Freelancers Can Jump-Start Your Publicity Initiative

If you find that your progress is blocked by a lack of time or experience, consider hiring a freelancer to jumpstart your project.

How Not to Write a Press Release

If you're not getting the publicity you want, you may be making this mistake.

3 Copywriting Tips - How To Edit For Mass Appeal!

3 tips for connecting with a mass audience...

What a Ghostwriter Can Do for You

Being published in local or national media--or your own industry’s trade press--is the best kind of free publicity. Promotional articles can generate results rivaling those of standard advertising. Even if you could crank out articles yourself, an experienced professional copywriter can help you focus on your subject, organize your ideas, and write to your target audience.

Should You Use Testimonials When You Create A Web Site?

You've probably seen web sites with testimonials - they can add legitimacy. But sometimes they are believable, and sometimes they are not. Are testimonials worth the effort?

Working With a Freelance Editor

If you are interested in creating information products, you will very likely deal with editors throughout your career. You may need someone to edit a book, review a special report, or tighten up a ma...

Sowing the Seeds of Opportunity: How to Multiply Your Freelance (Writing) Work

You can turn your $200 fee to write a press release into $2,000 to carry out an entire PR campaign simply by convincing clients to invest in campaigns, instead of individual assignments. Campaigns ac...

How Ghost Writing Articles And Booklets Can Earn You Big Money!

Do you want to make $5000, $10,000 or more every month as a freelancer? Does your current published materials earn you that much or are you still struggling looking for new jobs every month? Well, gh...

Boost Your B to B Marketing Copy: 3 Major Copywriting Blunders and How to Correct Them

Writing copy for B to B marketing campaigns often leads to bland, ineffective business communications. But it doesn't have to. In this article, you will learn 3 common copywriting blunders and how to correct them quickly and easily.

Killer Ad Copy

Not everyone is a writer. Good copy writing is a science and can be learned over time. Great copy writing is an art and should problably remain in the hands of those who can craft it well. Words ha...

Can Anyone Succeed as a Freelance Copywriter?

Not everyone can succeed as a freelance copywriter. Some people don't have what it takes. But if you think that being a diploma-carrying writer with a degree is one of the requirements for success, that's not it at all. Find out if you have what it takes...

The Truth About Negative Commands (Don't Read This!)

Find out why using negative commands can produce the exact opposite result that you may desire!

How To Be Creative

Network marketing is an art as much as it is an applied science. To take a blank sheet of paper or canvas and draw or paint an interesting picture, you've got to have an imagination and creativity. T...

Designing for a Non-English Audience

Having worked as a digital publishing specialist at a large corporation at my previous job, I did not think being in charge of foreign language typesetting would be too difficult. After all, the layout and the images are already prepared and I only need to flow in the text - how hard could that be? I was sure that a simple Copy and Paste, or text importation, would do everything. This was my point of view when I initially began managing DTP projects in different languages.

9 Tips for Great Design of Your Marketing Materials

1) Don’t just hire a good designer. Hire someone who has had plenty of experience designing business collateral. Your designer needs to ask you the right questions about the project. And he/ she ...