Are Web Users Dense?

Clients and students frequently question why website writing should hover around a grade eight level.

Web Writers' Pay - Demystifying The $2 Article - You Can Make A Great Income As A Web Writer

Many competent writers who could make a great income writing for the Web are put off by the perception of low payments for Web writing. How, they wonder, can a writer make great money writing for the Web? You can make a great income as a Web writer, when you understand the many different writing opportunities on the Web.

Copywriting Tips That Will Boost Your Profits

Use a persuasive sales letter to monetize your traffic. Master the skill of copywriting and you can become very wealthy.

Do You Find Copywriting A Chore? Learn A Few Profitable Secrets To Writing Like A Pro

It doesn't matter how advanced a copywriter is, they will generally follow a template when writing salesletters. The key to having a template is that all you have to do is plug in the correct words and then connect the dots.

37 Ways To Ruin Your Ad Copy

How to avoid common ad writing mistakes. Learn how to boost your profits and conversions by making small adjustments to your ad copy.

Copywriting Success: If You Can Write A Letter, You Can Write Copy

Writing copy is the easiest and fastest way to make a great income as a writer. With other forms of writing like novels, non-fiction books, articles and screenplays, it's a buyers' market, and you're at the whim of editors. But when you write copy, you're in demand and it's a seller's market: when the word gets out that you write copy, you'll be booked solid for weeks and months ahead.

Copywriting Tips Beyond the Books: 8 Ways to Get Started as a Copywriter

The question I am most asked by new copywriters is this: “Any tips on how to get started copywriting?” The thing is, most newbie copywriters don't really need any copywriting tips from me. They almost always know what they need to do, they only need a nudge.

Sales Letter Writing – How to Write a Headline

One of the most important things about writing your sales letter is your headline. You see, if they read and like the headline, they might read the rest of the sales letter. If they do not like the sales letter, they are less likely to read the rest of the sales letter. So how do you do it?

Advice For Aspiring Copywriters

Recently I was asked for advice by an aspiring copywriter. This happens all the time, but on this particular occasion, I think I actually helped a little! So I thought I'd post the original question and my response in the hopes that it might help someone else-

8 Profit Boosting Copywriting Secrets

The fastest and simplest method of dramatically increasing your sales online is to make precise improvements in your copy writing for ads, your sales letter, email marketing, autoresponders, and press releases. Here are the 8 most influential factors to help you massively improve your results.

Discover the Best Online Freelance Writing Jobs

The growth of the world wide web over the last years has increased the number of people using online freelance writing jobs to earn money for a living. The talent to write and create a document or article has changed the life of many people. The freedom and flexibility that a writing job can offer you when is combined with work from home is very attractive.

Sales Letter Template

Have you ever seen those sales letters people use to sell their products on the internet? You know the ones, they have all sorts of different sized fonts with crazy colors and all that. Do you think these sites convert...

Don't Let Them See Such A Small Button on the Vertical Scrollbar

A small button on the vertical scroll bar is a dead giveaway that your page is too long. People are too busy to read lots of sales rhetoric. There are things you can do to avoid making your web pages exceedingly long - and ways to add extra information without lengthening the main page.

Writing Convincing Customer-facing Marketing Collateral

A growing business constantly needs to create loads of marketing collateral such as brochures, whitepapers, case studies, leaflets, product documents, corporate info documents, etc. To make your collateral generate a positive impact on the audience, provide all relevant information and at the same time take care of brand imagery is a tough task. Here are some tips to write convincing collateral.

Finding the Right Article Ghostwriting Service – 3 Things They Must Have

Many marketers find themselves with little time to create quality content, because of this they turn to ghostwriters. The problem that arises in many cases is the ghostwriter can write an interesting piece, but has no idea what the SE's like.