNA of any advertisement, web content, direct mail package or any other marketing material is how you appeal to your readers' needs. This strand must weave its way throughout your copy, from the headline through the very last word. If you do this first, your writing job will be made much easier. Fail to do this and your writing will be an uphill battle and in the end, your material will be no more than second rate.

Freelance Copywriter Secrets: Don't Discount, Add Value

Be very careful before you offer a discount, it cost you a lot more than you expect. Find out how to add value instead, and watch your profits (and sales) go way up.

Freelance Copywriter Secrets: The Essential Key to Advertising Success

Find out what made a copywriting legend so successful. No freelance copywriter can afford to neglect this important tool for creating highly profitable ad or direct mail campaigns.

Copywriting is NOT the Most Important Skill for Online Success

What's the most important skill to master to make a fortune online? Many marketing experts say that copywriting is the most important skill you need to learn to build a profitable online business.

The Purpose and Practice of Writing Successful SEO Articles

When it comes to writing quality SEO articles, keep your visitors in mind first. It's a strategy Matt Cutts recommends.

Press Releases -- How to Write Them

This article looks at what a press release is. It shows the reader how to write effective press releases for both the offline (newspapers and magazines) and online (email press releases) worlds.

Tweak Your Website -- Get More Leads and Sales

Many website owners make basic design and web copy mistakes. If they fix these, their websites will get more visitors, who will stick around longer. And more visitors result in a boost in leads and sales.

Freelance Copywriting - Marketing Yourself and Your Website: Part 1

This is the first of a series of 'How To' articles outlining how the marketing environment has changed for freelance copywriters. To embark on a freelance copywriting career today requires an awareness of Internet marketing techniques which will ne outlined in these articles as part of a step-by-step learning process.

What Does a Copywriter Do?

I’m often asked what it is that I do. I generally spout something about being a slave to the system and murmur a slurred 'copywriter' - at which point I find myself being ejected from the bar, pint in hand, into the nearest convenient Taxi and/or Police car. So what does a copywriter do, George?