Copywriting Secret Used By Savvy Hollywood Studios Makes People Look For Reasons To Buy From You

Not long ago, I got a sales letter that -- while extremely well written and was selling a very high-quality product -- committed a truly stupid marketing mistake. A mistake that probably cost the company running the ad a TON of money in lost sales. What was this mistake?

Amazing Copywriting Secret Found In Old Batman Comic Dramatically Boosts The Readership Of Your Ads

Believe it or not, one of the single greatest copywriting secrets ever discovered -- used in many of the highest-pulling magalogs from the big mailers -- can be found in an old comic book

Website Copywriter Tips: Web Copy Sabotage

How does your personality affect your web copy? Whether you mean to or not, your site reflects you in ways you might not notice: sometimes good, sometimes bad. While personality peccadilloes can be endearing in social situations, minor personality flaws can cause web copy sabotage.

Copywriting: Specialize For Your Own Sake - Part 2 of 3

In part 2 of 3, we pick up where we left off by exploring how specializing as a copywriter can shape your business to suit you best by increasing your pay and attracting more of the work you prefer.

How To Write Copy That Pays The Bills

Freelance copywriters make more money when they get repeat business. And the best way to achieve this is by writing on-target copy that gets sales for their employers. Here are three simple rules for writing copy that sells.

Facts about Designing Unique Internet Sales Letters, Part 1

A unique sales letter has many benefits, but unique keyword content and increasing targeted traffic, to your website, are just two of them. Once traffic arrives, a great sales letter should do its job, but where do you start? Below is a system for building web copy that sells like a clone of your best sales person.

Improve Your Web Copy: Five Easy Ways to Write Better Website Content

Five tips, hints, and suggestions you can apply right now, with a minimum of time or technical hassle, to dramatically improve the effectiveness of your website writing. From the author of Writing Copy for Dummies.

Freelance Work Writer: The Wrong Way To Hire Them

There is a wrong way to do everything, including a wrong way to go about hiring a freelance work writer.

Copywriting 101

Attention Entrepreneurs! The following copywriting techniques will provide your company with the basic foundation for selling with words! How?? Creativity. Stressing Benefits. Knowing your audience.

Editing and the N400 Brain Wave

The N400 Brain Wave is activated when someone reads a sentence, which is semantically incorrect or highly ironic as per that human brains imprinting and knowledge. Indeed a great trait for an editor or copywriter who is busy fixing errors or looking over content.

Copywriting Secret Found In Ancient Religious Texts Makes Your Copy Almost Impossible To Ignore

If you want to know how you can inject a lot of attention-grabbing drama into all your sales letters...and make your copy all but impossible to ignore...then here's how the story-tellers did it thousands of years ago. And why you should use their tactics in your ads today.

The Power Of Using Stories In Your Sales Copy

Jo Han Mok Explains Why Using Stories In Your Sales Copy Can Increase Response Rate And Generate More Sales For You.

What You Must Absolutely Avoid To Write Copy That Sells

Jo Han Mok Points Out Things You Must Avoid To Write Copy That Will Be Effective In Selling What You Have To Offer.

Google Adsense Copywriting and SEO

You don't have to be Ernest Hemingway to write copy for Google Adsense; you just need to know the ins and outs…

Are You A Seven Figure Copywriter?

Since launching my Seven Figure Copywriter Blog, I seem to have a small following. One of the things that I have noticed that all have in common is not necessarily a literal seven figure per year income, but something more importantly.