Explode Your Copywriting Response Instantly - By Adding This One Simple Little Thing To Your Ads

If you're struggling with people not responding to your ads and sales letters...or if you just want to give yourself a quick burst of sales...then this article will show you how.

100-Year-Old Copywriting Secret Makes All The Claims In Your Marketing Ten Times More Believable

If you would like to know a simple way of making the claims in your copy -- whether they are big or small claims -- up to ten times more believable and powerful, then this article will show you how.

5 Tips To Hook Readers With Long Copy (And Keep Them Reading All the Way to the End)

Research shows, over and over, that long copy sells better than short copy. So how you do create long messages that don't set your visitors to snoozing... or worse, clicking off to a more wide-awake website?

Amazing Copywriting Secret Lets You Charge Ten Times More Money For Your Products And Services

If you want to charge up to ten times more money for whatever you're selling...without touching, tweaking or even so much as adding one single thing to your product or service...then this article will show you how.

Hate to Write? Hire a Ghost! Why Using a Ghostwriter is Not Cheating

We think everyone can write - after all, we learned how in first grade! So everyone should be able to write a book, right? Not necessarily. Learn why ghostwriting is a legitimate option for those without the time or skill to put their ideas down on paper.

Copywriting Secret Used By Savvy Hollywood Studios Makes People Look For Reasons To Buy From You

Not long ago, I got a sales letter that -- while extremely well written and was selling a very high-quality product -- committed a truly stupid marketing mistake. A mistake that probably cost the company running the ad a TON of money in lost sales. What was this mistake?

Why Copywriting In Your Doctor's Office Can Give You An Incredible Edge Over Your Competition

If you'd like to become really good at writing bullet points...and do it without having to copy out other bullet points by hand or spending hours on end studying your swipe file...then this article will show you how.

Build Trust through Copywriting - Part One

Find out how product content can build trust in a retailer’s brand and directly affect purchasing behavior.

5 Tips for Writing Better Copy

Writing copy for you business is a crucial element to converting site visitors. These five tips will help you correct common mistakes in your writing.

The Advantages of Using a Professional Copywriter

There are some website owners and web designers that think hiring a professional copywriter is an unnecessary expense and then attempt to write the copy themselves.

Copywriting: Specialize For Your Own Sake - Part 1 of 3

Specializing as a copywriter can mean setting yourself apart from the competition, increasing your business (and pay), and doing more of the work you prefer. Sound too good to be true? Just listen to what other copywriters are saying.

How to Write Powerful Press Releases in the Right Press Release Format

A well-written press release which is published in the print media such as newspapers, magazines, newsletters, e-zines, online media, and/or broadcast via TVs and radios will gain you publicity at no cost, which will increase your business' fame, credibility, reliability, traffic/visitors to your website, and eventually boost your business beyond your expectations.

Top 3 Ways Great Copywriters Exploit Their Swipefile

Easily the most important and valuable asset in any copywriters box of tricks is the 'swipefile'. A hand- picked collection of successful sales letters that have dominated markets, and made fortunes selling products to all diversity of people.

IT Marketing: Benefits Focused Sales Letter

IT marketing can take the form of long sales letters. When you hit your prospects’ hot buttons, you’ll experience success with your IT marketing.

Facts about Designing Unique Internet Sales Letters, Part 1

A unique sales letter has many benefits, but unique keyword content and increasing targeted traffic, to your website, are just two of them. Once traffic arrives, a great sales letter should do its job, but where do you start? Below is a system for building web copy that sells like a clone of your best sales person.